How popular isBlack Diamond in search?
In August 2026, there were an estimated 368K branded searches for Black Diamond worldwide which held steady over the last 11 months. Black Diamond holds 8.6% estimated Share of Search among climbing gear brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which climbing gear brands compete with Black Diamond?
Share of Search by month for DMM, Mammut, Black Diamond, Petzl. The figures are in the table below the chart.
View monthly share of search table
| Month | DMM | Mammut | Black Diamond | Petzl | Edelrid |
|---|---|---|---|---|---|
| Oct 2025 | 78% | 10.5% | 8.6% | 2.6% | 0.42% |
| Nov 2025 | 74.3% | 12.2% | 10% | 3% | 0.49% |
| Dec 2025 | 74.8% | 12.3% | 10% | 2.5% | 0.4% |
| Jan 2026 | 78% | 10.5% | 8.6% | 2.6% | 0.35% |
| Feb 2026 | 78% | 10.5% | 8.6% | 2.6% | 0.42% |
| Mar 2026 | 77.9% | 10.5% | 8.6% | 2.6% | 0.52% |
| Apr 2026 | 79.4% | 8.7% | 8.7% | 2.6% | 0.53% |
| May 2026 | 79.4% | 8.7% | 8.7% | 2.6% | 0.53% |
| Jun 2026 | 81.2% | 8.9% | 7.3% | 2.2% | 0.44% |
| Jul 2026 | 79.9% | 8.8% | 8.8% | 2.2% | 0.43% |
| Aug 2026 | 78% | 10.5% | 8.6% | 2.6% | 0.42% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 78% | 3.4M | 0% | -1.9 points | |
| 2, moved from 3rd to 2nd | 10.5% | 450K | +22.3% | +1.7 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 8.6% | 368K | 0% | -0.2 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 2.6% | 110K | +21.5% | +0.4 points | |
| 5, held 5th | 0.42% | 18.1K | 0% | 0 points |
1.
DMM78%
Held 1st. 3.4M estimated branded searches, 0% vs prior month. Share -1.9 points.
2.
Mammut10.5%
Moved from 3rd to 2nd. 450K estimated branded searches, +22.3% vs prior month. Share +1.7 points.
8.6%
Moved from 2nd to 3rd. 368K estimated branded searches, 0% vs prior month. Share -0.2 points.
4.
Petzl2.6%
Held 4th. 110K estimated branded searches, +21.5% vs prior month. Share +0.4 points.
5.
Edelrid0.42%
Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Black Diamond and its closest rivals
Every comparison with Black Diamond
24 comparisons
- Black Diamond vs DMM
- Black Diamond vs Fenix
- Black Diamond vs Mammut
- Black Diamond vs Lumos
- Black Diamond vs Wealthfront
- Betterment vs Black Diamond
- Black Diamond vs Petzl
- Black Diamond vs REI Co-op
- Black Diamond vs Ledlenser
- Black Diamond vs Coleman
- Black Diamond vs Leki
- Addepar vs Black Diamond
- Black Diamond vs Goal Zero
- BioLite vs Black Diamond
- Black Diamond vs Edelrid
- Black Diamond vs Envestnet
- Black Diamond vs Wealthbox
- Black Diamond vs Komperdell
- Black Diamond vs Cascade Mountain Tech
- Black Diamond vs Trekmates
- Black Diamond vs Orion
- Black Diamond vs LuminAID
- Black Diamond vs RMF Silva
- Black Diamond vs Fizan
How has branded search demand for Black Diamond changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Black Diamond worldwide held steady at 368K.
- Across the 11 months ending August 2026, Black Diamond’s estimated Share of Search among climbing gear brands worldwide peaked at 10% in December 2025 and was lowest at 7.3% in June 2026.
How did search popularity change for climbing gear brands worldwide in August 2026?
2 changes
In August 2026, Mammut overtook Black Diamond to rank 2nd among climbing gear brands worldwide, at 10.5%.
In August 2026, DMM lost estimated Share of Search among climbing gear brands worldwide, from 79.9% to 78%.
Where does Black Diamond compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Climbing gear brands | 3rd of 5 | 8.6% | Shown above |
| Headlamp brands | 2nd of 5 | 33.8% | Show ranking |
| Camping lanterns | 2nd of 6 | 36.7% | Show ranking |
| Wealthtech | 1st of 6 | 55.7% | Show ranking |
| Camping lantern brands | 1st of 5 | 59.6% | Show ranking |
| Hiking pole brands | 1st of 6 | 71.6% | Show ranking |
| Wealth management platforms | 1st of 5 | 86.5% | Show ranking |
| Trekking poles | 1st of 6 | 86.9% | Show ranking |
How is Black Diamond measured?
Brandwave collects information about searches that people make online using Black Diamond’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- black diamond
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