Black Diamond vs Tenaya:Which is more popular?
In September 2026, Black Diamond had more branded searches than Tenaya among climbing shoes brands worldwide. Black Diamond had about 368,000 branded searches, while Tenaya had 3,600. Black Diamond made up 49% of all climbing shoes brand searches we track, and Tenaya accounted for 0.48%. When we asked ChatGPT and Google AI Overviews about climbing shoes brands, Tenaya appeared in three of the five answers and Black Diamond in two. Tenaya was mentioned before Black Diamond in every answer.
Who do people search for more?
Black Diamond, about 102 searches for every 1 for Tenaya
Who does AI mention more?
Tenaya, mentioned in 3 of 5 answers, Black Diamond in 2
Who does AI recommend more?
Tenaya, named ahead of Black Diamond in every answer
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Top climbing shoes brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Tenaya was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Black Diamond was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Tenaya was listed before Black Diamond in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- La Sportiva1st
- Tenaya2nd
SCARPA3rd- Black Diamond4th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- La Sportiva5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Tenaya3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Black Diamond2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- SCARPA1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about climbing shoes brands
5 answers
Asked ChatGPT
“Which climbing shoe brand should I buy?”
Asked ChatGPT
“What are the best climbing shoe brands?”
Asked ChatGPT
“What's the best climbing shoe brand for a better grip?”
Searched Google, AI Overview
“best climbing shoes”
Searched Google, AI Overview
“climbing shoes for beginners”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Black Diamond or Tenaya more popular in search?
This chart shows how often people search Google for Black Diamond and Tenaya by name. Each line represents a brand's share of searches for all four climbing shoes brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Black Diamond, Tenaya. The figures are in the table below the chart.
View monthly share of searches table
| Month | Black Diamond | La Sportiva | SCARPA | Tenaya |
|---|---|---|---|---|
| Oct 2025 | 53.9% | 44.1% | 1.5% | 0.53% |
| Nov 2025 | 58.9% | 39.4% | 1.3% | 0.47% |
| Dec 2025 | 58.9% | 39.4% | 1.3% | 0.47% |
| Jan 2026 | 54% | 44.1% | 1.5% | 0.43% |
| Feb 2026 | 53.9% | 44.1% | 1.5% | 0.53% |
| Mar 2026 | 53.9% | 44.1% | 1.5% | 0.53% |
| Apr 2026 | 53.9% | 44.1% | 1.5% | 0.53% |
| May 2026 | 53.9% | 44.1% | 1.5% | 0.53% |
| Jun 2026 | 48.9% | 48.9% | 1.6% | 0.58% |
| Jul 2026 | 53.8% | 44% | 1.8% | 0.42% |
| Aug 2026 | 49% | 49% | 1.6% | 0.48% |
| Sep 2026 | 49% | 49% | 1.6% | 0.48% |
How has the Black Diamond and Tenaya comparison changed over the last 12 months?
3 findings
- Black Diamond was ahead of Tenaya in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Black Diamond’s share of searches among climbing shoes brands worldwide moved from 53.9% to 49%, and its estimated monthly branded searches held steady at 368K.
- Across the 12 months ending September 2026, Tenaya’s share of searches among climbing shoes brands worldwide moved from 0.53% to 0.48%, and its estimated monthly branded searches held steady at 3.6K.
How did search popularity change for climbing shoes brands worldwide in September 2026?
0 changes
Neither Black Diamond nor Tenaya moved beyond provider rounding among climbing shoes brands in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Black Diamond’s and Tenaya’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Black Diamond
1 branded search term
- black diamond
Tenaya
1 branded search term
- tenaya climbing shoes
Other head-to-heads among climbing shoes brands
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