Brandwave

How popular isActiveCampaign in search?

In August 2026, there were an estimated 73.5K branded searches for ActiveCampaign worldwide which is down 35.2% over the last 11 months. ActiveCampaign holds 2.8% estimated Share of Search among email marketing platforms worldwide and is ranked 6th of 8 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Mailchimp40.9%
  2. Brevo22.9%
  3. Klaviyo12.2%
  4. Constant Contact9.6%
  5. MailerLite8.2%
  6. ActiveCampaign2.8%
  7. Kit1.9%
  8. Omnisend1.6%
ActiveCampaign website (opens in a new tab)

Follow ActiveCampaign and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which email marketing platforms compete with ActiveCampaign?

ActiveCampaign against email marketing platforms worldwide, by month

Share of Search by month for Mailchimp, Brevo, Klaviyo, Constant Contact, MailerLite, ActiveCampaign. The figures are in the table below the chart.

View monthly share of search table
MonthMailchimpBrevoKlaviyoConstant ContactMailerLiteActiveCampaignKitOmnisend
Oct 202547.4%16.8%9.7%11.2%7.8%3.4%2.2%1.5%
Nov 202548.8%17.4%9.9%9.4%8%2.9%2%1.6%
Dec 202545.8%20%9.4%10.8%7.5%2.8%2.3%1.5%
Jan 202649.1%17.4%9.9%9.4%8%2.9%2.1%1.3%
Feb 202645.6%19.4%11%8.6%8.9%3.3%1.8%1.4%
Mar 202647.3%20.3%9.5%8.9%7.8%3.1%1.6%1.5%
Apr 202648.9%21.4%9.9%6.3%8%2.4%1.7%1.3%
May 202643%23.2%10.9%8.3%8.7%2.8%1.6%1.4%
Jun 202642.5%22.9%10.5%10%8.5%2.6%1.8%1.4%
Jul 202640.5%25.7%11.4%7.3%9.3%2.3%1.6%1.8%
Aug 202640.9%22.9%12.2%9.6%8.2%2.8%1.9%1.6%
Sep 2026————————
  1. 1.Mailchimp

    40.9%

    held 1st · 1.1M estimated branded searches · -5.6% vs prior month · +0.4 points

  2. 2.Brevo

    22.9%

    held 2nd · 590K estimated branded searches · -16.9% vs prior month · -2.9 points

  3. 3.Klaviyo

    12.2%

    held 3rd · 315K estimated branded searches · +0.08% vs prior month · +0.8 points

  4. moved from 5th to 4th · 247K estimated branded searches · +22.4% vs prior month · +2.3 points

  5. moved from 4th to 5th · 211K estimated branded searches · -18% vs prior month · -1.2 points

  6. held 6th · 73.5K estimated branded searches · +14.9% vs prior month · +0.5 points

  7. 7.Kit

    1.9%

    moved from 8th to 7th · 48.4K estimated branded searches · +11.2% vs prior month · +0.3 points

  8. 8.Omnisend

    1.6%

    moved from 7th to 8th · 41.1K estimated branded searches · -17.8% vs prior month · -0.2 points

Compare search popularity between ActiveCampaign and its closest rivals

How has branded search demand for ActiveCampaign changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for ActiveCampaign worldwide fell from 113K to 73.5K.
  • Across the 11 months ending August 2026, ActiveCampaign’s estimated Share of Search among email marketing platforms worldwide decreased from 3.4% to 2.8%.
  • Across the 11 months ending August 2026, ActiveCampaign’s estimated Share of Search among email marketing platforms worldwide peaked at 3.4% in October 2025 and was lowest at 2.3% in July 2026.

How did search popularity change for email marketing platforms worldwide in August 2026?

  1. In August 2026, Constant Contact overtook MailerLite to rank 4th among email marketing platforms worldwide, at 9.6%.

  2. In August 2026, Klaviyo gained estimated Share of Search among email marketing platforms worldwide, from 11.4% to 12.2%.

  3. In August 2026, ActiveCampaign gained estimated Share of Search among email marketing platforms worldwide, from 2.3% to 2.8%.

  4. In August 2026, Brevo lost estimated Share of Search among email marketing platforms worldwide, from 25.7% to 22.9%.

  5. In August 2026, MailerLite lost estimated Share of Search among email marketing platforms worldwide, from 9.3% to 8.2%.

  6. In August 2026, Kit rose from 8th to 7th among email marketing platforms worldwide.

Which marketing automation platforms compete with ActiveCampaign?

ActiveCampaign against marketing automation platforms worldwide, by month

Share of Search by month for Brevo, ActiveCampaign. The figures are in the table below the chart.

View monthly share of search table
MonthBrevoActiveCampaignOrttoAdobe Marketo EngageKeap
Oct 202582.5%16.9%0.37%0.21%0.03%
Nov 202585.1%14.4%0.3%0.16%0.03%
Dec 202587.4%12.1%0.31%0.17%0.03%
Jan 202685.2%14.3%0.3%0.16%0.03%
Feb 202685.1%14.3%0.31%0.21%0.04%
Mar 202686.3%13.2%0.32%0.21%0.03%
Apr 202689.2%10%0.59%0.14%0.03%
May 202688.8%10.7%0.33%0.16%0.03%
Jun 202689.4%10%0.27%0.22%0.06%
Jul 202691.3%8.2%0.26%0.19%0.06%
Aug 202688.5%11%0.3%0.18%0.04%
Sep 2026—————
  1. 1.Brevo

    88.5%

    held 1st · 590K estimated branded searches · -16.9% vs prior month · -2.8 points

  2. held 2nd · 73.5K estimated branded searches · +14.9% vs prior month · +2.8 points

  3. 3.Ortto

    0.3%

    held 3rd · 2K estimated branded searches · -2% vs prior month · 0 points

  4. held 4th · 1.2K estimated branded searches · -17.4% vs prior month · 0 points

  5. 5.Keap

    0.04%

    held 5th · 270 estimated branded searches · -44.9% vs prior month · 0 points

Compare search popularity between ActiveCampaign and its closest rivals

How has branded search demand for ActiveCampaign changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, ActiveCampaign’s estimated Share of Search among marketing automation platforms worldwide decreased from 16.9% to 11%.
  • Across the 11 months ending August 2026, ActiveCampaign’s estimated Share of Search among marketing automation platforms worldwide peaked at 16.9% in October 2025 and was lowest at 8.2% in July 2026.

How did search popularity change for marketing automation platforms worldwide in August 2026?

  1. In August 2026, ActiveCampaign gained estimated Share of Search among marketing automation platforms worldwide, from 8.2% to 11%.

  2. In August 2026, Brevo lost estimated Share of Search among marketing automation platforms worldwide, from 91.3% to 88.5%.

  3. Estimated monthly branded searches for Keap worldwide rose 50% over 11 measured months, from 180 to 270 in August 2026.

  4. Estimated monthly branded searches for Ortto worldwide fell 19% over 11 measured months, from 2.5K to 2K in August 2026.

  5. Estimated monthly branded searches for Adobe Marketo Engage worldwide fell 16.2% over 11 measured months, from 1.4K to 1.2K in August 2026.

How is ActiveCampaign measured?

Brandwave collects information about searches that people make online using ActiveCampaign’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • activecampaign
  • activecampaign email automation
  • activecampaign email marketing software
  • activecampaign marketing automation
  • activecampaign pricing
  • activecampaign.com

Do you work for ActiveCampaign? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is ActiveCampaign your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.