Brandwave

How popular isHonda Power Equipment?

In September 2026, people searched for Honda Power Equipment by name about 1,650 times in New Zealand, a 42.5% decrease from the previous year. These searches made up 4.6% of all New Zealand snow blower brand searches, placing Honda Power Equipment fourth out of six brands. When we asked both ChatGPT and Google AI Overviews about snow blower brands, Honda Power Equipment appeared in three of the five answers and was the second most recommended of the six.

Search and AI answers in September 2026

Honda Power Equipment is the fourth most searched of 6 competitors and the second most recommended in AI answers.

  1. RyobiShare of searches 50%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. HusqvarnaShare of searches 40.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  3. ToroShare of searches 4.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  4. Honda Power EquipmentShare of searches 4.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  5. AriensShare of searches 0.17%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st

+1 more

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Top snow blower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Honda Power Equipment was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Honda Power Equipment is the second most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ariens1st
  2. Honda Power Equipment2nd
  3. Toro3rd
  4. Husqvarna4th
  5. Ryobi–
  6. Greenworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Toro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ariens5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Honda Power Equipment3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about snow blower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which snow blower brands compete with Honda Power Equipment?

Honda Power Equipment against snow blower brands in New Zealand, by month

Share of searches by month for Ryobi, Husqvarna, Toro, Honda Power Equipment. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiHusqvarnaToroHonda Power EquipmentAriensGreenworks
Oct 202537.8%52.4%4.5%5.1%0.15%0%
Nov 202547.9%43.2%4.2%4.6%0.13%0%
Dec 202552.3%39.3%4%4.1%0.14%0.05%
Jan 202646.4%44.5%4.6%4.3%0.16%0.05%
Feb 202640.7%48.3%4.9%5.9%0.17%0.06%
Mar 202646.4%44.6%4.6%4.2%0.21%0%
Apr 202642.8%48.3%5.1%3.7%0.17%0%
May 202639.6%50.9%5.4%3.8%0.18%0%
Jun 202643.4%46.6%5.9%4%0.13%0%
Jul 202643%47.8%5.1%3.9%0.14%0.07%
Aug 202647.2%43%5.6%4%0.13%0%
Sep 202650%40.3%4.9%4.6%0.17%0%

  1. 1.Ryobi

    50%

    Held 1st. 8.9K estimated branded searches, +21.4% vs prior month. Share +2.8 points.

  2. 2.Husqvarna

    40.3%

    Held 2nd. 7.2K estimated branded searches, +7.3% vs prior month. Share -2.7 points.

  3. 3.Toro

    4.9%

    Held 3rd. 880 estimated branded searches, 0% vs prior month. Share -0.7 points.

  4. 4.Honda Power Equipment

    4.6%

    Held 4th. 820 estimated branded searches, +30.2% vs prior month. Share +0.6 points.

  5. 5.Ariens

    0.17%

    Held 5th. 30 estimated branded searches, +50% vs prior month. Share 0 points.

  6. 6.Greenworks

    0%

    Held 6th. 0 estimated branded searches, — vs prior month. Share 0 points.

Compare popularity between Honda Power Equipment and its closest rivals

Every comparison with Honda Power Equipment

22 comparisons

How has branded search demand for Honda Power Equipment changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Honda Power Equipment in New Zealand fell from 2.9K to 1.6K.
  • Across the 12 months ending September 2026, Honda Power Equipment’s share of searches among snow blower brands in New Zealand decreased from 5.1% to 4.6%.
  • Across the 12 months ending September 2026, Honda Power Equipment’s share of searches among snow blower brands in New Zealand peaked at 5.9% in February 2026 and was lowest at 3.7% in April 2026.
  • Across the 12 months ending September 2026, Honda Power Equipment fell from 3rd to 4th among snow blower brands in New Zealand.

How did search popularity change for New Zealand snow blower brands in September 2026?

4 changes

  1. In September 2026, Ryobi gained share of searches among snow blower brands in New Zealand, from 47.2% to 50%.

  2. In September 2026, Honda Power Equipment gained share of searches among snow blower brands in New Zealand, from 4% to 4.6%.

  3. In September 2026, Husqvarna lost share of searches among snow blower brands in New Zealand, from 43% to 40.3%.

  4. In September 2026, Toro lost share of searches among snow blower brands in New Zealand, from 5.6% to 4.9%.

How are Honda Power Equipment’s branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Honda Power Equipment’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • honda generator
  • honda inverter generator
  • honda lawn mower
  • honda mower
  • honda power equipment
  • honda pressure washer
  • honda water blaster

How the Brand Demand Index is measured

Who owns Honda Power Equipment?

Honda Power Equipment is owned by Honda. Brandwave also tracks Honda, Honda ATV, Honda Marine, Honda Motorcycles and Honda Scooters, owned by the same company, in New Zealand.

Do you work for Honda Power Equipment? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does Honda Power Equipment compete?

Honda Power Equipment is ranked in eight competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Lawn mower brands7th of 101.9%Show ranking
Riding lawn mower brands5th of 72.8%Show ranking
Power washer brands6th of 83.2%Show ranking
Push mower brands5th of 83.7%Show ranking
Walk behind mower brands5th of 53.8%Show ranking
Snow blower brands4th of 64.6%Shown above
Plate compactor brands4th of 84.3%Show ranking
Portable generator brands2nd of 711.4%Show ranking
Creator with pink hair and a pink jacket

Is Honda Power Equipment your brand?

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