Walk behind mower brands in New Zealand:Which are most popular?
In September 2026, Makita was the most searched walk behind mower brand in New Zealand, accounting for 39.5% of all searches among the five brands we track. When we checked with ChatGPT and Google AI Overviews, Makita and Masport were mentioned most often, in three of the five answers. Masport was recommended most often, coming first in one out of three responses that gave a list.
MakitaShare of searches 39.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
HusqvarnaShare of searches 35%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
John DeereShare of searches 17.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
MasportShare of searches 4.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
Honda Power EquipmentShare of searches 3.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
Follow walk behind mower brands and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top walk behind mower brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Makita and Masport were mentioned most often, in three of the five answers. Masport was recommended most often, coming first in one out of three answers that gave a list. Honda Power Equipment was second, and Makita was third. Husqvarna, which ranked second in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Makita3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Masport3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Honda Power Equipment2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about walk behind mower brands
5 answers
Asked ChatGPT
“Which walk behind mower brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best walk behind mower brands in New Zealand?”
Asked ChatGPT
“What's the best walk behind mower brand in New Zealand for a small lawn?”
Searched Google, AI Overview
“push mower nz”
Searched Google, AI Overview
“walk behind mower”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which walk behind mower brands do people search for most?
This chart shows how often people search Google for each walk behind mower brand by name. Each line represents a brand's share of searches for all five walk behind mower brands we track, month by month, from searches in New Zealand.
Share of searches by month for Makita, Husqvarna, John Deere, Masport, Honda Power Equipment. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | Husqvarna | John Deere | Masport | Honda Power Equipment |
|---|---|---|---|---|---|
| Oct 2025 | 28.2% | 43.9% | 19.5% | 4.3% | 4.1% |
| Nov 2025 | 27.9% | 43.4% | 18.7% | 5.5% | 4.5% |
| Dec 2025 | 30.8% | 40% | 21.1% | 4.1% | 4% |
| Jan 2026 | 32.1% | 41.6% | 18.2% | 4.3% | 3.8% |
| Feb 2026 | 32% | 42.1% | 17.4% | 3.5% | 5% |
| Mar 2026 | 32.5% | 41.6% | 18% | 4.3% | 3.6% |
| Apr 2026 | 33% | 41.9% | 17.6% | 4.4% | 3% |
| May 2026 | 33.4% | 41.8% | 18.2% | 3.6% | 3% |
| Jun 2026 | 36% | 37.8% | 19.2% | 3.9% | 3.1% |
| Jul 2026 | 38% | 38.7% | 17% | 3.4% | 2.9% |
| Aug 2026 | 36.5% | 37.1% | 19.2% | 4% | 3.2% |
| Sep 2026 | 39.5% | 35% | 17.5% | 4.3% | 3.8% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 39.5% | 8.1K | +22.7% | +3 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 35% | 7.2K | +7.3% | -2 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 17.5% | 3.6K | +3.2% | -1.8 points | |
| 4, held 4th | 4.3% | 880 | +22.2% | +0.3 points | |
| 5, held 5th | 3.8% | 770 | +32.8% | +0.5 points |
1.
Makita39.5%
Moved from 2nd to 1st. 8.1K estimated branded searches, +22.7% vs prior month. Share +3 points.
35%
Moved from 1st to 2nd. 7.2K estimated branded searches, +7.3% vs prior month. Share -2 points.
17.5%
Held 3rd. 3.6K estimated branded searches, +3.2% vs prior month. Share -1.8 points.
4.
Masport4.3%
Held 4th. 880 estimated branded searches, +22.2% vs prior month. Share +0.3 points.
3.8%
Held 5th. 770 estimated branded searches, +32.8% vs prior month. Share +0.5 points.
Which brand is most popular in search among walk behind mower brands in New Zealand?
5 brands
In September 2026, Makita was the most searched among walk behind mower brands in New Zealand, with an estimated 8.1K branded searches, 39.5% of all searches for the five we track. Husqvarna is in 2nd place, 4.4 percentage points behind at 35%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Makita | 28.2% → 39.5% | 39.5%Sep 2026 | 27.9%Nov 2025 | 2nd → 1st |
| Husqvarna | 43.9% → 35% | 43.9%Oct 2025 | 35%Sep 2026 | 1st → 2nd |
| John Deere | 19.5% → 17.5% | 21.1%Dec 2025 | 17%Jul 2026 | 3rd |
| Masport | 4.3% | 5.5%Nov 2025 | 3.4%Jul 2026 | 4th |
| Honda Power Equipment | 4.1% → 3.8% | 5%Feb 2026 | 2.9%Jul 2026 | 5th |
Each finding as a sentence
- Across the 12 months ending September 2026, Makita’s share of searches among walk behind mower brands in New Zealand increased from 28.2% to 39.5%.
- Across the 12 months ending September 2026, Husqvarna’s share of searches among walk behind mower brands in New Zealand decreased from 43.9% to 35%.
- Across the 12 months ending September 2026, John Deere’s share of searches among walk behind mower brands in New Zealand decreased from 19.5% to 17.5%.
- Across the 12 months ending September 2026, Makita’s share of searches among walk behind mower brands in New Zealand peaked at 39.5% in September 2026 and was lowest at 27.9% in November 2025.
- Across the 12 months ending September 2026, John Deere’s share of searches among walk behind mower brands in New Zealand peaked at 21.1% in December 2025 and was lowest at 17% in July 2026.
- Across the 12 months ending September 2026, Masport’s share of searches among walk behind mower brands in New Zealand peaked at 5.5% in November 2025 and was lowest at 3.4% in July 2026.
- Across the 12 months ending September 2026, Honda Power Equipment’s share of searches among walk behind mower brands in New Zealand peaked at 5% in February 2026 and was lowest at 2.9% in July 2026.
- Across the 12 months ending September 2026, Makita rose from 2nd to 1st among walk behind mower brands in New Zealand.
- Across the 12 months ending September 2026, Husqvarna fell from 1st to 2nd among walk behind mower brands in New Zealand.
- Across the 12 months ending September 2026, Masport and Honda Power Equipment held steady: their share of searches among walk behind mower brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand walk behind mower brands in September 2026?
5 changes
In September 2026, Makita overtook Husqvarna to become the leader among walk behind mower brands in New Zealand, with 39.5% of the searches.
In September 2026, Honda Power Equipment gained share of searches among walk behind mower brands in New Zealand, from 3.2% to 3.8%.
In September 2026, Husqvarna lost share of searches among walk behind mower brands in New Zealand, from 37.1% to 35%.
In September 2026, John Deere lost share of searches among walk behind mower brands in New Zealand, from 19.2% to 17.5%.
Estimated monthly branded searches for Masport in New Zealand fell 12% over 12 measured months, from 1K to 880 in September 2026.
Compare popularity between leading brands
- Makita vs Husqvarna: compare popularity
- Makita vs John Deere: compare popularity
- Makita vs Masport: compare popularity
- Makita vs Honda Power Equipment: compare popularity
- Husqvarna vs John Deere: compare popularity
- Husqvarna vs Masport: compare popularity
- Husqvarna vs Honda Power Equipment: compare popularity
- John Deere vs Masport: compare popularity
- John Deere vs Honda Power Equipment: compare popularity
- Masport vs Honda Power Equipment: compare popularity
- Compare any of these brands
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.