Brandwave

Honda Power Equipment vs Masport:Which is more popular?

In September 2026, Masport had more branded searches than Honda Power Equipment among lawn mower brands in New Zealand. Masport had about 4,050 branded searches, while Honda Power Equipment had 820. Masport made up 9.2% of all lawn mower brand searches we track, and Honda Power Equipment accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about lawn mower brands, Honda Power Equipment and Masport each appeared in three of the five answers. Honda Power Equipment was mentioned before Masport in every answer that named either.

Among lawn mower brands in New Zealand in September 2026

Who do people search for more?

Masport, about 5 searches for every 1 for Honda Power Equipment

Masport 4K searchesHonda Power Equipment 820 searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Honda Power Equipment in 3 of 5Masport in 3 of 5

Who does AI recommend more?

Honda Power Equipment, named ahead of Masport in 3 of 3 answers

Honda Power Equipment first in 3Masport never first

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Top lawn mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Honda Power Equipment and Masport were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Honda Power Equipment was listed before Masport in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Honda Power Equipment1st
  2. Stihl2nd
  3. Masport3rd
  4. Victa4th
  5. Makita5th
  6. Ryobi6th
  7. Rover7th
  8. Husqvarna8th
  9. Cub Cadet9th
  10. Greenworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stihl3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Masport3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Victa3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honda Power Equipment3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cub Cadet1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rover1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lawn mower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Honda Power Equipment or Masport more popular in search?

This chart shows how often people search Google for Honda Power Equipment and Masport by name. Each line represents a brand's share of searches for all ten lawn mower brands we track, month by month, from searches in New Zealand.

Honda Power Equipment and Masport among lawn mower brands in New Zealand, by month

Share of searches by month for Masport, Honda Power Equipment. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiStihlHusqvarnaMasportMakitaVictaHonda Power EquipmentCub CadetGreenworksRover
Oct 202529.3%24.4%25.7%9.9%3.3%2.1%2.1%2%0.65%0.61%
Nov 202535.4%23.5%21.7%8.9%3.4%2.1%1.9%1.8%0.69%0.55%
Dec 202537.4%24.8%20.8%7.7%2.6%2%1.8%1.7%0.53%0.63%
Jan 202633.7%26.2%22.1%8.8%2.2%2.2%1.8%1.8%0.56%0.65%
Feb 202629.5%27.8%23.6%9%2.3%2%2.4%1.9%0.88%0.68%
Mar 202632.8%25.5%24.7%8.7%2.4%1.6%1.9%1.3%0.61%0.54%
Apr 202631%26.1%24.8%9.8%2.4%1.7%1.5%1.3%0.62%0.6%
May 202627.4%31.2%25.9%8.5%1.8%1.5%1.6%1.3%0.43%0.51%
Jun 202629.1%29.9%24.2%9.5%2.1%1.3%1.7%1.4%0.49%0.4%
Jul 202629.3%30.8%25%8.4%1.7%1.2%1.6%1.2%0.41%0.36%
Aug 202631.8%28.2%22.6%9.1%2.3%1.8%1.7%1.4%0.56%0.43%
Sep 202636.1%24.4%20.8%9.2%2.9%2.2%1.9%1.3%0.73%0.5%

How has the Honda Power Equipment and Masport comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand lawn mower brands in September 2026?

2 changes
  1. Estimated monthly branded searches for Honda Power Equipment in New Zealand fell 18.8% over 12 measured months, from 1K to 820 in September 2026.

  2. Estimated monthly branded searches for Masport in New Zealand fell 16.7% over 12 measured months, from 4.9K to 4K in September 2026.

How are branded searches counted?

11 search terms

Brandwave collects information about searches that people make online using Honda Power Equipment’s and Masport’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Honda Power Equipment

5 branded search terms

  • honda lawn mower
  • honda mower
  • honda power equipment
  • honda pressure washer
  • honda water blaster

Masport

6 branded search terms

  • masport
  • masport fires
  • masport heating
  • masport mower
  • masport mower blades
  • masport petrol mower

How the Brand Demand Index is measured

Other head-to-heads among lawn mower brands

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