Brandwave

Husqvarna vs Ryobi:Which is more popular?

In September 2026, Ryobi had more branded searches than Husqvarna among lawn mower brands in New Zealand. Ryobi had about 15,900 branded searches, while Husqvarna had 9,160. Ryobi made up 36.1% of all lawn mower brand searches we track, and Husqvarna accounted for 20.8%. When we asked ChatGPT and Google AI Overviews about lawn mower brands, Husqvarna appeared in two of the five answers and Ryobi in one. Husqvarna was mentioned before Ryobi in two out of three answers that named either.

Among lawn mower brands in New Zealand in September 2026

Who do people search for more?

Ryobi, about 74% more searches than Husqvarna

Ryobi 15.9K searchesHusqvarna 9.2K searches

Who does AI mention more?

Husqvarna, mentioned in 2 of 5 answers, Ryobi in 1

Husqvarna in 2 of 5Ryobi in 1 of 5

Who does AI recommend more?

Husqvarna, named ahead of Ryobi in 2 of 3 answers

Husqvarna first in 2Ryobi first in 1

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Top lawn mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Husqvarna was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Ryobi was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Husqvarna was listed before Ryobi in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Honda Power Equipment1st
  2. Stihl2nd
  3. Masport3rd
  4. Victa4th
  5. Makita5th
  6. Ryobi6th
  7. Rover7th
  8. Husqvarna8th
  9. Cub Cadet9th
  10. Greenworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stihl3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Masport3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Victa3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honda Power Equipment3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cub Cadet1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rover1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lawn mower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Husqvarna or Ryobi more popular in search?

This chart shows how often people search Google for Husqvarna and Ryobi by name. Each line represents a brand's share of searches for all ten lawn mower brands we track, month by month, from searches in New Zealand.

Husqvarna and Ryobi among lawn mower brands in New Zealand, by month

Share of searches by month for Ryobi, Husqvarna. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiStihlHusqvarnaMasportMakitaVictaHonda Power EquipmentCub CadetGreenworksRover
Oct 202529.3%24.4%25.7%9.9%3.3%2.1%2.1%2%0.65%0.61%
Nov 202535.4%23.5%21.7%8.9%3.4%2.1%1.9%1.8%0.69%0.55%
Dec 202537.4%24.8%20.8%7.7%2.6%2%1.8%1.7%0.53%0.63%
Jan 202633.7%26.2%22.1%8.8%2.2%2.2%1.8%1.8%0.56%0.65%
Feb 202629.5%27.8%23.6%9%2.3%2%2.4%1.9%0.88%0.68%
Mar 202632.8%25.5%24.7%8.7%2.4%1.6%1.9%1.3%0.61%0.54%
Apr 202631%26.1%24.8%9.8%2.4%1.7%1.5%1.3%0.62%0.6%
May 202627.4%31.2%25.9%8.5%1.8%1.5%1.6%1.3%0.43%0.51%
Jun 202629.1%29.9%24.2%9.5%2.1%1.3%1.7%1.4%0.49%0.4%
Jul 202629.3%30.8%25%8.4%1.7%1.2%1.6%1.2%0.41%0.36%
Aug 202631.8%28.2%22.6%9.1%2.3%1.8%1.7%1.4%0.56%0.43%
Sep 202636.1%24.4%20.8%9.2%2.9%2.2%1.9%1.3%0.73%0.5%

How has the Husqvarna and Ryobi comparison changed over the last 12 months?

3 findings
  • Ryobi was ahead of Husqvarna in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Husqvarna’s share of searches among lawn mower brands in New Zealand moved from 25.7% to 20.8%, and its estimated monthly branded searches moved from 12.6K to 9.2K.
  • Across the 12 months ending September 2026, Ryobi’s share of searches among lawn mower brands in New Zealand moved from 29.3% to 36.1%, and its estimated monthly branded searches moved from 14.3K to 15.9K.

How did search popularity change for New Zealand lawn mower brands in September 2026?

2 changes

  1. In September 2026, Ryobi gained share of searches among lawn mower brands in New Zealand, from 31.8% to 36.1%.

  2. In September 2026, Husqvarna lost share of searches among lawn mower brands in New Zealand, from 22.6% to 20.8%.

How are branded searches counted?

23 search terms

Brandwave collects information about searches that people make online using Husqvarna’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Husqvarna

13 branded search terms

  • husqvarna
  • husqvarna 236
  • husqvarna 236 chainsaw
  • husqvarna 395xp
  • husqvarna 450
  • husqvarna 562xp
  • husqvarna automower
  • husqvarna chainsaw
  • husqvarna hamilton
  • husqvarna lawn mower
  • husqvarna motorbike
  • husqvarna mower
  • husqvarna weed eater

Ryobi

10 branded search terms

  • ryobi
  • ryobi blower
  • ryobi chainsaw
  • ryobi electric mower
  • ryobi hand blower
  • ryobi hedge trimmer
  • ryobi lawn mower
  • ryobi power washers
  • ryobi tool
  • ryobi weed eater

How the Brand Demand Index is measured

Other head-to-heads among lawn mower brands

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