Brandwave

How popular isYotpo?

In September 2026, people searched for Yotpo by name about 18,100 times worldwide, a 33.2% decrease from the previous year. These searches made up 0.54% of all global customer review platform searches, placing Yotpo fifth out of nine platforms. When we asked both ChatGPT and Google AI Overviews about customer review platforms, Yotpo appeared in one of the five answers and was the seventh most recommended of the nine.

Search and AI answers in September 2026

Yotpo is the fifth most searched of 9 competitors and the seventh most recommended in AI answers.

  1. TrustpilotShare of searches 81.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. G2Share of searches 13.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  3. BirdeyeShare of searches 2.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  4. CapterraShare of searches 1.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. YotpoShare of searches 0.54%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th

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Top customer review platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Yotpo was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Yotpo is the seventh most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Trustpilot1st
  2. Birdeye2nd
  3. G23rd
  4. Capterra4th
  5. Reviews.io5th
  6. Judge.me6th
  7. Yotpo7th
  8. Feefo–
  9. Okendo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Trustpilot5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • G23 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Birdeye3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Capterra3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Judge.me2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Reviews.io2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yotpo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Feefo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Okendo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about customer review platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which customer review platforms compete with Yotpo?

Yotpo against customer review platforms worldwide, by month

Share of searches by month for Trustpilot, G2, Birdeye, Yotpo. The figures are in the table below the chart.

View monthly share of searches table
MonthTrustpilotG2BirdeyeCapterraYotpoJudge.meFeefoOkendoReviews.io
Oct 202583.6%11.5%1.8%1.2%0.83%0.37%0.3%0.2%0.16%
Nov 202588.1%8.1%1.6%0.87%0.58%0.26%0.26%0.14%0.12%
Dec 202586.1%9.7%1.6%1%0.7%0.38%0.25%0.17%0.11%
Jan 202687.8%8.1%1.6%1.1%0.58%0.32%0.26%0.17%0.12%
Feb 202687.3%8.1%1.9%1.1%0.71%0.39%0.26%0.17%0.14%
Mar 202681.8%11.2%4%1.2%0.66%0.36%0.36%0.2%0.13%
Apr 202684%11.6%1.5%1.2%0.68%0.37%0.25%0.2%0.11%
May 202681.7%13.8%1.8%1.2%0.66%0.36%0.2%0.2%0.11%
Jun 202682%13.7%1.5%1.2%0.66%0.36%0.24%0.2%0.13%
Jul 202682%13.7%1.5%1.2%0.66%0.36%0.2%0.2%0.13%
Aug 202684.3%11.6%1.5%1%0.56%0.37%0.25%0.25%0.11%
Sep 202681.5%13.6%2.2%1.2%0.54%0.36%0.24%0.2%0.11%

  1. 1.Trustpilot

    81.5%

    Held 1st. 2.7M estimated branded searches, 0% vs prior month. Share -2.8 points.

  2. 2.G2

    13.6%

    Held 2nd. 458K estimated branded searches, +21.8% vs prior month. Share +2.1 points.

  3. 3.Birdeye

    2.2%

    Held 3rd. 74K estimated branded searches, +49.5% vs prior month. Share +0.7 points.

  4. 4.Capterra

    1.2%

    Held 4th. 40.5K estimated branded searches, +22.4% vs prior month. Share +0.2 points.

  5. 5.Yotpo

    0.54%

    Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Judge.me

    0.36%

    Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Feefo

    0.24%

    Held 7th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Okendo

    0.2%

    Held 8th. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.1 points.

  9. 9.Reviews.io

    0.11%

    Held 9th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Yotpo and its closest rivals

Every comparison with Yotpo

44 comparisons

How has branded search demand for Yotpo changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Yotpo worldwide fell from 27.1K to 18.1K.
  • Across the 12 months ending September 2026, Yotpo’s share of searches among customer review platforms worldwide held steady, from 0.83% to 0.54%.

How did search popularity change for customer review platforms worldwide in September 2026?

6 changes

  1. In September 2026, G2 gained share of searches among customer review platforms worldwide, from 11.6% to 13.6%.

  2. In September 2026, Birdeye gained share of searches among customer review platforms worldwide, from 1.5% to 2.2%.

  3. In September 2026, Trustpilot lost share of searches among customer review platforms worldwide, from 84.3% to 81.5%.

  4. Estimated monthly branded searches for Reviews.io worldwide fell 33.3% over 12 measured months, from 5.4K to 3.6K in September 2026.

  5. Estimated monthly branded searches for Yotpo worldwide fell 33.2% over 12 measured months, from 27.1K to 18.1K in September 2026.

  6. Estimated monthly branded searches for Feefo worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.

How are Yotpo’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Yotpo’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • yotpo

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How the Brand Demand Index is measured

Where does Yotpo compete?

Yotpo is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Customer review platforms5th of 90.54%Shown above
Review collection platforms3rd of 80.63%Show ranking
Brand advocacy platforms4th of 113%Show ranking
Online review management platforms3rd of 1114.5%Show ranking
UGC commerce platforms3rd of 821.8%Show ranking
Ecommerce product review platforms2nd of 730.5%Show ranking
Referral programme platforms1st of 1051%Show ranking
Loyalty program software1st of 953%Show ranking
Ecommerce loyalty platforms1st of 568.3%Show ranking
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