How popular isTommee Tippee in search?
In August 2026, there were an estimated 135K branded searches for Tommee Tippee worldwide which held steady over the last 11 months. Tommee Tippee holds 16.6% estimated Share of Search among baby thermometers worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which baby thermometers compete with Tommee Tippee?
Share of Search by month for Chicco, Braun, Tommee Tippee. The figures are in the table below the chart.
View monthly share of search table
| Month | Chicco | Braun | Tommee Tippee | Vicks | Exergen | Frida |
|---|---|---|---|---|---|---|
| Oct 2025 | 57.4% | 24.2% | 17.7% | 0.47% | 0.25% | — |
| Nov 2025 | 55.5% | 30.4% | 13.5% | 0.36% | 0.24% | — |
| Dec 2025 | 50.6% | 35.6% | 13% | 0.52% | 0.34% | — |
| Jan 2026 | 56.1% | 25.9% | 17.1% | 0.56% | 0.37% | — |
| Feb 2026 | 57% | 25.3% | 16.7% | 0.55% | 0.37% | — |
| Mar 2026 | 58.9% | 22.8% | 17.7% | 0.38% | 0.31% | — |
| Apr 2026 | 61.4% | 23.3% | 14.8% | 0.32% | 0.22% | — |
| May 2026 | 60.9% | 23.5% | 15% | 0.33% | 0.22% | — |
| Jun 2026 | 53.9% | 26.8% | 18.8% | 0.33% | 0.18% | — |
| Jul 2026 | 53.4% | 27.5% | 18.6% | 0.26% | 0.22% | — |
| Aug 2026 | 58.3% | 24.7% | 16.6% | 0.29% | 0.2% | — |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 58.3% | 475K | +22.5% | +4.9 points | |
| 2, held 2nd | 24.7% | 201K | +0.76% | -2.8 points | |
| 3, held 3rd | 16.6% | 135K | 0% | -2 points | |
| 4, held 4th | 0.29% | 2.4K | +26.3% | 0 points | |
| 5, held 5th | 0.2% | 1.6K | 0% | 0 points | |
| —, not measured this month | — | — | — | — |
1.
Chicco
58.3%
Held 1st. 475K estimated branded searches, +22.5% vs prior month. Share +4.9 points.
2.
Braun
24.7%
Held 2nd. 201K estimated branded searches, +0.76% vs prior month. Share -2.8 points.
16.6%
Held 3rd. 135K estimated branded searches, 0% vs prior month. Share -2 points.
4.
Vicks0.29%
Held 4th. 2.4K estimated branded searches, +26.3% vs prior month. Share 0 points.
5.Exergen
0.2%
Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
—.Frida
—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare search popularity between Tommee Tippee and its closest rivals
How has branded search demand for Tommee Tippee changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Tommee Tippee worldwide held steady at 135K.
- Across the 11 months ending August 2026, Tommee Tippee’s estimated Share of Search among baby thermometers worldwide decreased from 17.7% to 16.6%.
- Across the 11 months ending August 2026, Tommee Tippee’s estimated Share of Search among baby thermometers worldwide peaked at 18.8% in June 2026 and was lowest at 13% in December 2025.
How did search popularity change for baby thermometers worldwide in August 2026?
5 changes
In August 2026, Chicco gained estimated Share of Search among baby thermometers worldwide, from 53.4% to 58.3%.
In August 2026, Braun lost estimated Share of Search among baby thermometers worldwide, from 27.5% to 24.7%.

In August 2026, Tommee Tippee lost estimated Share of Search among baby thermometers worldwide, from 18.6% to 16.6%.

Estimated monthly branded searches for Vicks worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.
Estimated monthly branded searches for Exergen worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.
Where does Tommee Tippee compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Bottle sterilisers | 3rd of 6 | 13.5% | Show ranking |
| Baby thermometers | 3rd of 6 | 16.6% | Shown above |
| Sippy cups | 2nd of 6 | 23.3% | Show ranking |
| Baby bottle brands | 2nd of 5 | 26% | Show ranking |
How is Tommee Tippee measured?
Brandwave collects information about searches that people make online using Tommee Tippee’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- tommee tippee
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Is Tommee Tippee your brand?
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