Brandwave

Diaper pail refills brands:Which are searched most?

In September 2026, Munchkin was the most searched among diaper pail refills brands worldwide, with an estimated 368K branded searches and 52.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Munchkin52.6%
  2. Tommee Tippee40.8%
  3. Arm and Hammer6.6%

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Share of SearchLeaderboard

Compare the diaper pail refills brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among diaper pail refills brands worldwide, by month

Share of Search by month for Munchkin, Tommee Tippee, Arm and Hammer. The figures are in the table below the chart.

View monthly share of search table
MonthMunchkinTommee TippeeArm and Hammer
Oct 202559.3%34.7%6%
Nov 202559.9%35.1%5%
Dec 202562.4%32.4%5.2%
Jan 202658.1%36.9%5%
Feb 202658.1%36%5.9%
Mar 202654.3%38.9%6.8%
Apr 202656.9%36%7.1%
May 202656.9%36%7.1%
Jun 202654.3%38.8%6.9%
Jul 202653.1%40.3%6.6%
Aug 202652.2%41.3%6.5%
Sep 202652.6%40.8%6.6%

This month’s ranking, September 2026

  1. 1.Munchkin

    52.6%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share +0.4 points.

  2. Held 2nd. 286K estimated branded searches, -2.1% vs prior month. Share -0.5 points.

  3. Held 3rd. 45.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among diaper pail refills brands worldwide?

In September 2026, Munchkin was the most searched among diaper pail refills brands worldwide, with an estimated 368K branded searches and 52.6% estimated Share of Search within this set. Tommee Tippee is in 2nd place, 11.8 percentage points behind at 40.8% Share of Search.

Global diaper pail refills brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Munchkin59.3% → 52.6%62.4%Dec 202552.2%Aug 20261st
Tommee Tippee34.7% → 40.8%41.3%Aug 202632.4%Dec 20252nd
Arm and Hammer6% → 6.6%7.1%Apr 20265%Jan 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Munchkin’s estimated Share of Search among diaper pail refills brands worldwide decreased from 59.3% to 52.6%.
  • Across the 12 months ending September 2026, Tommee Tippee’s estimated Share of Search among diaper pail refills brands worldwide increased from 34.7% to 40.8%.
  • Across the 12 months ending September 2026, Arm and Hammer’s estimated Share of Search among diaper pail refills brands worldwide increased from 6% to 6.6%.
  • Across the 12 months ending September 2026, Munchkin’s estimated Share of Search among diaper pail refills brands worldwide peaked at 62.4% in December 2025 and was lowest at 52.2% in August 2026.
  • Across the 12 months ending September 2026, Tommee Tippee’s estimated Share of Search among diaper pail refills brands worldwide peaked at 41.3% in August 2026 and was lowest at 32.4% in December 2025.
  • Across the 12 months ending September 2026, Arm and Hammer’s estimated Share of Search among diaper pail refills brands worldwide peaked at 7.1% in April 2026 and was lowest at 5% in January 2026.

How did search popularity change for diaper pail refills brands worldwide in September 2026?

  1. In September 2026, Tommee Tippee lost estimated Share of Search among diaper pail refills brands worldwide, from 41.3% to 40.8%.

  2. Estimated monthly branded searches for Munchkin worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.

How the Brand Demand Index is measured

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