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Breast pads brands:Which are searched most?

In September 2026, Tommee Tippee was the most searched among breast pads brands worldwide, with an estimated 286K branded searches and 29.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Tommee Tippee29.6%
  2. Medela28.5%
  3. Philips Avent20.5%
  4. Lansinoh13.1%
  5. NUK7.7%
  6. Pigeon0.68%

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Share of SearchLeaderboard

Compare the breast pads brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among breast pads brands worldwide, by month

Share of Search by month for Tommee Tippee, Medela, Philips Avent, Lansinoh, NUK. The figures are in the table below the chart.

View monthly share of search table
MonthTommee TippeeMedelaPhilips AventLansinohNUKPigeon
Oct 202527.5%31.9%20.7%11.6%7.7%0.64%
Nov 202527.5%29.9%20.7%13.5%7.7%0.63%
Dec 202527%32.1%19.4%12.3%8.6%0.64%
Jan 202626.7%32.6%19.2%12.5%8.5%0.56%
Feb 202626.2%33.1%19.3%12.3%8.5%0.66%
Mar 202626.8%30%20.2%13.2%9.2%0.64%
Apr 202625.3%30.9%21.5%13.7%8%0.7%
May 202625.3%30.9%21.5%13.7%8%0.63%
Jun 202628.7%27.2%21.6%13.7%8.1%0.72%
Jul 202629.3%28.3%20.7%13.2%7.7%0.69%
Aug 202630%27.9%20.4%13.3%7.6%0.68%
Sep 202629.6%28.5%20.5%13.1%7.7%0.68%

This month’s ranking, September 2026

  1. 1.Tommee Tippee

    29.6%

    Held 1st. 286K estimated branded searches, -2.1% vs prior month. Share -0.4 points.

  2. 2.Medela

    28.5%

    Held 2nd. 275K estimated branded searches, +1.4% vs prior month. Share +0.6 points.

  3. 3.Philips Avent

    20.5%

    Held 3rd. 198K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Lansinoh

    13.1%

    Held 4th. 126K estimated branded searches, -2.7% vs prior month. Share -0.3 points.

  5. 5.NUK

    7.7%

    Held 5th. 74K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Pigeon

    0.68%

    Held 6th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among breast pads brands worldwide?

In September 2026, Tommee Tippee was the most searched among breast pads brands worldwide, with an estimated 286K branded searches and 29.6% estimated Share of Search within this set. Medela is in 2nd place, 1.1 percentage points behind at 28.5% Share of Search.

Global breast pads brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Tommee Tippee27.5% → 29.6%30%Aug 202625.3%Apr 20262nd → 1st
Medela31.9% → 28.5%33.1%Feb 202627.2%Jun 20261st → 2nd
Philips Avent20.7% → 20.5%21.6%Jun 202619.2%Jan 20263rd
Lansinoh11.6% → 13.1%13.7%Jun 202611.6%Oct 20254th
NUK7.7%9.2%Mar 20267.6%Aug 20265th
Pigeon0.64% → 0.68%0.72%Jun 20260.56%Jan 20266th

Each finding as a sentence

  • Across the 12 months ending September 2026, Tommee Tippee’s estimated Share of Search among breast pads brands worldwide increased from 27.5% to 29.6%.
  • Across the 12 months ending September 2026, Medela’s estimated Share of Search among breast pads brands worldwide decreased from 31.9% to 28.5%.
  • Across the 12 months ending September 2026, Lansinoh’s estimated Share of Search among breast pads brands worldwide increased from 11.6% to 13.1%.
  • Across the 12 months ending September 2026, Tommee Tippee’s estimated Share of Search among breast pads brands worldwide peaked at 30% in August 2026 and was lowest at 25.3% in April 2026.
  • Across the 12 months ending September 2026, Medela’s estimated Share of Search among breast pads brands worldwide peaked at 33.1% in February 2026 and was lowest at 27.2% in June 2026.
  • Across the 12 months ending September 2026, Philips Avent’s estimated Share of Search among breast pads brands worldwide peaked at 21.6% in June 2026 and was lowest at 19.2% in January 2026.
  • Across the 12 months ending September 2026, Lansinoh’s estimated Share of Search among breast pads brands worldwide peaked at 13.7% in June 2026 and was lowest at 11.6% in October 2025.
  • Across the 12 months ending September 2026, NUK’s estimated Share of Search among breast pads brands worldwide peaked at 9.2% in March 2026 and was lowest at 7.6% in August 2026.
  • Across the 12 months ending September 2026, Tommee Tippee rose from 2nd to 1st among breast pads brands worldwide.
  • Across the 12 months ending September 2026, Medela fell from 1st to 2nd among breast pads brands worldwide.
  • Across the 12 months ending September 2026, Philips Avent, NUK and Pigeon held steady: their estimated Share of Search among breast pads brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for breast pads brands worldwide in September 2026?

  1. In September 2026, Medela gained estimated Share of Search among breast pads brands worldwide, from 27.9% to 28.5%.

  2. Estimated monthly branded searches for Lansinoh worldwide rose 13.7% over 12 measured months, from 111K to 126K in September 2026.

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