How popular isTherm-a-Rest in search?
In September 2026, there were an estimated 33.1K branded searches for Therm-a-Rest worldwide which held steady over the last 12 months. Therm-a-Rest holds 22.4% estimated Share of Search among sleeping pad brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Sea to Summit50.1%
Exped27.4%
Therm-a-Rest22.4%
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Which sleeping pad brands compete with Therm-a-Rest?
Share of Search by month for Sea to Summit, Exped, Therm-a-Rest. The figures are in the table below the chart.
View monthly share of search table
| Month | Sea to Summit | Exped | Therm-a-Rest |
|---|---|---|---|
| Oct 2025 | 45.1% | 30.2% | 24.7% |
| Nov 2025 | 47.7% | 26.1% | 26.1% |
| Dec 2025 | 47.8% | 26.1% | 26.1% |
| Jan 2026 | 47.7% | 26.1% | 26.1% |
| Feb 2026 | 45.1% | 30.2% | 24.7% |
| Mar 2026 | 45.1% | 30.2% | 24.7% |
| Apr 2026 | 47.7% | 26.1% | 26.1% |
| May 2026 | 47.8% | 26.1% | 26.1% |
| Jun 2026 | 47.8% | 26.1% | 26.1% |
| Jul 2026 | 52.6% | 23.7% | 23.7% |
| Aug 2026 | 52.6% | 23.7% | 23.7% |
| Sep 2026 | 50.1% | 27.4% | 22.4% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.1% | 74K | -32.7% | -2.5 points | |
| 2, held 2nd | 27.4% | 40.5K | -18.2% | +3.8 points | |
| 3, held 3rd | 22.4% | 33.1K | -33.1% | -1.3 points |
50.1%
Held 1st. 74K estimated branded searches, -32.7% vs prior month. Share -2.5 points.
2.
Exped27.4%
Held 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share +3.8 points.
22.4%
Held 3rd. 33.1K estimated branded searches, -33.1% vs prior month. Share -1.3 points.
Compare search popularity between Therm-a-Rest and its closest rivals
Every comparison with Therm-a-Rest
11 comparisons
How has branded search demand for Therm-a-Rest changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Therm-a-Rest worldwide held steady at 33.1K.
- Across the 12 months ending September 2026, Therm-a-Rest’s estimated Share of Search among sleeping pad brands worldwide decreased from 24.7% to 22.4%.
- Across the 12 months ending September 2026, Therm-a-Rest’s estimated Share of Search among sleeping pad brands worldwide peaked at 26.1% in November 2025 and was lowest at 22.4% in September 2026.
How did search popularity change for sleeping pad brands worldwide in September 2026?
3 changes
In September 2026, Exped gained estimated Share of Search among sleeping pad brands worldwide, from 23.7% to 27.4%.
In September 2026, Sea to Summit lost estimated Share of Search among sleeping pad brands worldwide, from 52.6% to 50.1%.
In September 2026, Therm-a-Rest lost estimated Share of Search among sleeping pad brands worldwide, from 23.7% to 22.4%.
Where does Therm-a-Rest compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Sleeping bag brands | 5th of 6 | 3.9% | Show ranking |
| Sleeping pads | 4th of 6 | 4.5% | Show ranking |
| Sleeping mat brands | 4th of 5 | 4.7% | Show ranking |
| Travel pillow brands | 3rd of 6 | 18.1% | Show ranking |
| Sleeping pad brands | 3rd of 3 | 22.4% | Shown above |
How is Therm-a-Rest measured?
Brandwave collects information about searches that people make online using Therm-a-Rest’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- therm-a-rest
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