Brandwave

How popular isRevlon in search?

In September 2026, there were an estimated 201K branded searches for Revlon worldwide which is down 18.3% over the last 12 months. Revlon holds 89.3% estimated Share of Search among hair brush brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Revlon89.3%
  2. Denman9.9%
  3. Kent0.84%
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Which hair brush brands compete with Revlon?

Revlon against hair brush brands worldwide, by month

Share of Search by month for Revlon, Denman. The figures are in the table below the chart.

View monthly share of search table
MonthRevlonDenmanKent
Oct 202589.7%9.9%0.47%
Nov 202589.7%9.9%0.36%
Dec 202589.5%9.9%0.69%
Jan 202689.7%9.9%0.36%
Feb 202687.7%11.8%0.44%
Mar 202687.5%11.8%0.7%
Apr 202687.4%11.8%0.83%
May 202689.4%9.9%0.71%
Jun 202687%11.7%1.3%
Jul 202689.1%9.8%1.1%
Aug 202688.3%9.8%1.9%
Sep 202689.3%9.9%0.84%
  1. 1.Revlon

    89.3%

    Held 1st. 201K estimated branded searches, 0% vs prior month. Share +1 points.

  2. 2.Denman

    9.9%

    Held 2nd. 22.2K estimated branded searches, 0% vs prior month. Share +0.1 points.

  3. 3.Kent

    0.84%

    Held 3rd. 1.9K estimated branded searches, -56.8% vs prior month. Share -1.1 points.

Compare search popularity between Revlon and its closest rivals

How has branded search demand for Revlon changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Revlon worldwide fell from 246K to 201K.
  • Across the 12 months ending September 2026, Revlon’s estimated Share of Search among hair brush brands worldwide peaked at 89.7% in November 2025 and was lowest at 87% in June 2026.

How did search popularity change for hair brush brands worldwide in September 2026?

  1. In September 2026, Revlon gained estimated Share of Search among hair brush brands worldwide, from 88.3% to 89.3%.

  2. In September 2026, Kent lost estimated Share of Search among hair brush brands worldwide, from 1.9% to 0.84%.

  3. Estimated monthly branded searches for Denman worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

Where does Revlon compete?

Revlon is ranked in eight competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Makeup and cosmetics brands14th of 272.5%Show ranking
Lipstick brands5th of 56.6%Show ranking
Hair colour3rd of 611.2%Show ranking
Hair dye brands3rd of 511.3%Show ranking
Eyelash curler brands2nd of 625.4%Show ranking
Hair color brands2nd of 636.1%Show ranking
Nail file brands1st of 552%Show ranking
Hair brush brands1st of 389.3%Shown above

How is Revlon measured?

Brandwave collects information about searches that people make online using Revlon’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • revlon

Do you work for Revlon? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Revlon your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.