Brandwave

L'Oréal Paris vs Revlon:Which is searched more?

In September 2026, L'Oréal Paris had more branded searches than Revlon among makeup and cosmetics brands worldwide. L'Oréal Paris was estimated to have 301K branded searches compared to Revlon’s 201K, and held a 3.9% Share of Search versus Revlon’s 2.6%. These are worldwide searches for English-language branded terms.

Share of Search among makeup and cosmetics brands worldwide in September 2026Which is more popular in search, L'Oréal Paris or Revlon?
L'Oréal Paris3.9%301K searches
vs
Revlon2.6%201K searches

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Which is more popular in search, L'Oréal Paris or Revlon?

Compare the makeup and cosmetics brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

L'Oréal Paris and Revlon among makeup and cosmetics brands worldwide, by month

Share of Search by month for L'Oréal Paris, Revlon. The figures are in the table below the chart.

View monthly share of search table
MonthCharlotte TilburyEstée LauderMaybellineHourglassHuda BeautyRare BeautyFenty BeautyL'Oréal ParisBobbi BrownMakeup by MarioTarteColourPopRevlone.l.f. CosmeticsKylie Cosmetics
Oct 202515.1%12.3%10.1%5.5%10.1%8.3%6.8%3%3.7%2.5%3.7%2.5%2.5%2%5.5%
Nov 202519.9%10.9%6%4%24.3%7.3%4.9%1.8%2.7%2.7%2.7%1.8%1.5%1.2%2.2%
Dec 202523.5%12.9%8.6%4.7%8.6%8.6%5.8%2.6%3.2%2.6%3.2%2.6%2.1%1.7%2.6%
Jan 202615.3%10.2%8.4%5.6%12.4%8.4%5.6%3.8%3.8%2.5%3.1%3.1%2.5%1.7%6.9%
Feb 202615%12.3%10.1%5.5%10.1%8.3%6.8%3%3%2.5%3%2.5%2.5%1.7%6.8%
Mar 202617.3%14.1%9.5%6.3%7.8%7.8%6.3%3.5%3.5%3.5%3.5%2.8%2.3%1.9%2.8%
Apr 202615.7%12.9%10.6%7.1%8.7%8.7%7.1%3.2%3.2%3.2%2.6%2.6%2.6%2.1%2.1%
May 202614.8%12.1%10%6.7%8.2%6.7%5.5%3%3%3%8.2%2.4%2.4%2.4%4.5%
Jun 202617.3%11.7%11.7%6.4%7.8%6.4%5.2%3.5%3.5%2.8%3.5%2.8%2.3%2.3%5.2%
Jul 202619.6%10.8%10.8%5.9%8.8%8.8%5.9%3.2%3.2%2.6%3.2%3.2%2.6%2.2%2.2%
Aug 202619.5%10.7%10.7%5.8%10.7%7.1%5.8%3.2%3.2%3.2%3.2%2.6%2.6%2.1%2.1%
Sep 202619.2%10.6%10.6%8.6%8.6%7.1%5.8%3.9%3.2%3.2%3.2%2.6%2.6%2.1%2.1%

How has the L'Oréal Paris and Revlon comparison changed over the last 12 months?

How did search popularity change for makeup and cosmetics brands worldwide in September 2026?

  1. In September 2026, L'Oréal Paris overtook Bobbi Brown to rank 8th among makeup and cosmetics brands worldwide, with 3.9% estimated Share of Search.

  2. Estimated monthly branded searches for Revlon worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.

Other head-to-heads among makeup and cosmetics brands

How each brand is measured

Brandwave collects information about searches that people make online using L'Oréal Paris’ and Revlon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

L'Oréal Paris

1 branded search term

  • loralparis

Revlon

1 branded search term

  • revlon

How the Brand Demand Index is measured

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