Brandwave

Bona Fide Beauty vs Revlon:Which is more popular by branded search?

In August 2026, Revlon had more branded searches than Bona Fide Beauty among nail file brands worldwide. Revlon was estimated to have 201K branded searches compared to Bona Fide Beauty’s 590, and held a 28% Share of Search versus Bona Fide Beauty’s 0.08%. These are worldwide searches for English-language branded terms.

Share of Search among nail file brands worldwide in August 2026Which is more popular in search, Bona Fide Beauty or Revlon?
Bona Fide Beauty0.08%590 searches
vs
Revlon28%201K searches

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Which is more popular in search, Bona Fide Beauty or Revlon?

Compare the nail file brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bona Fide Beauty and Revlon among nail file brands worldwide, by month

Share of Search by month for Revlon, Bona Fide Beauty. The figures are in the table below the chart.

View monthly share of search table
MonthTrimRevlonOPISally HansenBona Fide BeautyNailene
Oct 202534.8%34.8%23.3%7%0.07%0.02%
Nov 202534.8%34.8%23.3%7%0.1%0.02%
Dec 202536.3%36.3%19.9%7.3%0.11%0.02%
Jan 202639.5%32.3%21.6%6.5%0.09%0.01%
Feb 202637.2%30.4%24.9%7.5%0.07%0.02%
Mar 202637.2%30.4%24.9%7.5%0.07%0.03%
Apr 202638.9%31.8%21.4%7.8%0.08%0.02%
May 202641.3%27.6%22.7%8.3%0.07%0.02%
Jun 202640.5%27.2%22.2%10%0.06%0.02%
Jul 202642%28%23%6.9%0.07%0.02%
Aug 202642%28%23%6.9%0.08%0.02%
Sep 2026——————

How has the Bona Fide Beauty and Revlon comparison changed over the last 12 months?

  • Revlon was ahead of Bona Fide Beauty in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bona Fide Beauty’s estimated Share of Search among nail file brands worldwide moved from 0.07% to 0.08%, and its estimated monthly branded searches moved from 480 to 590.
  • Across the 11 months ending August 2026, Revlon’s estimated Share of Search among nail file brands worldwide moved from 34.8% to 28%, and its estimated monthly branded searches moved from 246K to 201K.

How did search popularity change for nail file brands worldwide in August 2026?

  1. Estimated monthly branded searches for Bona Fide Beauty worldwide rose 22.9% over 11 measured months, from 480 to 590 in August 2026.

  2. Estimated monthly branded searches for Revlon worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Bona Fide Beauty’s and Revlon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bona Fide Beauty

1 branded search term

  • bona fide beauty

Revlon

1 branded search term

  • revlon

How the Brand Demand Index is measured

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