Brandwave

How popular isKnipex in search?

In September 2026, there were an estimated 201K branded searches for Knipex worldwide which held steady over the last 12 months. Knipex holds 5.2% estimated Share of Search among cable cutter brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Milwaukee47.2%
  2. Makita25.9%
  3. DeWalt17.4%
  4. Knipex5.2%
  5. Klein Tools4.3%
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Which cable cutter brands compete with Knipex?

Knipex against cable cutter brands worldwide, by month

Share of Search by month for Milwaukee, Makita, DeWalt, Knipex, Klein Tools. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeMakitaDeWaltKnipexKlein Tools
Oct 202548.1%30.2%14.5%4.3%2.9%
Nov 202546.4%29.6%17%4.2%2.8%
Dec 202548.6%25.7%17.8%4.4%3.6%
Jan 202647.9%25.7%17.6%5.3%3.5%
Feb 202648.1%25.3%17.7%5.3%3.6%
Mar 202645.8%29%16.8%5%3.4%
Apr 202647.9%25.7%17.6%5.3%3.5%
May 202648.2%26.2%17.7%4.3%3.6%
Jun 202648.2%26.2%17.7%4.3%3.6%
Jul 202652.4%23.3%15.7%4.7%3.9%
Aug 202647.4%25.7%17.4%5.2%4.3%
Sep 202647.2%25.9%17.4%5.2%4.3%
  1. 1.Milwaukee

    47.2%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share -0.1 points.

  2. 2.Makita

    25.9%

    Held 2nd. 1M estimated branded searches, +1.1% vs prior month. Share +0.2 points.

  3. 3.DeWalt

    17.4%

    Held 3rd. 673K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Knipex

    5.2%

    Held 4th. 201K estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 165K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Knipex and its closest rivals

How has branded search demand for Knipex changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Knipex worldwide held steady at 201K.
  • Across the 12 months ending September 2026, Knipex’s estimated Share of Search among cable cutter brands worldwide increased from 4.3% to 5.2%.
  • Across the 12 months ending September 2026, Knipex’s estimated Share of Search among cable cutter brands worldwide peaked at 5.3% in February 2026 and was lowest at 4.2% in November 2025.

How did search popularity change for cable cutter brands worldwide in September 2026?

  1. Estimated monthly branded searches for Klein Tools worldwide rose 22.2% over 12 measured months, from 135K to 165K in September 2026.

  2. Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.

  3. Estimated monthly branded searches for Milwaukee worldwide fell 18.3% over 12 measured months, from 2.2M to 1.8M in September 2026.

Where does Knipex compete?

Knipex is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Pipe cutter brands5th of 64.7%Show ranking
Cable cutter brands4th of 55.2%Shown above
Aviation snips brands4th of 86.4%Show ranking
PVC cutter brands3rd of 57%Show ranking
Cable stripper brands3rd of 37.4%Show ranking
Wire cutters brands3rd of 68.1%Show ranking
Pipe wrench brands2nd of 69.1%Show ranking
Wire stripper brands2nd of 518.4%Show ranking
Hand tool brands1st of 849.2%Show ranking

How is Knipex measured?

Brandwave collects information about searches that people make online using Knipex’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • knipex

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How the Brand Demand Index is measured

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Is Knipex your brand?

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