Brandwave

Knipex vs Rothenberger:Which is more popular?

In September 2026, Knipex had more branded searches than Rothenberger among pipe cutter brands worldwide. Knipex had about 201,000 branded searches, while Rothenberger had 33,100. Knipex made up 5.1% of all pipe cutter brand searches we track, and Rothenberger accounted for 0.84%. When we asked ChatGPT and Google AI Overviews about pipe cutter brands, Knipex and Rothenberger each appeared in two of the five answers. Rothenberger was mentioned before Knipex in two out of three answers that named either.

Among pipe cutter brands worldwide in September 2026

Who do people search for more?

Knipex, about 6 searches for every 1 for Rothenberger

Knipex 201K searchesRothenberger 33.1K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Knipex in 2 of 5Rothenberger in 2 of 5

Who does AI recommend more?

Rothenberger, named ahead of Knipex in 2 of 3 answers

Rothenberger first in 2Knipex first in 1

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Top pipe cutter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Knipex and Rothenberger were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Rothenberger was listed before Knipex in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RIDGID1st
  2. Milwaukee2nd
  3. Rothenberger3rd
  4. Knipex4th
  5. DeWalt5th
  6. Makita–
  7. Lenox–
  8. Exact–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RIDGID3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Knipex2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rothenberger2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Makita0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lenox0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Exact0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pipe cutter brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Knipex or Rothenberger more popular in search?

This chart shows how often people search Google for Knipex and Rothenberger by name. Each line represents a brand's share of searches for all eight pipe cutter brands we track, month by month, from English-language searches worldwide.

Knipex and Rothenberger among pipe cutter brands worldwide, by month

Share of searches by month for Knipex, Rothenberger. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeMakitaDeWaltKnipexLenoxRIDGIDRothenbergerExact
Oct 202547.1%29.5%14.1%4.2%3.5%0.7%0.85%<0.01%
Nov 202545%28.8%16.5%4%4%0.81%0.81%<0.01%
Dec 202546.9%24.8%17.2%4.2%5.2%0.85%0.85%<0.01%
Jan 202646.5%25%17.1%5.1%4.2%1%1%<0.01%
Feb 202647.5%25%17.5%5.2%2.9%0.86%1.1%<0.01%
Mar 202644.9%28.4%16.5%4.9%3.3%0.99%0.99%<0.01%
Apr 202647.2%25.3%17.4%5.2%2.8%1%1%0.01%
May 202647.3%25.7%17.4%4.3%3.5%1%0.86%0.01%
Jun 202647.3%25.7%17.4%4.3%3.5%1%0.86%<0.01%
Jul 202651.3%22.8%15.4%4.6%3.8%1.1%0.93%<0.01%
Aug 202646.8%25.4%17.2%5.1%3.5%1%0.85%<0.01%
Sep 202646.7%25.6%17.2%5.1%3.4%1%0.84%<0.01%

How has the Knipex and Rothenberger comparison changed over the last 12 months?

3 findings
  • Knipex was ahead of Rothenberger in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Knipex’s share of searches among pipe cutter brands worldwide moved from 4.2% to 5.1%, and its estimated monthly branded searches held steady at 201K.
  • Across the 12 months ending September 2026, Rothenberger’s share of searches among pipe cutter brands worldwide moved from 0.85% to 0.84%, and its estimated monthly branded searches moved from 40.5K to 33.1K.

How did search popularity change for pipe cutter brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Rothenberger worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Knipex’s and Rothenberger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Knipex

1 branded search term

  • knipex

Rothenberger

1 branded search term

  • rothenberger

How the Brand Demand Index is measured

Other head-to-heads among pipe cutter brands

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