Brandwave

IDEAL vs Knipex:Which is more popular?

In September 2026, Knipex had more branded searches than IDEAL among cable stripper brands worldwide. Knipex had about 201,000 branded searches, while IDEAL had 1,300. Knipex made up 7% of all cable stripper brand searches we track, and IDEAL accounted for 0.05%. When we asked ChatGPT and Google AI Overviews about cable stripper brands, Knipex appeared in all five answers and IDEAL in two. Knipex was mentioned before IDEAL in every answer.

Among cable stripper brands worldwide in September 2026

Who do people search for more?

Knipex, about 155 searches for every 1 for IDEAL

Knipex 201K searchesIDEAL 1.3K searches

Who does AI mention more?

Knipex, mentioned in every answer we collected

Knipex in 5 of 5IDEAL in 2 of 5

Who does AI recommend more?

Knipex, named ahead of IDEAL in every answer

Knipex first in 5IDEAL never first

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Top cable stripper brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Knipex appeared in all five answers. IDEAL was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Knipex was listed before IDEAL in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Klein Tools1st
  2. Knipex2nd
  3. Milwaukee3rd
  4. IDEAL4th
  5. DeWalt–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Knipex5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Klein Tools5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Milwaukee4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • IDEAL2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cable stripper brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is IDEAL or Knipex more popular in search?

This chart shows how often people search Google for IDEAL and Knipex by name. Each line represents a brand's share of searches for all five cable stripper brands we track, month by month, from English-language searches worldwide.

IDEAL and Knipex among cable stripper brands worldwide, by month

Share of searches by month for Knipex, IDEAL. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeDeWaltKnipexKlein ToolsIDEAL
Oct 202568.9%20.7%6.2%4.2%0.04%
Nov 202565.9%24.2%5.9%4%0.04%
Dec 202565.3%24%5.9%4.8%0.04%
Jan 202664.4%23.7%7.1%4.8%0.05%
Feb 202664.4%23.7%7.1%4.8%0.05%
Mar 202664.4%23.7%7.1%4.8%0.06%
Apr 202664.4%23.7%7.1%4.8%0.05%
May 202665.3%24%5.9%4.8%0.04%
Jun 202665.3%24%5.9%4.8%0.04%
Jul 202668.3%20.5%6.2%5%0.04%
Aug 202663.8%23.4%7%5.7%0.03%
Sep 202663.8%23.4%7%5.7%0.05%

How has the IDEAL and Knipex comparison changed over the last 12 months?

3 findings
  • Knipex was ahead of IDEAL in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, IDEAL’s share of searches among cable stripper brands worldwide moved from 0.04% to 0.05%, and its estimated monthly branded searches held steady at 1.3K.
  • Across the 12 months ending September 2026, Knipex’s share of searches among cable stripper brands worldwide moved from 6.2% to 7%, and its estimated monthly branded searches held steady at 201K.

How did search popularity change for cable stripper brands worldwide in September 2026?

0 changes

Neither IDEAL nor Knipex moved beyond provider rounding among cable stripper brands in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using IDEAL’s and Knipex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

IDEAL

1 branded search term

  • ideal wire stripper

Knipex

1 branded search term

  • knipex

How the Brand Demand Index is measured

Other head-to-heads among cable stripper brands

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