Brandwave

How popular isKarcher in search?

In September 2026, there were an estimated 747K branded searches for Karcher worldwide which is down 16.7% over the last 12 months. Karcher holds 83.8% estimated Share of Search among foam cannon brands worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Karcher83.8%
  2. Chemical Guys12.5%
  3. Autoglym3.7%
  4. BlackLine<0.01%
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Which foam cannon brands compete with Karcher?

Karcher against foam cannon brands worldwide, by month

Share of Search by month for Karcher, Chemical Guys, Autoglym. The figures are in the table below the chart.

View monthly share of search table
MonthKarcherChemical GuysAutoglymBlackLine
Oct 202585.5%10.6%3.9%<0.01%
Nov 202587.6%9.1%3.3%<0.01%
Dec 202583.9%10.4%5.7%<0.01%
Jan 202687.1%8.9%3.9%<0.01%
Feb 202685.7%10.4%3.8%<0.01%
Mar 202687.8%8.5%3.7%<0.01%
Apr 202685.9%10.4%3.8%<0.01%
May 202684%12.3%3.7%<0.01%
Jun 202684%12.3%3.6%<0.01%
Jul 202686%10.3%3.7%<0.01%
Aug 202685.7%10.5%3.8%<0.01%
Sep 202683.8%12.5%3.7%<0.01%
  1. 1.Karcher

    83.8%

    Held 1st. 747K estimated branded searches, -18.2% vs prior month. Share -2 points.

  2. Held 2nd. 112K estimated branded searches, 0% vs prior month. Share +2 points.

  3. 3.Autoglym

    3.7%

    Held 3rd. 33.1K estimated branded searches, -18.3% vs prior month. Share -0.1 points.

  4. 4.BlackLine

    <0.01%

    Held 4th. 20 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Karcher and its closest rivals

How has branded search demand for Karcher changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Karcher worldwide fell from 897K to 747K.
  • Across the 12 months ending September 2026, Karcher’s estimated Share of Search among foam cannon brands worldwide decreased from 85.5% to 83.8%.
  • Across the 12 months ending September 2026, Karcher’s estimated Share of Search among foam cannon brands worldwide peaked at 87.8% in March 2026 and was lowest at 83.8% in September 2026.

How did search popularity change for foam cannon brands worldwide in September 2026?

  1. In September 2026, Chemical Guys gained estimated Share of Search among foam cannon brands worldwide, from 10.5% to 12.5%.

  2. In September 2026, Karcher lost estimated Share of Search among foam cannon brands worldwide, from 85.7% to 83.8%.

  3. Estimated monthly branded searches for BlackLine worldwide rose 100% over 12 measured months, from 10 to 20 in September 2026.

  4. Estimated monthly branded searches for Autoglym worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

Where does Karcher compete?

Karcher is ranked in 13 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Power washer brands3rd of 815.4%Show ranking
Wet dry vacuum brands3rd of 521%Show ranking
Pressure washer brands3rd of 625.2%Show ranking
Industrial vacuums2nd of 633.2%Show ranking
Carpet cleaner brands1st of 633.3%Show ranking
Pressure washer accessories2nd of 640.8%Show ranking
Pressure washers2nd of 640.8%Show ranking
Hose connector brands1st of 669%Show ranking
Hose reels1st of 673.7%Show ranking
Foam cannon brands1st of 483.8%Shown above
Snow foam lance brands1st of 486.6%Show ranking
Floor scrubbers1st of 690.6%Show ranking
Auto scrubber brands1st of 395.3%Show ranking

How is Karcher measured?

Brandwave collects information about searches that people make online using Karcher’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • karcher
  • karcher pressure washer

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How the Brand Demand Index is measured

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Is Karcher your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.