How popular isHolman?
In September 2026, people searched for Holman by name about 2,150 times worldwide, a 14.7% decrease from the previous year. These searches made up 6.9% of all global hose connector brand searches, placing Holman fifth out of ten brands. When we asked both ChatGPT and Google AI Overviews about hose connector brands, Holman did not appear in any of the answers.
Holman is the fifth most searched of 10 competitors and not listed in any AI answer.
GardenaShare of searches 43.4%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
KarcherShare of searches 18.9%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
HozelockShare of searches 10.3%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
PopeShare of searches 10.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
HolmanShare of searches 6.9%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
Follow Holman and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top hose connector brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Holman did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Gardena3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Dramm2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Gilmour2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Hozelock1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Karcher0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Pope0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Holman0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Claber0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Neta0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Draper0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about hose connector brands
4 answers
Asked ChatGPT
“Which hose connector brand should I buy?”
Asked ChatGPT
“What are the best hose connector brands?”
Asked ChatGPT
“What's the best hose connector brand for easy watering?”
Searched Google, AI Overview
“garden hose connector”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“hose fittings”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which hose connector brands compete with Holman?
Share of searches by month for Gardena, Karcher, Hozelock, Pope, Holman, Claber, Neta. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gardena | Karcher | Hozelock | Pope | Holman | Claber | Neta | Dramm | Gilmour | Draper |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.4% | 22.2% | 8.1% | 9.8% | 8.8% | 4.3% | 3.5% | 1% | 1.3% | 0.51% |
| Nov 2025 | 37.9% | 25.4% | 9.2% | 11.3% | 7.2% | 2.6% | 3.2% | 1.7% | 0.87% | 0.58% |
| Dec 2025 | 35.7% | 24% | 7.1% | 13.1% | 10.4% | 3% | 4.6% | 1.1% | 0.54% | 0.54% |
| Jan 2026 | 35% | 21.4% | 7.8% | 14.4% | 10.5% | 3.4% | 5.1% | 0.97% | 0.49% | 0.97% |
| Feb 2026 | 36.7% | 24.9% | 12% | 9.7% | 6.2% | 4.2% | 3.5% | 1.5% | 0.75% | 0.5% |
| Mar 2026 | 36.5% | 29.9% | 15.7% | 5% | 3.1% | 4.1% | 2.7% | 1.3% | 0.79% | 0.94% |
| Apr 2026 | 38.3% | 28% | 18.7% | 3.7% | 2.1% | 4.6% | 1.1% | 1.2% | 1.3% | 1.2% |
| May 2026 | 54.7% | 19.6% | 15.5% | 2.6% | 1.1% | 2.6% | 0.41% | 0.82% | 1.4% | 1.1% |
| Jun 2026 | 60.4% | 15.1% | 15.1% | 2% | 1.3% | 3% | 0.38% | 0.94% | 0.85% | 0.94% |
| Jul 2026 | 45.5% | 18.7% | 22.2% | 3% | 1.6% | 4.6% | 0.82% | 0.93% | 1.1% | 1.6% |
| Aug 2026 | 47% | 16.9% | 16.9% | 6.6% | 3% | 4.4% | 1.9% | 0.68% | 1.5% | 1% |
| Sep 2026 | 43.4% | 18.9% | 10.3% | 10.3% | 6.9% | 4.5% | 2.4% | 1.3% | 1.1% | 0.86% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.4% | 2K | -27.3% | -3.6 points | |
| 2, moved from 3rd to 2nd | 18.9% | 880 | -12% | +2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 10.3% | 480 | -52% | -6.6 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 10.3% | 480 | +23.1% | +3.7 points | |
| 5, moved from 6th to 5th | 6.9% | 320 | +77.8% | +3.8 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 4.5% | 210 | -19.2% | +0.1 pointsmoved from 5th to 6th | |
| 7, held 7th | 2.4% | 110 | 0% | +0.5 points | |
| 8, moved from 10th to 8th | 1.3% | 60 | +50% | +0.6 pointsmoved from 10th to 8th | |
| 9, moved from 8th to 9th | 1.1% | 50 | -44.4% | -0.4 pointsmoved from 8th to 9th | |
| 10, moved from 9th to 10th | 0.86% | 40 | -33.3% | -0.2 pointsmoved from 9th to 10th |
1.
Gardena43.4%
Held 1st. 2K estimated branded searches, -27.3% vs prior month. Share -3.6 points.
2.
Karcher18.9%
Moved from 3rd to 2nd. 880 estimated branded searches, -12% vs prior month. Share +2 points.
3.
Hozelock10.3%
Moved from 2nd to 3rd. 480 estimated branded searches, -52% vs prior month. Share -6.6 points.
4.
Pope10.3%
Held 4th. 480 estimated branded searches, +23.1% vs prior month. Share +3.7 points.
5.
Holman6.9%
Moved from 6th to 5th. 320 estimated branded searches, +77.8% vs prior month. Share +3.8 points.
6.
Claber4.5%
Moved from 5th to 6th. 210 estimated branded searches, -19.2% vs prior month. Share +0.1 points.
7.
Neta2.4%
Held 7th. 110 estimated branded searches, 0% vs prior month. Share +0.5 points.
8.
Dramm1.3%
Moved from 10th to 8th. 60 estimated branded searches, +50% vs prior month. Share +0.6 points.
9.
Gilmour1.1%
Moved from 8th to 9th. 50 estimated branded searches, -44.4% vs prior month. Share -0.4 points.
10.
Draper0.86%
Moved from 9th to 10th. 40 estimated branded searches, -33.3% vs prior month. Share -0.2 points.
Gardena, Karcher and 3 other brands sell other things too, so only their searches that name this product count here, like “gardena hose fittings”.
Compare popularity between Holman and its closest rivals
Every comparison with Holman
20 comparisons
- DripWorks vs Holman
- Gardena vs Holman
- Holman vs K-Rain
- Holman vs Netafim
- Holman vs Rachio
- Holman vs Toro
- Eley vs Holman
- Flexzilla vs Holman
- Gilmour vs Holman
- Holman vs Hoselink
- Dramm vs Holman
- Holman vs Hozelock
- Holman vs Nylex
- Holman vs Orbit
- Holman vs Rain Bird
- Holman vs Pope
- Holman vs Karcher
- Claber vs Holman
- Holman vs Neta
- Draper vs Holman
How has branded search demand for Holman changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Holman worldwide fell from 2.5K to 2.1K.
- Across the 12 months ending September 2026, Holman’s share of searches among hose connector brands worldwide decreased from 8.8% to 6.9%.
- Across the 12 months ending September 2026, Holman’s share of searches among hose connector brands worldwide peaked at 10.5% in January 2026 and was lowest at 1.1% in May 2026.
- Across the 12 months ending September 2026, Holman fell from 4th to 5th among hose connector brands worldwide.
How did search popularity change for hose connector brands worldwide in September 2026?
6 changes

In September 2026, Karcher overtook Hozelock to rank 2nd among hose connector brands worldwide, with 18.9% of the searches.

In September 2026, Holman overtook Claber to rank 5th among hose connector brands worldwide, with 6.9% of the searches.

In September 2026, Dramm overtook Gilmour and Draper to rank 8th among hose connector brands worldwide, with 1.3% of the searches.

In September 2026, Pope gained share of searches among hose connector brands worldwide, from 6.6% to 10.3%.

In September 2026, Neta gained share of searches among hose connector brands worldwide, from 1.9% to 2.4%.

In September 2026, Hozelock lost share of searches among hose connector brands worldwide, from 16.9% to 10.3%.
How are Holman’s branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Holman’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- holman drip irrigation
- holman garden hose
- holman hose
- holman hose connector
- holman hose fittings
- holman irrigation
- holman watering system
Do you work for Holman? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Holman compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Garden watering brands | 6th of 7 | 0.76% | Show ranking |
| Irrigation brands | 8th of 9 | 1.4% | Show ranking |
| Garden hose brands | 7th of 9 | 1.3% | Show ranking |
| Hose connector brands | 5th of 10 | 6.9% | Shown above |

Is Holman your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.