Brandwave

How popular isHolman?

In September 2026, people searched for Holman by name about 2,150 times worldwide, a 14.7% decrease from the previous year. These searches made up 6.9% of all global hose connector brand searches, placing Holman fifth out of ten brands. When we asked both ChatGPT and Google AI Overviews about hose connector brands, Holman did not appear in any of the answers.

Search and AI answers in September 2026

Holman is the fifth most searched of 10 competitors and not listed in any AI answer.

  1. GardenaShare of searches 43.4%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  2. KarcherShare of searches 18.9%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  3. HozelockShare of searches 10.3%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
  4. PopeShare of searches 10.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  5. HolmanShare of searches 6.9%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

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Top hose connector brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Holman did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Gilmour1st
  2. Gardena2nd
  3. Dramm3rd
  4. Hozelock4th
  5. Karcher–
  6. Pope–
  7. Holman–
  8. Claber–
  9. Neta–
  10. Draper–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gardena3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Dramm2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Gilmour2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Hozelock1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Karcher0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Pope0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Holman0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Claber0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Neta0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Draper0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about hose connector brands

4 answers
  • Asked ChatGPT

    “Which hose connector brand should I buy?”

    1. Asked ChatGPT

      “What are the best hose connector brands?”

      1. 1Gilmour
      2. 2Dramm
      3. 3Gardena
    2. Asked ChatGPT

      “What's the best hose connector brand for easy watering?”

      1. 1Gardena
      2. 2Gilmour
      3. 3Dramm
      4. 4Hozelock
    3. Searched Google, AI Overview

      “garden hose connector”

      Google showed no AI Overview for this search.

    4. Searched Google, AI Overview

      “hose fittings”

      1. 1Gardena

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

    Which hose connector brands compete with Holman?

    Holman against hose connector brands worldwide, by month

    Share of searches by month for Gardena, Karcher, Hozelock, Pope, Holman, Claber, Neta. The figures are in the table below the chart.

    View monthly share of searches table
    MonthGardenaKarcherHozelockPopeHolmanClaberNetaDrammGilmourDraper
    Oct 202540.4%22.2%8.1%9.8%8.8%4.3%3.5%1%1.3%0.51%
    Nov 202537.9%25.4%9.2%11.3%7.2%2.6%3.2%1.7%0.87%0.58%
    Dec 202535.7%24%7.1%13.1%10.4%3%4.6%1.1%0.54%0.54%
    Jan 202635%21.4%7.8%14.4%10.5%3.4%5.1%0.97%0.49%0.97%
    Feb 202636.7%24.9%12%9.7%6.2%4.2%3.5%1.5%0.75%0.5%
    Mar 202636.5%29.9%15.7%5%3.1%4.1%2.7%1.3%0.79%0.94%
    Apr 202638.3%28%18.7%3.7%2.1%4.6%1.1%1.2%1.3%1.2%
    May 202654.7%19.6%15.5%2.6%1.1%2.6%0.41%0.82%1.4%1.1%
    Jun 202660.4%15.1%15.1%2%1.3%3%0.38%0.94%0.85%0.94%
    Jul 202645.5%18.7%22.2%3%1.6%4.6%0.82%0.93%1.1%1.6%
    Aug 202647%16.9%16.9%6.6%3%4.4%1.9%0.68%1.5%1%
    Sep 202643.4%18.9%10.3%10.3%6.9%4.5%2.4%1.3%1.1%0.86%
    1. 1.Gardena

      43.4%

      Held 1st. 2K estimated branded searches, -27.3% vs prior month. Share -3.6 points.

    2. 2.Karcher

      18.9%

      Moved from 3rd to 2nd. 880 estimated branded searches, -12% vs prior month. Share +2 points.

    3. 3.Hozelock

      10.3%

      Moved from 2nd to 3rd. 480 estimated branded searches, -52% vs prior month. Share -6.6 points.

    4. 4.Pope

      10.3%

      Held 4th. 480 estimated branded searches, +23.1% vs prior month. Share +3.7 points.

    5. 5.Holman

      6.9%

      Moved from 6th to 5th. 320 estimated branded searches, +77.8% vs prior month. Share +3.8 points.

    6. 6.Claber

      4.5%

      Moved from 5th to 6th. 210 estimated branded searches, -19.2% vs prior month. Share +0.1 points.

    7. 7.Neta

      2.4%

      Held 7th. 110 estimated branded searches, 0% vs prior month. Share +0.5 points.

    8. 8.Dramm

      1.3%

      Moved from 10th to 8th. 60 estimated branded searches, +50% vs prior month. Share +0.6 points.

    9. 9.Gilmour

      1.1%

      Moved from 8th to 9th. 50 estimated branded searches, -44.4% vs prior month. Share -0.4 points.

    10. 10.Draper

      0.86%

      Moved from 9th to 10th. 40 estimated branded searches, -33.3% vs prior month. Share -0.2 points.

    Gardena, Karcher and 3 other brands sell other things too, so only their searches that name this product count here, like “gardena hose fittings”.

    Compare popularity between Holman and its closest rivals

    Every comparison with Holman

    20 comparisons

    How has branded search demand for Holman changed worldwide over the last 12 months?

    4 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Holman worldwide fell from 2.5K to 2.1K.
    • Across the 12 months ending September 2026, Holman’s share of searches among hose connector brands worldwide decreased from 8.8% to 6.9%.
    • Across the 12 months ending September 2026, Holman’s share of searches among hose connector brands worldwide peaked at 10.5% in January 2026 and was lowest at 1.1% in May 2026.
    • Across the 12 months ending September 2026, Holman fell from 4th to 5th among hose connector brands worldwide.

    How did search popularity change for hose connector brands worldwide in September 2026?

    6 changes
    1. In September 2026, Karcher overtook Hozelock to rank 2nd among hose connector brands worldwide, with 18.9% of the searches.

    2. In September 2026, Holman overtook Claber to rank 5th among hose connector brands worldwide, with 6.9% of the searches.

    3. In September 2026, Dramm overtook Gilmour and Draper to rank 8th among hose connector brands worldwide, with 1.3% of the searches.

    4. In September 2026, Pope gained share of searches among hose connector brands worldwide, from 6.6% to 10.3%.

    5. In September 2026, Neta gained share of searches among hose connector brands worldwide, from 1.9% to 2.4%.

    6. In September 2026, Hozelock lost share of searches among hose connector brands worldwide, from 16.9% to 10.3%.

    How are Holman’s branded searches counted?

    7 search terms

    Brandwave collects information about searches that people make online using Holman’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • holman drip irrigation
    • holman garden hose
    • holman hose
    • holman hose connector
    • holman hose fittings
    • holman irrigation
    • holman watering system

    Do you work for Holman? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

    Where does Holman compete?

    Holman is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
    Competitor setRankShare of searchesRanking
    Garden watering brands6th of 70.76%Show ranking
    Irrigation brands8th of 91.4%Show ranking
    Garden hose brands7th of 91.3%Show ranking
    Hose connector brands5th of 106.9%Shown above
    Creator with pink hair and a pink jacket

    Is Holman your brand?

    Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.