Brandwave

How popular isHozelock in search?

In August 2026, there were an estimated 33.1K branded searches for Hozelock worldwide which is up 123.6% over the last 11 months. Hozelock holds 2.4% estimated Share of Search among hose connector brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Karcher59.5%
  2. Gardena17.8%
  3. Draper11.9%
  4. Neta7.9%
  5. Hozelock2.4%
  6. Claber0.48%
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Which hose connector brands compete with Hozelock?

Hozelock against hose connector brands worldwide, by month

Share of Search by month for Karcher, Gardena, Draper, Neta, Hozelock. The figures are in the table below the chart.

View monthly share of search table
MonthKarcherGardenaDraperNetaHozelockClaber
Oct 202565.7%13.2%8.8%10.8%1.2%0.35%
Nov 202571.1%11.7%6.4%9.6%0.86%0.26%
Dec 202571.1%11.7%6.4%9.5%1%0.25%
Jan 202668.5%11.2%7.5%11.2%1.2%0.3%
Feb 202664.2%12.9%12.9%8.6%1.2%0.34%
Mar 202659.1%14.6%17.8%6.5%1.6%0.39%
Apr 202664.4%19.4%7.1%5.8%2.6%0.64%
May 202657.4%25.8%6.3%6.3%3.5%0.69%
Jun 202652.6%23.5%12.9%7%3.2%0.77%
Jul 202658.2%21.3%7.8%7.8%4.3%0.7%
Aug 202659.5%17.8%11.9%7.9%2.4%0.48%
Sep 2026——————

  1. 1.Karcher

    59.5%

    Held 1st. 823K estimated branded searches, 0% vs prior month. Share +1.3 points.

  2. 2.Gardena

    17.8%

    Held 2nd. 246K estimated branded searches, -18.3% vs prior month. Share -3.5 points.

  3. 3.Draper

    11.9%

    Held 3rd. 165K estimated branded searches, +50% vs prior month. Share +4.1 points.

  4. 4.Neta

    7.9%

    Held 4th. 110K estimated branded searches, 0% vs prior month. Share +0.2 points.

  5. 5.Hozelock

    2.4%

    Held 5th. 33.1K estimated branded searches, -45.3% vs prior month. Share -1.9 points.

  6. 6.Claber

    0.48%

    Held 6th. 6.6K estimated branded searches, -33.3% vs prior month. Share -0.2 points.

Compare search popularity between Hozelock and its closest rivals

How has branded search demand for Hozelock changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Hozelock worldwide rose from 14.8K to 33.1K.
  • Across the 11 months ending August 2026, Hozelock’s estimated Share of Search among hose connector brands worldwide increased from 1.2% to 2.4%.
  • Across the 11 months ending August 2026, Hozelock’s estimated Share of Search among hose connector brands worldwide peaked at 4.3% in July 2026 and was lowest at 0.86% in November 2025.

How did search popularity change for hose connector brands worldwide in August 2026?

  1. In August 2026, Draper gained estimated Share of Search among hose connector brands worldwide, from 7.8% to 11.9%.

  2. In August 2026, Karcher gained estimated Share of Search among hose connector brands worldwide, from 58.2% to 59.5%.

  3. In August 2026, Gardena lost estimated Share of Search among hose connector brands worldwide, from 21.3% to 17.8%.

  4. In August 2026, Hozelock lost estimated Share of Search among hose connector brands worldwide, from 4.3% to 2.4%.

  5. Neta’s estimated Share of Search among hose connector brands worldwide has gained ground for 3 months in a row, from 6.3% to 7.9% in August 2026.

  6. Estimated monthly branded searches for Claber worldwide rose 50% over 11 measured months, from 4.4K to 6.6K in August 2026.

Where does Hozelock compete?

Hozelock is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Hose connector brands5th of 62.4%Shown above
Hose reels3rd of 62.9%Show ranking
Watering can brands4th of 65.7%Show ranking
Sprinkler timer brands3rd of 69%Show ranking
Sprinklers3rd of 69.1%Show ranking

How is Hozelock measured?

Brandwave collects information about searches that people make online using Hozelock’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • hozelock

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How the Brand Demand Index is measured

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