Hozelock vs Nelson:Which is more popular by branded search?
In August 2026, Hozelock had more branded searches than Nelson among sprinklers worldwide. Hozelock was estimated to have 33.1K branded searches compared to Nelson’s 1.3K, and held a 9.1% Share of Search versus Nelson’s 0.36%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Hozelock or Nelson?
Compare the sprinklers people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hozelock, Nelson. The figures are in the table below the chart.
View monthly share of search table
| Month | Gardena | Rain Bird | Hozelock | Orbit | Melnor | Nelson |
|---|---|---|---|---|---|---|
| Oct 2025 | 67.7% | 13.6% | 6.1% | 11.1% | 1.2% | 0.3% |
| Nov 2025 | 70.9% | 11.7% | 5.2% | 11.7% | 0.38% | 0.17% |
| Dec 2025 | 68.4% | 11.2% | 6.1% | 13.7% | 0.3% | 0.2% |
| Jan 2026 | 65.5% | 10.8% | 7.2% | 16.1% | 0.29% | 0.23% |
| Feb 2026 | 71.6% | 9.6% | 6.4% | 11.8% | 0.31% | 0.21% |
| Mar 2026 | 73.2% | 9.9% | 8.1% | 8.1% | 0.58% | 0.21% |
| Apr 2026 | 71.1% | 11.7% | 9.6% | 6.4% | 1% | 0.25% |
| May 2026 | 71.7% | 11.8% | 9.6% | 5.3% | 1.3% | 0.3% |
| Jun 2026 | 71.4% | 11.7% | 9.6% | 5.3% | 1.6% | 0.37% |
| Jul 2026 | 67.2% | 11% | 13.5% | 6% | 1.8% | 0.42% |
| Aug 2026 | 67.9% | 13.7% | 9.1% | 7.5% | 1.5% | 0.36% |
| Sep 2026 | — | — | — | — | — | — |
How has the Hozelock and Nelson comparison changed over the last 12 months?
3 findings
- Hozelock was ahead of Nelson in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Hozelock’s estimated Share of Search among sprinklers worldwide moved from 6.1% to 9.1%, and its estimated monthly branded searches moved from 14.8K to 33.1K.
- Across the 11 months ending August 2026, Nelson’s estimated Share of Search among sprinklers worldwide moved from 0.3% to 0.36%, and its estimated monthly branded searches moved from 720 to 1.3K.
How did search popularity change for sprinklers worldwide in August 2026?
3 changes
In August 2026, Rain Bird overtook Hozelock to rank 2nd among sprinklers worldwide, at 13.7%.
In August 2026, Hozelock lost estimated Share of Search among sprinklers worldwide, from 13.5% to 9.1%.
Estimated monthly branded searches for Nelson worldwide rose 80.6% over 11 measured months, from 720 to 1.3K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Hozelock’s and Nelson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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