Holman vs Orbit:Which is searched more?
In September 2026, Orbit had more branded searches than Holman among garden watering brands worldwide. Orbit had about 11,800 branded searches, while Holman had 590. Orbit made up 4.4% of all garden watering brand searches we track, and Holman accounted for 0.22%. These are worldwide searches for English-language branded terms.
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Is Holman or Orbit more popular in search?
Compare the garden watering brands people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Orbit, Holman. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gardena | Rain Bird | Hozelock | Orbit | Nylex | Dramm | Holman | Pope |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 71.7% | 14.4% | 6.4% | 4.3% | 1.6% | 1% | 0.26% | 0.26% |
| Nov 2025 | 76.6% | 12.6% | 5.6% | 2.3% | 1.3% | 1.1% | 0.27% | 0.22% |
| Dec 2025 | 75.2% | 12.4% | 6.7% | 2.1% | 1.6% | 1.3% | 0.4% | 0.33% |
| Jan 2026 | 73.8% | 12.1% | 8.1% | 2% | 2% | 1.3% | 0.39% | 0.32% |
| Feb 2026 | 77.6% | 10.4% | 7% | 2.1% | 1.4% | 1.1% | 0.23% | 0.15% |
| Mar 2026 | 73.2% | 9.8% | 8% | 2.7% | 0.71% | 5.4% | 0.08% | 0.08% |
| Apr 2026 | 73.1% | 12% | 9.8% | 3.7% | 0.58% | 0.72% | 0.06% | 0.05% |
| May 2026 | 72.7% | 12% | 9.8% | 4.3% | 0.47% | 0.71% | 0.04% | 0.03% |
| Jun 2026 | 72.5% | 11.9% | 9.8% | 4.3% | 0.57% | 0.87% | 0.05% | 0.03% |
| Jul 2026 | 68.5% | 11.3% | 13.8% | 4.9% | 0.66% | 0.82% | 0.06% | 0.05% |
| Aug 2026 | 69.9% | 14.1% | 9.4% | 4.9% | 0.68% | 0.82% | 0.09% | 0.09% |
| Sep 2026 | 74.4% | 12.2% | 6.7% | 4.4% | 1.1% | 0.89% | 0.22% | 0.14% |
How has the Holman and Orbit comparison changed over the last 12 months?
3 findings
- Orbit was ahead of Holman in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Holman’s share of searches among garden watering brands worldwide moved from 0.26% to 0.22%, and its estimated monthly branded searches held steady at 590.
- Across the 12 months ending September 2026, Orbit’s share of searches among garden watering brands worldwide moved from 4.3% to 4.4%, and its estimated monthly branded searches moved from 10K to 11.8K.
How did search popularity change for garden watering brands worldwide in September 2026?
1 change
In September 2026, Orbit lost share of searches among garden watering brands worldwide, from 4.9% to 4.4%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Holman’s and Orbit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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