Dramm vs Holman:Which is more popular?
In September 2026, Dramm had more branded searches than Holman among garden watering brands worldwide. Dramm had about 2,400 branded searches, while Holman had 590. Dramm made up 0.89% of all garden watering brand searches we track, and Holman accounted for 0.22%. When we asked ChatGPT and Google AI Overviews about garden watering brands, Dramm appeared in two of the five answers and Holman in none.
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Top garden watering brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Dramm was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Holman did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Gardena3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rain Bird3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Orbit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dramm2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Hozelock0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Nylex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Holman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pope0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about garden watering brands
5 answers
Asked ChatGPT
“Which garden watering brand should I buy?”
Asked ChatGPT
“What are the best garden watering brands?”
Asked ChatGPT
“What's the best garden watering brand for watering beds?”
Searched Google, AI Overview
“drip irrigation kit”
Searched Google, AI Overview
“watering system for garden”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Dramm or Holman more popular in search?
This chart shows how often people search Google for Dramm and Holman by name. Each line represents a brand's share of searches for all eight garden watering brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Dramm, Holman. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gardena | Rain Bird | Hozelock | Orbit | Nylex | Dramm | Holman | Pope |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 71.7% | 14.4% | 6.4% | 4.3% | 1.6% | 1% | 0.26% | 0.26% |
| Nov 2025 | 76.6% | 12.6% | 5.6% | 2.3% | 1.3% | 1.1% | 0.27% | 0.22% |
| Dec 2025 | 75.2% | 12.4% | 6.7% | 2.1% | 1.6% | 1.3% | 0.4% | 0.33% |
| Jan 2026 | 73.8% | 12.1% | 8.1% | 2% | 2% | 1.3% | 0.39% | 0.32% |
| Feb 2026 | 77.6% | 10.4% | 7% | 2.1% | 1.4% | 1.1% | 0.23% | 0.15% |
| Mar 2026 | 73.2% | 9.8% | 8% | 2.7% | 0.71% | 5.4% | 0.08% | 0.08% |
| Apr 2026 | 73.1% | 12% | 9.8% | 3.7% | 0.58% | 0.72% | 0.06% | 0.05% |
| May 2026 | 72.7% | 12% | 9.8% | 4.3% | 0.47% | 0.71% | 0.04% | 0.03% |
| Jun 2026 | 72.5% | 11.9% | 9.8% | 4.3% | 0.57% | 0.87% | 0.05% | 0.03% |
| Jul 2026 | 68.5% | 11.3% | 13.8% | 4.9% | 0.66% | 0.82% | 0.06% | 0.05% |
| Aug 2026 | 69.9% | 14.1% | 9.4% | 4.9% | 0.68% | 0.82% | 0.09% | 0.09% |
| Sep 2026 | 74.4% | 12.2% | 6.7% | 4.4% | 1.1% | 0.89% | 0.22% | 0.14% |
How has the Dramm and Holman comparison changed over the last 12 months?
3 findings
- Dramm was ahead of Holman in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dramm’s share of searches among garden watering brands worldwide moved from 1% to 0.89%, and its estimated monthly branded searches held steady at 2.4K.
- Across the 12 months ending September 2026, Holman’s share of searches among garden watering brands worldwide moved from 0.26% to 0.22%, and its estimated monthly branded searches held steady at 590.
How did search popularity change for garden watering brands worldwide in September 2026?
1 change

In September 2026, Dramm fell from 5th to 6th among garden watering brands worldwide.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Dramm’s and Holman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among garden watering brands

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