Brandwave

Holman vs Netafim:Which is searched more?

In August 2026, Netafim had more branded searches than Holman among watering system brands worldwide. Netafim was estimated to have 27.1K branded searches compared to Holman’s 320, and held a 9.3% Share of Search versus Holman’s 0.11%. These are worldwide searches for English-language branded terms.

Share of Search among watering system brands worldwide in August 2026Which is more popular in search, Holman or Netafim?
Holman0.11%320 searches
vs
Netafim9.3%27.1K searches

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Which is more popular in search, Holman or Netafim?

Compare the garden watering system brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Holman and Netafim among watering system brands worldwide, by month

Share of Search by month for Netafim, Holman. The figures are in the table below the chart.

View monthly share of search table
MonthNetafimHolman
Oct 202512.9%0.28%
Nov 202513.2%0.29%
Dec 202513.2%0.43%
Jan 202615.6%0.41%
Feb 202613.3%0.24%
Mar 20269.4%0.09%
Apr 20266.5%0.08%
May 20265.4%0.05%
Jun 20267.8%0.06%
Jul 20267.8%0.07%
Aug 20269.3%0.11%
Sep 2026——

How has the Holman and Netafim comparison changed over the last 12 months?

  • Netafim was ahead of Holman in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Holman’s estimated Share of Search among watering system brands worldwide moved from 0.28% to 0.11%, and its estimated monthly branded searches moved from 590 to 320.
  • Across the 11 months ending August 2026, Netafim’s estimated Share of Search among watering system brands worldwide moved from 12.9% to 9.3%, and its estimated monthly branded searches held steady at 27.1K.

How did search popularity change for watering system brands worldwide in August 2026?

  1. In August 2026, Netafim gained estimated Share of Search among watering system brands worldwide, from 7.8% to 9.3%.

  2. Estimated monthly branded searches for Holman worldwide fell 45.8% over 11 measured months, from 590 to 320 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Holman’s and Netafim’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Holman

1 branded search term

  • holman hose

Netafim

1 branded search term

  • netafim

How the Brand Demand Index is measured

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