How popular isGRIN in search?
In August 2026, there were an estimated 1.6K branded searches for GRIN worldwide which is up 22.1% over the last 11 months. GRIN holds 1.7% estimated Share of Search among influencer marketing platforms worldwide and is ranked 5th of 6 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Modash43.2%HypeAuditor34.5%
Upfluence15.7%
Influencity3.8%
GRIN1.7%
Aspire1.1%
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Which influencer marketing platforms compete with GRIN?
Share of Search by month for Modash, HypeAuditor, Upfluence, Influencity, GRIN. The figures are in the table below the chart.
View monthly share of search table
| Month | Modash | HypeAuditor | Upfluence | Influencity | GRIN | Aspire |
|---|---|---|---|---|---|---|
| Oct 2025 | 27.7% | 40.9% | 22.5% | 6.7% | 1.1% | 1.1% |
| Nov 2025 | 28.1% | 41.3% | 22.7% | 5.5% | 1.1% | 1.2% |
| Dec 2025 | 32.3% | 38.8% | 21.5% | 5.2% | 1.1% | 1.2% |
| Jan 2026 | 36.7% | 36.2% | 20.3% | 4.8% | 0.88% | 1.1% |
| Feb 2026 | 32.4% | 38.9% | 22.1% | 4.3% | 1.3% | 1.1% |
| Mar 2026 | 36.4% | 35.6% | 20.2% | 4.8% | 1.7% | 1.3% |
| Apr 2026 | 36.1% | 35.1% | 22.4% | 3.8% | 1.2% | 1.4% |
| May 2026 | 39.7% | 38.9% | 15.2% | 3.5% | 1.4% | 1.4% |
| Jun 2026 | 41.5% | 33.2% | 18.2% | 4.4% | 1.4% | 1.2% |
| Jul 2026 | 46.5% | 30.5% | 16.8% | 4.1% | 0.9% | 1.3% |
| Aug 2026 | 43.2% | 34.5% | 15.7% | 3.8% | 1.7% | 1.1% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.2% | 41.4K | -17.9% | -3.3 points | |
| 2, held 2nd | 34.5% | 33.1K | 0% | +4 points | |
| 3, held 3rd | 15.7% | 15.1K | -17.2% | -1.1 points | |
| 4, held 4th | 3.8% | 3.6K | -18.1% | -0.3 points | |
| 5, moved from 6th to 5th | 1.7% | 1.6K | +63.3% | +0.8 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 1.1% | 1.1K | -23% | -0.2 pointsmoved from 5th to 6th |
1.
Modash43.2%
held 1st · 41.4K estimated branded searches · -17.9% vs prior month · -3.3 points
34.5%
held 2nd · 33.1K estimated branded searches · 0% vs prior month · +4 points
15.7%
held 3rd · 15.1K estimated branded searches · -17.2% vs prior month · -1.1 points
3.8%
held 4th · 3.6K estimated branded searches · -18.1% vs prior month · -0.3 points
5.
GRIN1.7%
moved from 6th to 5th · 1.6K estimated branded searches · +63.3% vs prior month · +0.8 points
6.
Aspire1.1%
moved from 5th to 6th · 1.1K estimated branded searches · -23% vs prior month · -0.2 points
Compare search popularity between GRIN and its closest rivals
How has branded search demand for GRIN changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for GRIN worldwide rose from 1.3K to 1.6K.
- Across the 11 months ending August 2026, GRIN’s estimated Share of Search among influencer marketing platforms worldwide increased from 1.1% to 1.7%.
- Across the 11 months ending August 2026, GRIN rose from 6th to 5th among influencer marketing platforms worldwide.
How did search popularity change for influencer marketing platforms worldwide in August 2026?
6 changes
In August 2026, GRIN overtook Aspire to rank 5th among influencer marketing platforms worldwide, at 1.7%.
In August 2026, HypeAuditor gained estimated Share of Search among influencer marketing platforms worldwide, from 30.5% to 34.5%.
In August 2026, Modash lost estimated Share of Search among influencer marketing platforms worldwide, from 46.5% to 43.2%.
In August 2026, Upfluence lost estimated Share of Search among influencer marketing platforms worldwide, from 16.8% to 15.7%.
Estimated monthly branded searches for Influencity worldwide fell 55.5% over 11 measured months, from 8.1K to 3.6K in August 2026.
Estimated monthly branded searches for Aspire worldwide fell 18.9% over 11 measured months, from 1.3K to 1.1K in August 2026.
How is GRIN measured?
Brandwave collects information about searches that people make online using GRIN’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- grin influencer
- grin influencer marketing platform
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Is GRIN your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.