Brandwave

How popular isElevenLabs in search?

In August 2026, there were an estimated 8.7M branded searches for ElevenLabs worldwide which is up 43.2% over the last 11 months. ElevenLabs holds 99% estimated Share of Search among text to speech APIs worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. ElevenLabs99%
  2. Play.ht0.5%
  3. Murf0.25%
  4. Resemble AI0.15%
  5. Amazon Polly0.11%
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Which text to speech APIs compete with ElevenLabs?

ElevenLabs against text to speech APIs worldwide, by month

Share of Search by month for ElevenLabs. The figures are in the table below the chart.

View monthly share of search table
MonthElevenLabsPlay.htMurfResemble AIAmazon Polly
Oct 202596.6%1.9%0.53%0.57%0.35%
Nov 202597%1.6%0.44%0.57%0.36%
Dec 202597.4%1.4%0.38%0.49%0.31%
Jan 202697.3%1.7%0.38%0.4%0.21%
Feb 202697.1%2%0.36%0.38%0.24%
Mar 202697.9%1.4%0.3%0.27%0.2%
Apr 202697.8%1.3%0.36%0.32%0.2%
May 202698.2%1.1%0.36%0.21%0.16%
Jun 202698.9%0.6%0.25%0.18%0.11%
Jul 202698.9%0.59%0.24%0.14%0.13%
Aug 202699%0.5%0.25%0.15%0.11%
Sep 2026—————

  1. 1.ElevenLabs

    99%

    Held 1st. 8.7M estimated branded searches, -4.6% vs prior month. Share +0.1 points.

  2. 2.Play.ht

    0.5%

    Held 2nd. 44.4K estimated branded searches, -18.1% vs prior month. Share -0.1 points.

  3. 3.Murf

    0.25%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Resemble AI

    0.15%

    Held 4th. 13.2K estimated branded searches, -0.08% vs prior month. Share 0 points.

  5. 5.Amazon Polly

    0.11%

    Held 5th. 9.9K estimated branded searches, -18.2% vs prior month. Share 0 points.

Compare search popularity between ElevenLabs and its closest rivals

How has branded search demand for ElevenLabs changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for ElevenLabs worldwide rose from 6.1M to 8.7M.
  • Across the 11 months ending August 2026, ElevenLabs’ estimated Share of Search among text to speech APIs worldwide increased from 96.6% to 99%.

How did search popularity change for text to speech APIs worldwide in August 2026?

  1. ElevenLabs’ estimated Share of Search among text to speech APIs worldwide has gained ground for 3 months in a row, from 98.2% to 99% in August 2026.

  2. Play.ht’s estimated Share of Search among text to speech APIs worldwide has lost ground for 3 months in a row, from 1.1% to 0.5% in August 2026.

  3. Estimated monthly branded searches for Resemble AI worldwide fell 63.3% over 11 measured months, from 36K to 13.2K in August 2026.

  4. Estimated monthly branded searches for Amazon Polly worldwide fell 55.4% over 11 measured months, from 22.2K to 9.9K in August 2026.

  5. Estimated monthly branded searches for Murf worldwide fell 32.9% over 11 measured months, from 33.1K to 22.2K in August 2026.

Where does ElevenLabs compete?

ElevenLabs is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Text to speech tools1st of 595.3%Show ranking
AI voice generators1st of 595.6%Show ranking
Text to speech APIs1st of 599%Shown above
Voice cloning platforms1st of 499.1%Show ranking

How is ElevenLabs measured?

Brandwave collects information about searches that people make online using ElevenLabs’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

32 branded search terms

  • 11 labs
  • 11labs
  • eleven labs
  • eleven labs ai
  • eleven labs app
  • eleven labs com
  • eleven labs io
  • eleven labs pricing
  • eleven labs text to speech
  • eleven labs voice isolator
  • elevenlabs
  • elevenlabs agents
  • elevenlabs ai
  • elevenlabs ai voice
  • elevenlabs ai voice generator
  • elevenlabs app
  • elevenlabs dubbing
  • elevenlabs free
  • elevenlabs io
  • elevenlabs music
  • elevenlabs pricing
  • elevenlabs reader
  • elevenlabs sound effects
  • elevenlabs speech to text
  • elevenlabs text to speech
  • elevenlabs voice
  • elevenlabs voice changer
  • elevenlabs voice cloning
  • elevenlabs voice generator
  • elevenlabs voice isolator
  • elevenlabs voices
  • elevenlabs.io

Do you work for ElevenLabs? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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