Brandwave

ElevenLabs vs TTSMaker:Which is more popular?

In September 2026, ElevenLabs had more branded searches than TTSMaker among AI voice generators worldwide. ElevenLabs had about 7.1 million branded searches, while TTSMaker had 301,000. ElevenLabs made up 90.1% of all AI voice generator searches we track, and TTSMaker accounted for 3.8%. When we asked ChatGPT and Google AI Overviews about AI voice generators, ElevenLabs appeared in four of the five answers and TTSMaker in two. ElevenLabs was mentioned before TTSMaker in every answer.

Among AI voice generators worldwide in September 2026

Who do people search for more?

ElevenLabs, about 24 searches for every 1 for TTSMaker

ElevenLabs 7.1M searchesTTSMaker 301K searches

Who does AI mention more?

ElevenLabs, mentioned in 4 of 5 answers, TTSMaker in 2

ElevenLabs in 4 of 5TTSMaker in 2 of 5

Who does AI recommend more?

ElevenLabs, named ahead of TTSMaker in every answer

ElevenLabs first in 4TTSMaker never first

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Top AI voice generators in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ElevenLabs was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. TTSMaker was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. ElevenLabs was listed before TTSMaker in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ElevenLabs1st
  2. Murf AI2nd
  3. Speechify3rd
  4. TTSMaker4th
  5. WellSaid5th
  6. Resemble AI–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ElevenLabs4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Speechify3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Murf AI3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TTSMaker2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • WellSaid1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Resemble AI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI voice generators

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is ElevenLabs or TTSMaker more popular in search?

This chart shows how often people search Google for ElevenLabs and TTSMaker by name. Each line represents a brand's share of searches for all six AI voice generators we track, month by month, from English-language searches worldwide.

ElevenLabs and TTSMaker among AI voice generators worldwide, by month

Share of searches by month for ElevenLabs, TTSMaker. The figures are in the table below the chart.

View monthly share of searches table
MonthElevenLabsSpeechifyTTSMakerMurf AIResemble AIWellSaid
Oct 202587.6%5.9%3.6%2.2%0.5%0.2%
Nov 202588.6%4.9%3.7%2.1%0.51%0.17%
Dec 202590.2%4.3%3.2%1.6%0.45%0.15%
Jan 202690.1%5.2%2.6%1.6%0.36%0.12%
Feb 202690.3%5.2%2.6%1.5%0.36%0.12%
Mar 202690.6%5.2%2.6%1.3%0.24%0.1%
Apr 202689.9%5.1%3.1%1.5%0.29%0.1%
May 202690.3%5%3.1%1.3%0.2%0.08%
Jun 202692.7%3.5%2.7%0.92%0.17%0.06%
Jul 202693.3%2.9%2.7%0.92%0.14%0.06%
Aug 202692.6%3%3.3%0.95%0.14%0.06%
Sep 202690.1%4.9%3.8%0.9%0.16%0.06%

How has the ElevenLabs and TTSMaker comparison changed over the last 12 months?

3 findings
  • ElevenLabs was ahead of TTSMaker in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, ElevenLabs’ share of searches among AI voice generators worldwide moved from 87.6% to 90.1%, and its estimated monthly branded searches moved from 6M to 7.1M.
  • Across the 12 months ending September 2026, TTSMaker’s share of searches among AI voice generators worldwide moved from 3.6% to 3.8%, and its estimated monthly branded searches moved from 246K to 301K.

How did search popularity change for AI voice generators worldwide in September 2026?

3 changes

  1. In September 2026, Speechify overtook TTSMaker to rank 2nd among AI voice generators worldwide, with 4.9% of the searches.

  2. In September 2026, ElevenLabs lost share of searches among AI voice generators worldwide, from 92.6% to 90.1%.

  3. TTSMaker’s share of searches among AI voice generators worldwide has gained ground for 3 months in a row, from 2.7% to 3.8% in September 2026.

How are branded searches counted?

24 search terms

Brandwave collects information about searches that people make online using ElevenLabs’ and TTSMaker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ElevenLabs

23 branded search terms

  • 11 labs
  • 11labs
  • eleven labs
  • eleven labs ai
  • eleven labs app
  • eleven labs io
  • elevenlabs
  • elevenlabs agents
  • elevenlabs ai
  • elevenlabs ai voice
  • elevenlabs app
  • elevenlabs dubbing
  • elevenlabs io
  • elevenlabs music
  • elevenlabs reader
  • elevenlabs sound effects
  • elevenlabs voice
  • elevenlabs voice changer
  • elevenlabs voice cloning
  • elevenlabs voice generator
  • elevenlabs voice isolator
  • elevenlabs voices
  • elevenlabs.io

TTSMaker

1 branded search term

  • ttsmaker

How the Brand Demand Index is measured

Other head-to-heads among AI voice generators

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