Brandwave

ElevenLabs vs Rask AI:Which is more popular?

In September 2026, ElevenLabs had more branded searches than Rask AI among AI dubbing tools worldwide. ElevenLabs had about 7.1 million branded searches, while Rask AI had 33,700. ElevenLabs made up 74.8% of all AI dubbing tool searches we track, and Rask AI accounted for 0.36%. When we asked ChatGPT and Google AI Overviews about AI dubbing tools, ElevenLabs appeared in all five answers and Rask AI in three. ElevenLabs was mentioned before Rask AI in every answer.

Among AI dubbing tools worldwide in September 2026

Who do people search for more?

ElevenLabs, about 210 searches for every 1 for Rask AI

ElevenLabs 7.1M searchesRask AI 33.7K searches

Who does AI mention more?

ElevenLabs, mentioned in every answer we collected

ElevenLabs in 5 of 5Rask AI in 3 of 5

Who does AI recommend more?

ElevenLabs, named ahead of Rask AI in every answer

ElevenLabs first in 5Rask AI never first

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Top AI dubbing tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ElevenLabs appeared in all five answers. Rask AI was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. ElevenLabs was listed before Rask AI in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ElevenLabs1st
  2. HeyGen2nd
  3. Rask AI3rd
  4. Synthesia4th
  5. Dubverse5th
  6. Papercup–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ElevenLabs5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HeyGen5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Synthesia3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rask AI3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dubverse2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Papercup0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI dubbing tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is ElevenLabs or Rask AI more popular in search?

This chart shows how often people search Google for ElevenLabs and Rask AI by name. Each line represents a brand's share of searches for all six AI dubbing tools we track, month by month, from English-language searches worldwide.

ElevenLabs and Rask AI among AI dubbing tools worldwide, by month

Share of searches by month for ElevenLabs, Rask AI. The figures are in the table below the chart.

View monthly share of searches table
MonthElevenLabsHeyGenSynthesiaPapercupRask AIDubverse
Oct 202568%25.2%5.2%1%0.47%0.08%
Nov 202567.2%26%5.2%1%0.47%0.08%
Dec 202571%22.8%4.7%0.94%0.43%0.07%
Jan 202672.4%22.4%3.9%0.78%0.43%0.06%
Feb 202669.9%25%3.7%0.89%0.41%0.07%
Mar 202673.6%21.9%3.2%0.78%0.43%0.07%
Apr 202669.9%25.1%3.7%0.89%0.41%0.08%
May 202670.8%24.8%3%0.9%0.41%0.07%
Jun 202677.6%18.4%2.8%0.82%0.37%0.05%
Jul 202677.6%18.4%2.8%0.82%0.37%0.06%
Aug 202677.8%18.6%2.3%0.84%0.31%0.06%
Sep 202674.8%21.1%2.7%0.96%0.36%0.06%

How has the ElevenLabs and Rask AI comparison changed over the last 12 months?

3 findings
  • ElevenLabs was ahead of Rask AI in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, ElevenLabs’ share of searches among AI dubbing tools worldwide moved from 68% to 74.8%, and its estimated monthly branded searches moved from 5.9M to 7.1M.
  • Across the 12 months ending September 2026, Rask AI’s share of searches among AI dubbing tools worldwide moved from 0.47% to 0.36%, and its estimated monthly branded searches moved from 41.2K to 33.7K.

How did search popularity change for AI dubbing tools worldwide in September 2026?

2 changes

  1. In September 2026, ElevenLabs lost share of searches among AI dubbing tools worldwide, from 77.8% to 74.8%.

  2. Estimated monthly branded searches for Rask AI worldwide fell 18.3% over 12 measured months, from 41.2K to 33.7K in September 2026.

How are branded searches counted?

24 search terms

Brandwave collects information about searches that people make online using ElevenLabs’ and Rask AI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ElevenLabs

22 branded search terms

  • 11 labs
  • 11labs
  • eleven labs
  • eleven labs ai
  • eleven labs app
  • eleven labs io
  • elevenlabs
  • elevenlabs agents
  • elevenlabs ai
  • elevenlabs ai voice
  • elevenlabs app
  • elevenlabs dubbing
  • elevenlabs io
  • elevenlabs reader
  • elevenlabs sound effects
  • elevenlabs voice
  • elevenlabs voice changer
  • elevenlabs voice cloning
  • elevenlabs voice generator
  • elevenlabs voice isolator
  • elevenlabs voices
  • elevenlabs.io

Rask AI

2 branded search terms

  • rask ai
  • raskai

How the Brand Demand Index is measured

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