Brandwave

How popular isECHO in search?

In September 2026, there were an estimated 17.7K branded searches for ECHO worldwide which held steady over the last 12 months. ECHO holds 0.27% estimated Share of Search among brush cutter brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. DeWalt63%
  2. Craftsman28.2%
  3. Greenworks8.5%
  4. ECHO0.27%
  5. Bosch0.08%
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Which brush cutter brands compete with ECHO?

ECHO against brush cutter brands worldwide, by month

Share of Search by month for DeWalt, Craftsman, Greenworks, ECHO. The figures are in the table below the chart.

View monthly share of search table
MonthDeWaltCraftsmanGreenworksECHOBosch
Oct 202567.6%24.7%7.4%0.24%0.07%
Nov 202571.9%21.5%6.5%0.14%0.06%
Dec 202568.6%25.1%6.2%0.11%0.04%
Jan 202664.1%28.7%7%0.12%0.04%
Feb 202661%33.3%5.5%0.14%0.04%
Mar 202655.2%36.9%7.4%0.44%0.05%
Apr 202658.2%31.8%9.5%0.31%0.08%
May 202657%31.2%11.4%0.3%0.11%
Jun 202657%31.2%11.4%0.3%0.14%
Jul 202653.2%35.6%10.6%0.35%0.13%
Aug 202658.2%31.8%9.5%0.31%0.09%
Sep 202663%28.2%8.5%0.27%0.08%
  1. 1.DeWalt

    63%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share +4.8 points.

  2. 2.Craftsman

    28.2%

    Held 2nd. 301K estimated branded searches, -18.2% vs prior month. Share -3.7 points.

  3. Held 3rd. 90.5K estimated branded searches, -17.7% vs prior month. Share -1 points.

  4. 4.ECHO

    0.27%

    Held 4th. 2.9K estimated branded searches, -19.4% vs prior month. Share 0 points.

  5. 5.Bosch

    0.08%

    Held 5th. 880 estimated branded searches, -12% vs prior month. Share 0 points.

Compare search popularity between ECHO and its closest rivals

How has branded search demand for ECHO changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for ECHO worldwide held steady, from 17.2K to 17.7K.
  • Across the 12 months ending September 2026, ECHO’s estimated Share of Search among brush cutter brands worldwide held steady, from 0.24% to 0.27%.

How did search popularity change for brush cutter brands worldwide in September 2026?

  1. In September 2026, DeWalt gained estimated Share of Search among brush cutter brands worldwide, from 58.2% to 63%.

  2. In September 2026, Craftsman lost estimated Share of Search among brush cutter brands worldwide, from 31.8% to 28.2%.

  3. In September 2026, Greenworks lost estimated Share of Search among brush cutter brands worldwide, from 9.5% to 8.5%.

  4. Estimated monthly branded searches for Bosch worldwide rose 22.2% over 12 measured months, from 720 to 880 in September 2026.

  5. Estimated monthly branded searches for ECHO worldwide rose 20.8% over 12 measured months, from 2.4K to 2.9K in September 2026.

Where does ECHO compete?

ECHO is ranked in 15 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Leaf blower brands6th of 60.27%Show ranking
Grass trimmer brands7th of 80.29%Show ranking
Cut off saw brands6th of 70.32%Show ranking
Chainsaw bars6th of 60.37%Show ranking
Chainsaw chain brands6th of 60.37%Show ranking
Chainsaw and outdoor power brands6th of 60.38%Show ranking
Backpack sprayer brands6th of 60.45%Show ranking
Earth auger brands5th of 50.53%Show ranking
Lawn edger brands6th of 60.64%Show ranking
Power broom brands4th of 40.67%Show ranking
Edger brands4th of 50.7%Show ranking
Backpack blower brands3rd of 30.71%Show ranking
Brush blade brands3rd of 30.71%Show ranking
Post hole digger brands3rd of 30.75%Show ranking
Brush cutter brands4th of 50.27%Shown above

How is ECHO measured?

Brandwave collects information about searches that people make online using ECHO’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • echo blower
  • echo brush cutter

Do you work for ECHO? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is ECHO your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.