How popular isDatadog in search?
In August 2026, there were an estimated 254K branded searches for Datadog worldwide which held steady over the last 11 months. Datadog holds 31.4% estimated Share of Search among infrastructure monitoring platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which infrastructure monitoring platforms compete with Datadog?
Share of Search by month for Grafana, Datadog, Zabbix, New Relic, Nagios. The figures are in the table below the chart.
View monthly share of search table
| Month | Grafana | Datadog | Zabbix | New Relic | Nagios |
|---|---|---|---|---|---|
| Oct 2025 | 37.8% | 28.8% | 18.5% | 10.5% | 4.5% |
| Nov 2025 | 37.7% | 28.7% | 18.6% | 10.5% | 4.6% |
| Dec 2025 | 40.6% | 25.7% | 20.2% | 9.4% | 4.1% |
| Jan 2026 | 38.7% | 29.5% | 19.1% | 8.9% | 3.8% |
| Feb 2026 | 39.5% | 29.9% | 19.3% | 7.5% | 3.9% |
| Mar 2026 | 44% | 27.8% | 17.8% | 6.9% | 3.6% |
| Apr 2026 | 39.7% | 29.9% | 19.2% | 7.4% | 3.8% |
| May 2026 | 41.2% | 31.3% | 16.5% | 7.7% | 3.3% |
| Jun 2026 | 40.1% | 31.2% | 16.2% | 9.2% | 3.3% |
| Jul 2026 | 41.3% | 31.6% | 16.6% | 7.8% | 2.7% |
| Aug 2026 | 41.4% | 31.4% | 16.7% | 7.7% | 2.7% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 41.4% | 335K | +0.04% | +0.1 points | |
| 2, held 2nd | 31.4% | 254K | -0.84% | -0.2 points | |
| 3, held 3rd | 16.7% | 135K | 0% | 0 points | |
| 4, held 4th | 7.7% | 62.7K | -0.51% | 0 points | |
| 5, held 5th | 2.7% | 22.2K | 0% | 0 points |
1.
Grafana
41.4%
Held 1st. 335K estimated branded searches, +0.04% vs prior month. Share +0.1 points.
2.
Datadog31.4%
Held 2nd. 254K estimated branded searches, -0.84% vs prior month. Share -0.2 points.
3.
Zabbix16.7%
Held 3rd. 135K estimated branded searches, 0% vs prior month. Share 0 points.
7.7%
Held 4th. 62.7K estimated branded searches, -0.51% vs prior month. Share 0 points.
5.
Nagios2.7%
Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Datadog and its closest rivals
How has branded search demand for Datadog changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Datadog worldwide held steady, from 257K to 254K.
- Across the 11 months ending August 2026, Datadog’s estimated Share of Search among infrastructure monitoring platforms worldwide increased from 28.8% to 31.4%.
- Across the 11 months ending August 2026, Datadog’s estimated Share of Search among infrastructure monitoring platforms worldwide peaked at 31.6% in July 2026 and was lowest at 25.7% in December 2025.
How did search popularity change for infrastructure monitoring platforms worldwide in August 2026?
3 changes
Estimated monthly branded searches for Nagios worldwide fell 45.2% over 11 measured months, from 40.5K to 22.2K in August 2026.
Estimated monthly branded searches for New Relic worldwide fell 33% over 11 measured months, from 93.6K to 62.7K in August 2026.
Estimated monthly branded searches for Zabbix worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.
Where does Datadog compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Observability platforms | 2nd of 6 | 26.1% | Show ranking |
| Infrastructure monitoring platforms | 2nd of 5 | 31.4% | Shown above |
| Cloud observability platforms | 2nd of 5 | 34.1% | Show ranking |
| Distributed tracing platforms | 2nd of 5 | 34.1% | Show ranking |
| SIEM platforms | 1st of 5 | 49.3% | Show ranking |
| Remote monitoring software | 1st of 6 | 58.1% | Show ranking |
| Application dependency monitoring | 1st of 5 | 59.6% | Show ranking |
| Application performance monitoring | 1st of 5 | 60.3% | Show ranking |
| Log management platforms | 1st of 5 | 60.8% | Show ranking |
How is Datadog measured?
Brandwave collects information about searches that people make online using Datadog’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
9 branded search terms
- apm datadog
- datadog
- datadog app
- datadog monitoring
- datadog observability
- datadog software
- datadoghq com
- monitoring datadog
- observability datadog
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Is Datadog your brand?
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