Datadog vs Instana:Which is more popular by branded search?
In August 2026, Datadog had more branded searches than Instana among application dependency monitoring worldwide. Datadog was estimated to have 254K branded searches compared to Instana’s 9.9K, and held a 59.6% Share of Search versus Instana’s 2.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Datadog or Instana?
Compare the tools that map how services depend on each other. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Datadog, Instana. The figures are in the table below the chart.
View monthly share of search table
| Month | Datadog | Dynatrace | New Relic | Instana | AppDynamics |
|---|---|---|---|---|---|
| Oct 2025 | 49.3% | 21.5% | 17.9% | 7.8% | 3.5% |
| Nov 2025 | 55.3% | 20.1% | 20.3% | 1.8% | 2.6% |
| Dec 2025 | 54.8% | 19.8% | 20.1% | 2.1% | 3.2% |
| Jan 2026 | 57.3% | 20.8% | 17.3% | 1.8% | 2.7% |
| Feb 2026 | 59.5% | 21.5% | 14.8% | 1.9% | 2.3% |
| Mar 2026 | 56.7% | 24.7% | 14.1% | 1.8% | 2.7% |
| Apr 2026 | 59.6% | 21.5% | 14.7% | 1.9% | 2.3% |
| May 2026 | 59.5% | 21.5% | 14.6% | 1.5% | 2.8% |
| Jun 2026 | 58.2% | 20.6% | 17.1% | 1.8% | 2.2% |
| Jul 2026 | 60.1% | 21.6% | 14.8% | 1.5% | 1.9% |
| Aug 2026 | 59.6% | 21.6% | 14.7% | 2.3% | 1.9% |
| Sep 2026 | — | — | — | — | — |
How has the Datadog and Instana comparison changed over the last 12 months?
3 findings
- Datadog was ahead of Instana in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Datadog’s estimated Share of Search among application dependency monitoring worldwide moved from 49.3% to 59.6%, and its estimated monthly branded searches moved from 257K to 254K.
- Across the 11 months ending August 2026, Instana’s estimated Share of Search among application dependency monitoring worldwide moved from 7.8% to 2.3%, and its estimated monthly branded searches moved from 40.5K to 9.9K.
How did search popularity change for application dependency monitoring worldwide in August 2026?
2 changes
In August 2026, Instana overtook AppDynamics to rank 4th among application dependency monitoring worldwide, at 2.3%.
In August 2026, Datadog lost estimated Share of Search among application dependency monitoring worldwide, from 60.1% to 59.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Datadog’s and Instana’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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