Brandwave

How popular isDatadog in search?

In August 2026, there were an estimated 254K branded searches for Datadog worldwide which held steady over the last 11 months. Datadog holds 60.3% estimated Share of Search among application performance monitoring worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Datadog60.3%
  2. Dynatrace21.8%
  3. New Relic14.9%
  4. AppDynamics1.9%
  5. Elastic1%
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Which application performance monitoring compete with Datadog?

Datadog against application performance monitoring worldwide, by month

Share of Search by month for Datadog, Dynatrace, New Relic. The figures are in the table below the chart.

View monthly share of search table
MonthDatadogDynatraceNew RelicAppDynamicsElastic
Oct 202552.7%23%19.2%3.7%1.4%
Nov 202555.5%20.1%20.3%2.6%1.4%
Dec 202555.2%19.9%20.2%3.2%1.4%
Jan 202657.5%20.9%17.3%2.7%1.5%
Feb 202659.8%21.6%14.9%2.3%1.3%
Mar 202656.9%24.8%14.2%2.7%1.5%
Apr 202660%21.6%14.8%2.3%1.3%
May 202659.7%21.6%14.7%2.8%1.3%
Jun 202658.7%20.8%17.3%2.2%0.99%
Jul 202660.5%21.8%14.9%1.9%1%
Aug 202660.3%21.8%14.9%1.9%1%
Sep 2026—————

  1. 1.Datadog

    60.3%

    Held 1st. 254K estimated branded searches, -0.84% vs prior month. Share -0.1 points.

  2. 2.Dynatrace

    21.8%

    Held 2nd. 92.1K estimated branded searches, -0.26% vs prior month. Share +0.1 points.

  3. 3.New Relic

    14.9%

    Held 3rd. 62.7K estimated branded searches, -0.51% vs prior month. Share 0 points.

  4. 4.AppDynamics

    1.9%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Elastic

    1%

    Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Datadog and its closest rivals

How has branded search demand for Datadog changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Datadog worldwide held steady, from 257K to 254K.
  • Across the 11 months ending August 2026, Datadog’s estimated Share of Search among application performance monitoring worldwide increased from 52.7% to 60.3%.
  • Across the 11 months ending August 2026, Datadog’s estimated Share of Search among application performance monitoring worldwide peaked at 60.5% in July 2026 and was lowest at 52.7% in October 2025.

How did search popularity change for application performance monitoring worldwide in August 2026?

  1. Estimated monthly branded searches for AppDynamics worldwide fell 55.2% over 11 measured months, from 18.1K to 8.1K in August 2026.

  2. Estimated monthly branded searches for Elastic worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026.

  3. Estimated monthly branded searches for New Relic worldwide fell 33% over 11 measured months, from 93.6K to 62.7K in August 2026.

  4. Estimated monthly branded searches for Dynatrace worldwide fell 18% over 11 measured months, from 112K to 92.1K in August 2026.

Where does Datadog compete?

Datadog is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Observability platforms2nd of 626.1%Show ranking
Infrastructure monitoring platforms2nd of 531.4%Show ranking
Cloud observability platforms2nd of 534.1%Show ranking
Distributed tracing platforms2nd of 534.1%Show ranking
SIEM platforms1st of 549.3%Show ranking
Remote monitoring software1st of 658.1%Show ranking
Application dependency monitoring1st of 559.6%Show ranking
Application performance monitoring1st of 560.3%Shown above
Log management platforms1st of 560.8%Show ranking

How is Datadog measured?

Brandwave collects information about searches that people make online using Datadog’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • apm datadog
  • datadog
  • datadog app
  • datadog monitoring
  • datadog observability
  • datadog software
  • datadoghq com
  • monitoring datadog
  • observability datadog

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How the Brand Demand Index is measured

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