Brandwave

How popular isDatadog?

In September 2026, people searched for Datadog by name about 253,000 times worldwide, about the same as the previous year. These searches made up 80% of all global error monitoring platform searches, placing Datadog first out of seven platforms. When we asked both ChatGPT and Google AI Overviews about error monitoring platforms, Datadog appeared in four of the five answers and was the second most recommended of the seven.

Search and AI answers in September 2026

Datadog is the most searched of 7 competitors and the second most recommended in AI answers.

  1. DatadogShare of searches 80%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. RollbarShare of searches 13.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  3. SentryShare of searches 4.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  4. BugsnagShare of searches 1.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. HoneybadgerShare of searches 0.06%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th

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Top error monitoring platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Datadog was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Datadog is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Sentry1st
  2. Datadog2nd
  3. Bugsnag3rd
  4. Rollbar4th
  5. Raygun5th
  6. Honeybadger6th
  7. Airbrake7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Datadog4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rollbar4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sentry4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bugsnag4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honeybadger1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Airbrake1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Raygun1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about error monitoring platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which error monitoring platforms compete with Datadog?

Datadog against error monitoring platforms worldwide, by month

Share of searches by month for Datadog, Rollbar, Sentry. The figures are in the table below the chart.

View monthly share of searches table
MonthDatadogRollbarSentryBugsnagHoneybadgerAirbrakeRaygun
Oct 202579.7%13.1%3.9%3.2%0.04%<0.01%—
Nov 202579.8%13.1%3.8%3.2%0.05%0.02%—
Dec 202576.8%15.5%3.9%3.8%0.04%0.02%—
Jan 202680.2%13.2%3.9%2.6%0.05%0.02%—
Feb 202683.1%11.2%3.9%1.8%0.04%0.02%—
Mar 202679.8%13.1%4.8%2.1%0.04%0.02%—
Apr 202679.7%13.1%5%2.1%0.04%0.02%—
May 202680.2%13.2%4.8%1.8%0.05%0.02%—
Jun 202678.5%12.9%4.7%3.9%0.03%0.03%—
Jul 202681.9%11%4.8%2.2%0.04%0.02%—
Aug 202676.3%15.3%4.6%3.8%0.03%0.03%—
Sep 202680%13.2%4.9%1.8%0.06%0.02%—
  1. 1.Datadog

    80%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share +3.8 points.

  2. 2.Rollbar

    13.2%

    Held 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -2.2 points.

  3. 3.Sentry

    4.9%

    Held 3rd. 15.2K estimated branded searches, +2.6% vs prior month. Share +0.4 points.

  4. 4.Bugsnag

    1.8%

    Held 4th. 5.4K estimated branded searches, -55.3% vs prior month. Share -2 points.

  5. Held 5th. 170 estimated branded searches, +54.5% vs prior month. Share 0 points.

  6. 6.Airbrake

    0.02%

    Held 6th. 50 estimated branded searches, -44.4% vs prior month. Share 0 points.

  7. —.Raygun

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare popularity between Datadog and its closest rivals

Every comparison with Datadog

45 comparisons

How has branded search demand for Datadog changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Datadog worldwide held steady, from 256K to 253K.
  • Across the 12 months ending September 2026, Datadog’s share of searches among error monitoring platforms worldwide peaked at 83.1% in February 2026 and was lowest at 76.3% in August 2026.

How did search popularity change for error monitoring platforms worldwide in September 2026?

6 changes
  1. In September 2026, Datadog gained share of searches among error monitoring platforms worldwide, from 76.3% to 80%.

  2. In September 2026, Rollbar lost share of searches among error monitoring platforms worldwide, from 15.3% to 13.2%.

  3. In September 2026, Bugsnag lost share of searches among error monitoring platforms worldwide, from 3.8% to 1.8%.

  4. Estimated monthly branded searches for Airbrake worldwide rose 66.7% over 12 measured months, from 30 to 50 in September 2026.

  5. Estimated monthly branded searches for Honeybadger worldwide rose 54.5% over 12 measured months, from 110 to 170 in September 2026.

  6. Estimated monthly branded searches for Sentry worldwide rose 26.5% over 12 measured months, from 12K to 15.2K in September 2026.

How are Datadog’s branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Datadog’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • apm datadog
  • datadog
  • datadog app
  • datadog monitoring
  • datadog network monitoring
  • datadog npm
  • datadog observability
  • datadog software
  • observability datadog

Do you work for Datadog? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Datadog compete?

Datadog is ranked in ten competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Observability platforms2nd of 925.9%Show ranking
Remote monitoring software1st of 1133%Show ranking
Application performance monitoring1st of 939.5%Show ranking
Log management platforms1st of 1039.9%Show ranking
SIEM platforms1st of 847.2%Show ranking
Infrastructure monitoring platforms1st of 849.3%Show ranking
Website performance monitoring tools1st of 1154.2%Show ranking
Distributed tracing platforms1st of 759.1%Show ranking
Error monitoring platforms1st of 780%Shown above
Network monitoring tools9th of 90.2%Show ranking
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Is Datadog your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.