How popular isChampion in search?
In September 2026, there were an estimated 2.4K branded searches for Champion worldwide which held steady over the last 12 months. Champion holds 0.42% estimated Share of Search among inverter generator brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Cummins43.2%
Honda Power Equipment26.8%Generac23.7%
Firman3.9%
Hyundai Power Equipment1.9%
Champion0.42%
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Which inverter generator brands compete with Champion?
Share of Search by month for Cummins, Honda Power Equipment, Generac, Firman, Champion. The figures are in the table below the chart.
View monthly share of search table
| Month | Cummins | Honda Power Equipment | Generac | Firman | Hyundai Power Equipment | Champion |
|---|---|---|---|---|---|---|
| Oct 2025 | 44.7% | 24.1% | 24.5% | 4% | 2.2% | 0.44% |
| Nov 2025 | 47.2% | 24.7% | 21.1% | 4.3% | 2.4% | 0.46% |
| Dec 2025 | 49.4% | 21.5% | 22.1% | 4.5% | 2% | 0.58% |
| Jan 2026 | 27.7% | 26.2% | 41.4% | 3% | 1.4% | 0.27% |
| Feb 2026 | 46.9% | 21.1% | 25.7% | 4.2% | 1.7% | 0.46% |
| Mar 2026 | 44.3% | 24.9% | 24.3% | 4% | 2% | 0.52% |
| Apr 2026 | 51.1% | 22.5% | 18.8% | 4.6% | 2.3% | 0.6% |
| May 2026 | 49% | 26% | 18% | 4.4% | 2% | 0.58% |
| Jun 2026 | 45.2% | 23.6% | 24.8% | 4.1% | 1.8% | 0.53% |
| Jul 2026 | 43% | 22.7% | 28.8% | 3.2% | 1.8% | 0.51% |
| Aug 2026 | 41% | 25.6% | 27.5% | 3.7% | 1.7% | 0.48% |
| Sep 2026 | 43.2% | 26.8% | 23.7% | 3.9% | 1.9% | 0.42% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.2% | 246K | 0% | +2.3 points | |
| 2, moved from 3rd to 2nd | 26.8% | 153K | -0.78% | +1.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 23.7% | 135K | -18.2% | -3.8 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 3.9% | 22.2K | 0% | +0.2 points | |
| 5, held 5th | 1.9% | 10.8K | +2.9% | +0.1 points | |
| 6, held 6th | 0.42% | 2.4K | -17.2% | -0.1 points |
1.
Cummins43.2%
Held 1st. 246K estimated branded searches, 0% vs prior month. Share +2.3 points.
26.8%
Moved from 3rd to 2nd. 153K estimated branded searches, -0.78% vs prior month. Share +1.2 points.
3.
Generac
23.7%
Moved from 2nd to 3rd. 135K estimated branded searches, -18.2% vs prior month. Share -3.8 points.
4.
Firman3.9%
Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share +0.2 points.
1.9%
Held 5th. 10.8K estimated branded searches, +2.9% vs prior month. Share +0.1 points.
6.
Champion0.42%
Held 6th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.1 points.
Compare search popularity between Champion and its closest rivals
Every comparison with Champion
26 comparisons
- Briggs & Stratton vs Champion
- Champion vs Westinghouse
- Champion vs Craftsman
- Champion vs Firman
- Champion vs Forest Master
- Champion vs Gildan
- Champion vs Honda Power Equipment
- Champion vs John Deere
- Champion vs Patagonia
- Champion vs Pulsar
- Champion vs Ryobi
- Champion vs The North Face
- Champion vs Uniqlo
- Champion vs Yamaha WaveRunner
- Carhartt WIP vs Champion
- Champion vs Cummins
- Champion vs Generac
- Champion vs Hyundai Power Equipment
- Champion vs Kith
- Champion vs Stüssy
- Champion vs Sun Joe
- Champion vs Supreme
- Champion vs Troy-Bilt
- Boss Industrial vs Champion
- Bosch vs Champion
- Carhartt vs Champion
How has branded search demand for Champion changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Champion worldwide held steady at 2.4K.
- Across the 12 months ending September 2026, Champion’s estimated Share of Search among inverter generator brands worldwide held steady, from 0.44% to 0.42%.
How did search popularity change for inverter generator brands worldwide in September 2026?
4 changes

In September 2026, Honda Power Equipment overtook Generac to rank 2nd among inverter generator brands worldwide, with 26.8% estimated Share of Search.

In September 2026, Cummins gained estimated Share of Search among inverter generator brands worldwide, from 41% to 43.2%.
In September 2026, Generac lost estimated Share of Search among inverter generator brands worldwide, from 27.5% to 23.7%.

Estimated monthly branded searches for Hyundai Power Equipment worldwide fell 10% over 12 measured months, from 12K to 10.8K in September 2026.
Where does Champion compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Hoodies | 5th of 6 | 0.01% | Show ranking |
| Streetwear brands | 5th of 5 | 0.03% | Show ranking |
| Wood chipper brands | 4th of 5 | 0.18% | Show ranking |
| Portable generator brands | 5th of 5 | 0.27% | Show ranking |
| Inverter generator brands | 6th of 6 | 0.42% | Shown above |
| Generator brands | 5th of 5 | 0.45% | Show ranking |
| Generator accessories | 6th of 6 | 0.54% | Show ranking |
| Log splitters | 4th of 5 | 5.1% | Show ranking |
How is Champion measured?
Brandwave collects information about searches that people make online using Champion’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- champion cap
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Is Champion your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.