How popular isChampion in search?
In September 2026, there were an estimated 2.4K branded searches for Champion worldwide which held steady over the last 12 months. Champion holds 0.03% estimated Share of Search among streetwear brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Carhartt WIP40.2%
Supreme29.6%
Stüssy24.2%
Kith5.9%
Champion0.03%
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Which streetwear brands compete with Champion?
Share of Search by month for Carhartt WIP, Supreme, Stüssy, Kith, Champion. The figures are in the table below the chart.
View monthly share of search table
| Month | Carhartt WIP | Supreme | Stüssy | Kith | Champion |
|---|---|---|---|---|---|
| Oct 2025 | 47% | 23.6% | 23.6% | 5.8% | 0.03% |
| Nov 2025 | 56% | 19.1% | 19.1% | 5.7% | 0.02% |
| Dec 2025 | 53.1% | 22.1% | 18.1% | 6.7% | 0.02% |
| Jan 2026 | 49.1% | 24.7% | 20.2% | 6.1% | 0.03% |
| Feb 2026 | 39.8% | 29.8% | 24.4% | 6% | 0.03% |
| Mar 2026 | 36.8% | 33.8% | 22.6% | 6.8% | 0.04% |
| Apr 2026 | 35% | 31.5% | 25.7% | 7.7% | 0.04% |
| May 2026 | 30.4% | 32.8% | 26.8% | 9.9% | 0.04% |
| Jun 2026 | 32.5% | 29.3% | 29.3% | 8.8% | 0.05% |
| Jul 2026 | 33.5% | 29.6% | 29.6% | 7.3% | 0.05% |
| Aug 2026 | 31.4% | 34.6% | 28.3% | 5.7% | 0.04% |
| Sep 2026 | 40.2% | 29.6% | 24.2% | 5.9% | 0.03% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 40.2% | 3M | +22.3% | +8.8 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 29.6% | 2.2M | -18.2% | -5 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 24.2% | 1.8M | -18.3% | -4.1 points | |
| 4, held 4th | 5.9% | 450K | 0% | +0.3 points | |
| 5, held 5th | 0.03% | 2.4K | -17.2% | 0 points |
40.2%
Moved from 2nd to 1st. 3M estimated branded searches, +22.3% vs prior month. Share +8.8 points.
2.
29.6%
Moved from 1st to 2nd. 2.2M estimated branded searches, -18.2% vs prior month. Share -5 points.
3.
Stüssy24.2%
Held 3rd. 1.8M estimated branded searches, -18.3% vs prior month. Share -4.1 points.
4.
Kith5.9%
Held 4th. 450K estimated branded searches, 0% vs prior month. Share +0.3 points.
5.
Champion0.03%
Held 5th. 2.4K estimated branded searches, -17.2% vs prior month. Share 0 points.
Compare search popularity between Champion and its closest rivals
Every comparison with Champion
26 comparisons
- Bosch vs Champion
- Briggs & Stratton vs Champion
- Carhartt vs Champion
- Champion vs Craftsman
- Champion vs Cummins
- Champion vs Firman
- Champion vs Forest Master
- Champion vs Generac
- Champion vs Gildan
- Champion vs Honda Power Equipment
- Champion vs Hyundai Power Equipment
- Champion vs John Deere
- Champion vs Patagonia
- Champion vs Pulsar
- Champion vs Ryobi
- Champion vs The North Face
- Champion vs Uniqlo
- Champion vs Westinghouse
- Champion vs Yamaha WaveRunner
- Carhartt WIP vs Champion
- Champion vs Kith
- Champion vs Stüssy
- Champion vs Sun Joe
- Champion vs Supreme
- Champion vs Troy-Bilt
- Boss Industrial vs Champion
How has branded search demand for Champion changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Champion worldwide held steady at 2.4K.
- Across the 12 months ending September 2026, Champion’s estimated Share of Search among streetwear brands worldwide held steady at 0.03%.
How did search popularity change for streetwear brands worldwide in September 2026?
4 changes
In September 2026, Carhartt WIP overtook Supreme to become the leader among streetwear brands worldwide, with 40.2% estimated Share of Search.
In September 2026, Supreme lost estimated Share of Search among streetwear brands worldwide, from 34.6% to 29.6%.
In September 2026, Stüssy lost estimated Share of Search among streetwear brands worldwide, from 28.3% to 24.2%.
Estimated monthly branded searches for Kith worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026.
Where does Champion compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Hoodies | 5th of 6 | 0.01% | Show ranking |
| Streetwear brands | 5th of 5 | 0.03% | Shown above |
| Wood chipper brands | 4th of 5 | 0.18% | Show ranking |
| Portable generator brands | 5th of 5 | 0.27% | Show ranking |
| Inverter generator brands | 6th of 6 | 0.42% | Show ranking |
| Generator brands | 5th of 5 | 0.45% | Show ranking |
| Generator accessories | 6th of 6 | 0.54% | Show ranking |
| Log splitters | 4th of 5 | 5.1% | Show ranking |
How is Champion measured?
Brandwave collects information about searches that people make online using Champion’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- champion cap
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Is Champion your brand?
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