Brandwave

How popular isCanyon?

In September 2026, people searched for Canyon by name about 368,000 times worldwide, a 22.3% increase from the previous year. These searches made up 22.6% of all global electric mountain bike brand searches, placing Canyon first out of seven brands. When we asked both ChatGPT and Google AI Overviews about electric mountain bike brands, Canyon appeared in two of the four answers and was the sixth most recommended of the seven.

Search and AI answers in September 2026

Canyon is the most searched of 7 competitors and the sixth most recommended in AI answers.

  1. CanyonShare of searches 22.6%Mentioned in 2 of 4 AI answersPlace in AI recommendations 6th
  2. TrekShare of searches 22.6%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  3. SpecializedShare of searches 15.4%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  4. OrbeaShare of searches 15.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  5. CubeShare of searches 12.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

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Top electric mountain bike brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Canyon was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Canyon is the sixth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Specialized1st
  2. Trek2nd
  3. Orbea3rd
  4. Aventon4th
  5. Giant5th
  6. Canyon6th
  7. Cube–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Specialized4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Aventon4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Trek3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Orbea3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Canyon2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Giant2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Cube0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about electric mountain bike brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which electric mountain bike brands compete with Canyon?

Canyon against electric mountain bike brands worldwide, by month

Share of searches by month for Canyon, Trek, Specialized, Orbea, Cube, Giant, Aventon. The figures are in the table below the chart.

View monthly share of searches table
MonthCanyonTrekSpecializedOrbeaCubeGiantAventon
Oct 202521.3%21.3%15.2%17.4%9.6%11.7%3.5%
Nov 202520.9%20.9%16.8%17.1%9.3%11.5%3.4%
Dec 202519.3%23.7%15.6%15.9%8.7%13%3.9%
Jan 202621.7%21.7%14.3%17.7%9.7%11.9%2.9%
Feb 202618.5%22.6%14.9%18.5%10.1%12.4%3%
Mar 202622.7%22.7%15.4%15.2%10.2%10.2%3.7%
Apr 202620.2%20.2%16.8%16.5%11%11%4.1%
May 202622.7%22.7%15.5%15.2%10.1%10.1%3.7%
Jun 202621.8%21.8%14.8%17.8%9.8%9.8%4.4%
Jul 202621.9%21.9%14.9%17.9%9.8%9.8%3.6%
Aug 202620%24.4%13.6%16.3%13.4%9%3.3%
Sep 202622.6%22.6%15.4%15.1%12.3%8.3%3.7%
  1. 1.Canyon

    22.6%

    Moved from 2nd to 1st. 368K estimated branded searches, 0% vs prior month. Share +2.6 points.

  2. 2.Trek

    22.6%

    Moved from 1st to 2nd. 368K estimated branded searches, -18.2% vs prior month. Share -1.9 points.

  3. Moved from 4th to 3rd. 251K estimated branded searches, 0% vs prior month. Share +1.8 points.

  4. 4.Orbea

    15.1%

    Moved from 3rd to 4th. 246K estimated branded searches, -18.3% vs prior month. Share -1.2 points.

  5. 5.Cube

    12.3%

    Held 5th. 201K estimated branded searches, -18.3% vs prior month. Share -1 points.

  6. 6.Giant

    8.3%

    Held 6th. 135K estimated branded searches, -18.2% vs prior month. Share -0.7 points.

  7. 7.Aventon

    3.7%

    Held 7th. 60.5K estimated branded searches, 0% vs prior month. Share +0.4 points.

Compare popularity between Canyon and its closest rivals

Every comparison with Canyon

12 comparisons

How has branded search demand for Canyon changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Canyon worldwide rose from 301K to 368K.
  • Across the 12 months ending September 2026, Canyon’s share of searches among electric mountain bike brands worldwide increased from 21.3% to 22.6%.
  • Across the 12 months ending September 2026, Canyon’s share of searches among electric mountain bike brands worldwide peaked at 22.7% in May 2026 and was lowest at 18.5% in February 2026.

How did search popularity change for electric mountain bike brands worldwide in September 2026?

6 changes
  1. In September 2026, Canyon overtook Trek to become the leader among electric mountain bike brands worldwide, with 22.6% of the searches.

  2. In September 2026, Specialized overtook Orbea to rank 3rd among electric mountain bike brands worldwide, with 15.4% of the searches.

  3. In September 2026, Trek lost share of searches among electric mountain bike brands worldwide, from 24.4% to 22.6%.

  4. In September 2026, Orbea lost share of searches among electric mountain bike brands worldwide, from 16.3% to 15.1%.

  5. In September 2026, Cube lost share of searches among electric mountain bike brands worldwide, from 13.4% to 12.3%.

  6. In September 2026, Giant lost share of searches among electric mountain bike brands worldwide, from 9% to 8.3%.

How are Canyon’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Canyon’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • canyon bikes

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How the Brand Demand Index is measured

Where does Canyon compete?

Canyon is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Bicycle brands2nd of 815.1%Show ranking
Electric mountain bike brands1st of 722.6%Shown above
Gravel bike brands1st of 726.2%Show ranking
Road bike brands1st of 529.4%Show ranking
Mountain bike brands1st of 634.2%Show ranking
Creator with pink hair and a pink jacket

Is Canyon your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.