Brandwave

Canyon vs Giant:Which is more popular?

In September 2026, Canyon had more branded searches than Giant among electric mountain bike brands worldwide. Canyon had about 368,000 branded searches, while Giant had 135,000. Canyon made up 22.6% of all electric mountain bike brand searches we track, and Giant accounted for 8.3%. When we asked ChatGPT and Google AI Overviews about electric mountain bike brands, Canyon and Giant each appeared in two of the four answers. Giant was mentioned before Canyon in every answer that named either.

Among electric mountain bike brands worldwide in September 2026

Who do people search for more?

Canyon, about 3 searches for every 1 for Giant

Canyon 368K searchesGiant 135K searches

Who does AI mention more?

Both were mentioned in 2 of 4 answers.

Canyon in 2 of 4Giant in 2 of 4

Who does AI recommend more?

Giant, named ahead of Canyon in 2 of 2 answers

Giant first in 2Canyon never first

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Top electric mountain bike brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Canyon and Giant were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Giant was listed before Canyon in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Specialized1st
  2. Trek2nd
  3. Orbea3rd
  4. Aventon4th
  5. Giant5th
  6. Canyon6th
  7. Cube–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Specialized4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Aventon4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Trek3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Orbea3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Canyon2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Giant2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Cube0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about electric mountain bike brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Canyon or Giant more popular in search?

This chart shows how often people search Google for Canyon and Giant by name. Each line represents a brand's share of searches for all seven electric mountain bike brands we track, month by month, from English-language searches worldwide.

Canyon and Giant among electric mountain bike brands worldwide, by month

Share of searches by month for Canyon, Giant. The figures are in the table below the chart.

View monthly share of searches table
MonthCanyonTrekSpecializedOrbeaCubeGiantAventon
Oct 202521.3%21.3%15.2%17.4%9.6%11.7%3.5%
Nov 202520.9%20.9%16.8%17.1%9.3%11.5%3.4%
Dec 202519.3%23.7%15.6%15.9%8.7%13%3.9%
Jan 202621.7%21.7%14.3%17.7%9.7%11.9%2.9%
Feb 202618.5%22.6%14.9%18.5%10.1%12.4%3%
Mar 202622.7%22.7%15.4%15.2%10.2%10.2%3.7%
Apr 202620.2%20.2%16.8%16.5%11%11%4.1%
May 202622.7%22.7%15.5%15.2%10.1%10.1%3.7%
Jun 202621.8%21.8%14.8%17.8%9.8%9.8%4.4%
Jul 202621.9%21.9%14.9%17.9%9.8%9.8%3.6%
Aug 202620%24.4%13.6%16.3%13.4%9%3.3%
Sep 202622.6%22.6%15.4%15.1%12.3%8.3%3.7%

How has the Canyon and Giant comparison changed over the last 12 months?

3 findings
  • Canyon was ahead of Giant in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Canyon’s share of searches among electric mountain bike brands worldwide moved from 21.3% to 22.6%, and its estimated monthly branded searches moved from 301K to 368K.
  • Across the 12 months ending September 2026, Giant’s share of searches among electric mountain bike brands worldwide moved from 11.7% to 8.3%, and its estimated monthly branded searches moved from 165K to 135K.

How did search popularity change for electric mountain bike brands worldwide in September 2026?

2 changes
  1. In September 2026, Canyon overtook Trek to become the leader among electric mountain bike brands worldwide, with 22.6% of the searches.

  2. In September 2026, Giant lost share of searches among electric mountain bike brands worldwide, from 9% to 8.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Canyon’s and Giant’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Canyon

1 branded search term

  • canyon bikes

Giant

1 branded search term

  • giant bike

How the Brand Demand Index is measured

Other head-to-heads among electric mountain bike brands

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