How popular isBrookfarm in search?
In August 2026, there were an estimated 18.1K branded searches for Brookfarm worldwide which held steady over the last 11 months. Brookfarm holds 0.56% estimated Share of Search among muesli brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Jordan's84.4%
Alpen11.3%Hubbard's1.9%
Nature Valley1.9%
Brookfarm0.56%
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Which muesli brands compete with Brookfarm?
Share of Search by month for Jordan's, Alpen, Brookfarm. The figures are in the table below the chart.
View monthly share of search table
| Month | Jordan's | Alpen | Hubbard's | Nature Valley | Brookfarm |
|---|---|---|---|---|---|
| Oct 2025 | 89% | 6.5% | 2% | 2% | 0.59% |
| Nov 2025 | 91.9% | 4.5% | 1.4% | 1.7% | 0.61% |
| Dec 2025 | 92.8% | 4.6% | 0.92% | 1.4% | 0.34% |
| Jan 2026 | 87.9% | 7.9% | 1.3% | 2.4% | 0.58% |
| Feb 2026 | 88.3% | 7.9% | 1.3% | 1.9% | 0.48% |
| Mar 2026 | 89.7% | 6.6% | 1.3% | 2% | 0.4% |
| Apr 2026 | 90.3% | 5.4% | 1.6% | 2% | 0.6% |
| May 2026 | 90.3% | 5.4% | 1.6% | 2% | 0.6% |
| Jun 2026 | 92% | 4.5% | 1.4% | 1.7% | 0.41% |
| Jul 2026 | 87.8% | 7.9% | 1.9% | 1.9% | 0.47% |
| Aug 2026 | 84.4% | 11.3% | 1.9% | 1.9% | 0.56% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 84.4% | 2.7M | +0.02% | -3.4 points | |
| 2, held 2nd | 11.3% | 368K | +49.6% | +3.4 points | |
| 3, held 3rd | 1.9% | 60.5K | 0% | -0.1 points | |
| 4, held 4th | 1.9% | 60.5K | 0% | -0.1 points | |
| 5, held 5th | 0.56% | 18.1K | +22.3% | +0.1 points |
1.
Jordan's84.4%
Held 1st. 2.7M estimated branded searches, +0.02% vs prior month. Share -3.4 points.
2.
Alpen11.3%
Held 2nd. 368K estimated branded searches, +49.6% vs prior month. Share +3.4 points.
1.9%
Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share -0.1 points.
1.9%
Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share -0.1 points.
0.56%
Held 5th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.1 points.
Compare search popularity between Brookfarm and its closest rivals
Every comparison with Brookfarm
4 comparisons
How has branded search demand for Brookfarm changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Brookfarm worldwide held steady at 18.1K.
- Across the 11 months ending August 2026, Brookfarm’s estimated Share of Search among muesli brands worldwide held steady, from 0.59% to 0.56%.
How did search popularity change for muesli brands worldwide in August 2026?
2 changes
In August 2026, Alpen gained estimated Share of Search among muesli brands worldwide, from 7.9% to 11.3%.
In August 2026, Jordan's lost estimated Share of Search among muesli brands worldwide, from 87.8% to 84.4%.
How is Brookfarm measured?
Brandwave collects information about searches that people make online using Brookfarm’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- brookfarm
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