Brandwave

Brookfarm vs Carman's:Which is searched more?

In September 2026, Brookfarm had more branded searches than Carman's among muesli bars brands worldwide. Brookfarm was estimated to have 14.8K branded searches compared to Carman's’ 1.7K, and held an 8.1% Share of Search versus Carman's’ 0.93%. These are worldwide searches for English-language branded terms.

Share of Search among muesli bars brands worldwide in September 2026Which is more popular in search, Brookfarm or Carman's?
Brookfarm8.1%14.8K searches
vs
Carman's0.93%1.7K searches

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Which is more popular in search, Brookfarm or Carman's?

Compare the muesli bars brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Brookfarm and Carman's among muesli bars brands worldwide, by month

Share of Search by month for Brookfarm, Carman's. The figures are in the table below the chart.

View monthly share of search table
MonthArnott'sBrookfarmCarman'sGriffin's
Oct 202590.7%8.2%1%0.18%
Nov 202590.9%8.2%0.77%0.12%
Dec 202594.7%4.7%0.56%0.1%
Jan 202690.7%8.2%1%0.14%
Feb 202688.8%9.7%1.3%0.17%
Mar 202690.5%8.1%1.1%0.21%
Apr 202689.1%9.8%0.91%0.17%
May 202689.3%9.8%0.75%0.17%
Jun 202690.9%8.2%0.77%0.21%
Jul 202690.8%8.1%0.93%0.18%
Aug 202689.1%9.8%0.96%0.17%
Sep 202690.8%8.1%0.93%0.14%

How has the Brookfarm and Carman's comparison changed over the last 12 months?

  • Brookfarm was ahead of Carman's in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Brookfarm’s estimated Share of Search among muesli bars brands worldwide moved from 8.2% to 8.1%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
  • Across the 12 months ending September 2026, Carman's’ estimated Share of Search among muesli bars brands worldwide moved from 1% to 0.93%, and its estimated monthly branded searches moved from 2.2K to 1.7K.

How did search popularity change for muesli bars brands worldwide in September 2026?

  1. In September 2026, Brookfarm lost estimated Share of Search among muesli bars brands worldwide, from 9.8% to 8.1%.

  2. Estimated monthly branded searches for Carman's worldwide fell 23.9% over 12 measured months, from 2.2K to 1.7K in September 2026.

Other head-to-heads among muesli bars brands

How each brand is measured

Brandwave collects information about searches that people make online using Brookfarm’s and Carman's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Brookfarm

1 branded search term

  • brookfarm

Carman's

2 branded search terms

  • carman s
  • carmans bars

How the Brand Demand Index is measured

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