How popular isZ Grills?
In September 2026, people searched for Z Grills by name about 22,200 times worldwide, an 18.1% decrease from the previous year. These searches made up 6.8% of all global pellet grill brand searches, placing Z Grills fifth out of eight brands. When we asked both ChatGPT and Google AI Overviews about pellet grill brands, Z Grills appeared in one of the five answers and was the sixth most recommended of the eight.
Z Grills is the fifth most searched of 8 competitors and the sixth most recommended in AI answers.
Pit BossShare of searches 35.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
TraegerShare of searches 27.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
RecteqShare of searches 16.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
WeberShare of searches 8.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
Z GrillsShare of searches 6.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
Follow Z Grills and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top pellet grill brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Z Grills was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Z Grills is the sixth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Traeger1st
- Pit Boss2nd
- Weber3rd
- Recteq4th
Camp Chef5th- Z Grills6th
Green Mountain Grills–
Louisiana Grills–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Pit Boss5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Traeger5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Weber4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Recteq3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Camp Chef2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Z Grills1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Green Mountain Grills0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Louisiana Grills0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about pellet grill brands
5 answers
Asked ChatGPT
“Which pellet grill should I buy?”
Asked ChatGPT
“What are the best pellet grill brands?”
Asked ChatGPT
“What's the best pellet grill for a beginner?”
Searched Google, AI Overview
“pellet grill”
Searched Google, AI Overview
“best pellet grill”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which pellet grill brands compete with Z Grills?
Share of searches by month for Pit Boss, Traeger, Recteq, Weber, Z Grills, Green Mountain Grills, Camp Chef. The figures are in the table below the chart.
View monthly share of searches table
| Month | Pit Boss | Traeger | Recteq | Weber | Z Grills | Green Mountain Grills | Camp Chef | Louisiana Grills |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.3% | 30.2% | 17.7% | 6.8% | 9.1% | 3.1% | 2.7% | 0.97% |
| Nov 2025 | 30% | 32.9% | 15.8% | 5.8% | 9.9% | 2.7% | 2.1% | 0.72% |
| Dec 2025 | 31.1% | 34.1% | 16.4% | 5% | 8.4% | 2.4% | 1.8% | 0.74% |
| Jan 2026 | 27.3% | 36.3% | 14.6% | 7.5% | 8.9% | 2.5% | 2% | 0.96% |
| Feb 2026 | 30.9% | 31.9% | 15.6% | 7.8% | 7.8% | 2.7% | 2.5% | 0.85% |
| Mar 2026 | 31.5% | 28.1% | 16.8% | 8.7% | 8.4% | 2.9% | 2.7% | 0.92% |
| Apr 2026 | 34% | 28.8% | 14.3% | 10.3% | 7.1% | 2.5% | 2.2% | 0.77% |
| May 2026 | 29.6% | 30.7% | 15% | 11.3% | 7.5% | 2.6% | 2.5% | 0.82% |
| Jun 2026 | 33.3% | 32.2% | 12.9% | 9.7% | 6.5% | 2.7% | 2.1% | 0.7% |
| Jul 2026 | 34.5% | 29% | 14.2% | 8.9% | 7.1% | 2.9% | 2.4% | 0.95% |
| Aug 2026 | 32% | 30.8% | 14.8% | 8.9% | 7.6% | 2.6% | 2.5% | 0.81% |
| Sep 2026 | 35.2% | 27.8% | 16.6% | 8.3% | 6.8% | 2.3% | 2.2% | 0.74% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.2% | 115K | 0% | +3.2 points | |
| 2, held 2nd | 27.8% | 90.5K | -17.7% | -2.9 points | |
| 3, held 3rd | 16.6% | 53.9K | +1.5% | +1.7 points | |
| 4, held 4th | 8.3% | 27.1K | -14.5% | -0.5 points | |
| 5, held 5th | 6.8% | 22.2K | -18.1% | -0.8 points | |
| 6, held 6th | 2.3% | 7.6K | -19.1% | -0.3 points | |
| 7, held 7th | 2.2% | 7.3K | -18.9% | -0.3 points | |
| 8, held 8th | 0.74% | 2.4K | -17.2% | -0.1 points |
1.
Pit Boss35.2%
Held 1st. 115K estimated branded searches, 0% vs prior month. Share +3.2 points.
2.
Traeger27.8%
Held 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share -2.9 points.
3.
Recteq16.6%
Held 3rd. 53.9K estimated branded searches, +1.5% vs prior month. Share +1.7 points.
4.
Weber8.3%
Held 4th. 27.1K estimated branded searches, -14.5% vs prior month. Share -0.5 points.
5.
Z Grills6.8%
Held 5th. 22.2K estimated branded searches, -18.1% vs prior month. Share -0.8 points.
2.3%
Held 6th. 7.6K estimated branded searches, -19.1% vs prior month. Share -0.3 points.
2.2%
Held 7th. 7.3K estimated branded searches, -18.9% vs prior month. Share -0.3 points.
0.74%
Held 8th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.1 points.
Compare popularity between Z Grills and its closest rivals
Every comparison with Z Grills
11 comparisons
How has branded search demand for Z Grills changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Z Grills worldwide fell from 27.1K to 22.2K.
- Across the 12 months ending September 2026, Z Grills’ share of searches among pellet grill brands worldwide decreased from 9.1% to 6.8%.
- Across the 12 months ending September 2026, Z Grills’ share of searches among pellet grill brands worldwide peaked at 9.9% in November 2025 and was lowest at 6.5% in June 2026.
- Across the 12 months ending September 2026, Z Grills fell from 4th to 5th among pellet grill brands worldwide.
How did search popularity change for pellet grill brands worldwide in September 2026?
6 changes
In September 2026, Pit Boss gained share of searches among pellet grill brands worldwide, from 32% to 35.2%.
In September 2026, Recteq gained share of searches among pellet grill brands worldwide, from 14.8% to 16.6%.
In September 2026, Traeger lost share of searches among pellet grill brands worldwide, from 30.8% to 27.8%.
In September 2026, Z Grills lost share of searches among pellet grill brands worldwide, from 7.6% to 6.8%.
In September 2026, Weber lost share of searches among pellet grill brands worldwide, from 8.9% to 8.3%.
Estimated monthly branded searches for Green Mountain Grills worldwide fell 19.1% over 12 measured months, from 9.4K to 7.6K in September 2026.
How are Z Grills’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Z Grills’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- z grills
Do you work for Z Grills? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Z Grills compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Barbecue brands | 6th of 7 | 2.1% | Show ranking |
| Pellet grill brands | 5th of 8 | 6.8% | Shown above |
Is Z Grills your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.