Brandwave

How popular isWild Apricot in search?

In August 2026, there were an estimated 9.9K branded searches for Wild Apricot worldwide which is down 18.2% over the last 11 months. Wild Apricot holds 62.4% estimated Share of Search among membership management software worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Wild Apricot62.4%
  2. GrowthZone22.7%
  3. MemberClicks8.2%
  4. Novi AMS3.7%
  5. YourMembership3%
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Which membership management software compete with Wild Apricot?

Wild Apricot against membership management software worldwide, by month

Share of Search by month for Wild Apricot, GrowthZone, MemberClicks, Novi AMS, YourMembership. The figures are in the table below the chart.

View monthly share of search table
MonthWild ApricotGrowthZoneMemberClicksNovi AMSYourMembership
Oct 202565%19.3%8.6%3.2%3.9%
Nov 202567%19.9%7.2%2.7%3.3%
Dec 202562.8%22.8%8.2%3%3%
Jan 202666.9%19.9%7.2%2.7%3.3%
Feb 202665.9%19.6%8.7%3.2%2.6%
Mar 202662.8%22.8%8.3%3.1%3.1%
Apr 202662.8%22.8%8.2%3%3%
May 202661.9%22.5%8.1%4.5%3%
Jun 202661.9%22.5%8.1%4.5%3%
Jul 202662%22.5%8.1%3.7%3.7%
Aug 202662.4%22.7%8.2%3.7%3%
Sep 2026—————
  1. Held 1st. 9.9K estimated branded searches, 0% vs prior month. Share +0.4 points.

  2. 2.GrowthZone

    22.7%

    Held 2nd. 3.6K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. Held 3rd. 1.3K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Novi AMS

    3.7%

    Held 4th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 480 estimated branded searches, -18.6% vs prior month. Share -0.7 points.

Compare search popularity between Wild Apricot and its closest rivals

How has branded search demand for Wild Apricot changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Wild Apricot worldwide fell from 12.1K to 9.9K.
  • Across the 11 months ending August 2026, Wild Apricot’s estimated Share of Search among membership management software worldwide decreased from 65% to 62.4%.
  • Across the 11 months ending August 2026, Wild Apricot’s estimated Share of Search among membership management software worldwide peaked at 67% in November 2025 and was lowest at 61.9% in May 2026.

How did search popularity change for membership management software worldwide in August 2026?

  1. In August 2026, YourMembership lost estimated Share of Search among membership management software worldwide, from 3.7% to 3%.

  2. Estimated monthly branded searches for MemberClicks worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

  3. Estimated monthly branded searches for Wild Apricot worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

Where does Wild Apricot compete?

Wild Apricot is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Membership platforms3rd of 50.15%Show ranking
Club management software3rd of 629.8%Show ranking
Membership management software1st of 562.4%Shown above

How is Wild Apricot measured?

Brandwave collects information about searches that people make online using Wild Apricot’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • wild apricot

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How the Brand Demand Index is measured

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Is Wild Apricot your brand?

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