Brandwave

Membership management software:Which brands are most popular in search?

In August 2026, Wild Apricot was the most searched among membership management software worldwide, with an estimated 9.9K branded searches and 62.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Wild Apricot62.4%
  2. GrowthZone22.7%
  3. MemberClicks8.2%
  4. Novi AMS3.7%
  5. YourMembership3%

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Share of SearchLeaderboard

Compare the systems associations manage members in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among membership management software worldwide, by month

Share of Search by month for Wild Apricot, GrowthZone, MemberClicks, Novi AMS, YourMembership. The figures are in the table below the chart.

View monthly share of search table
MonthWild ApricotGrowthZoneMemberClicksNovi AMSYourMembership
Oct 202565%19.3%8.6%3.2%3.9%
Nov 202567%19.9%7.2%2.7%3.3%
Dec 202562.8%22.8%8.2%3%3%
Jan 202666.9%19.9%7.2%2.7%3.3%
Feb 202665.9%19.6%8.7%3.2%2.6%
Mar 202662.8%22.8%8.3%3.1%3.1%
Apr 202662.8%22.8%8.2%3%3%
May 202661.9%22.5%8.1%4.5%3%
Jun 202661.9%22.5%8.1%4.5%3%
Jul 202662%22.5%8.1%3.7%3.7%
Aug 202662.4%22.7%8.2%3.7%3%
Sep 2026—————

This month’s ranking, August 2026

  1. Held 1st. 9.9K estimated branded searches, 0% vs prior month. Share +0.4 points.

  2. 2.GrowthZone

    22.7%

    Held 2nd. 3.6K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. Held 3rd. 1.3K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Novi AMS

    3.7%

    Held 4th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 480 estimated branded searches, -18.6% vs prior month. Share -0.7 points.

Compare search popularity between leading brands

Which brand is most popular in search among membership management software worldwide?

In August 2026, Wild Apricot was the most searched among membership management software worldwide, with an estimated 9.9K branded searches and 62.4% estimated Share of Search within this set. GrowthZone is in 2nd place, 39.7 percentage points behind at 22.7% Share of Search.

Global membership management software, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Wild Apricot65% → 62.4%67%Nov 202561.9%May 20261st
GrowthZone19.3% → 22.7%22.8%Dec 202519.3%Oct 20252nd
MemberClicks8.6% → 8.2%8.7%Feb 20267.2%Nov 20253rd
Novi AMS3.2% → 3.7%4.5%May 20262.7%Nov 20255th → 4th
YourMembership3.9% → 3%3.9%Oct 20252.6%Feb 20264th → 5th

Each finding as a sentence

  • Across the 11 months ending August 2026, Wild Apricot’s estimated Share of Search among membership management software worldwide decreased from 65% to 62.4%.
  • Across the 11 months ending August 2026, GrowthZone’s estimated Share of Search among membership management software worldwide increased from 19.3% to 22.7%.
  • Across the 11 months ending August 2026, Novi AMS’s estimated Share of Search among membership management software worldwide increased from 3.2% to 3.7%.
  • Across the 11 months ending August 2026, YourMembership’s estimated Share of Search among membership management software worldwide decreased from 3.9% to 3%.
  • Across the 11 months ending August 2026, Wild Apricot’s estimated Share of Search among membership management software worldwide peaked at 67% in November 2025 and was lowest at 61.9% in May 2026.
  • Across the 11 months ending August 2026, GrowthZone’s estimated Share of Search among membership management software worldwide peaked at 22.8% in December 2025 and was lowest at 19.3% in October 2025.
  • Across the 11 months ending August 2026, MemberClicks’ estimated Share of Search among membership management software worldwide peaked at 8.7% in February 2026 and was lowest at 7.2% in November 2025.
  • Across the 11 months ending August 2026, Novi AMS’s estimated Share of Search among membership management software worldwide peaked at 4.5% in May 2026 and was lowest at 2.7% in November 2025.
  • Across the 11 months ending August 2026, YourMembership’s estimated Share of Search among membership management software worldwide peaked at 3.9% in October 2025 and was lowest at 2.6% in February 2026.
  • Across the 11 months ending August 2026, Novi AMS rose from 5th to 4th among membership management software worldwide.
  • Across the 11 months ending August 2026, YourMembership fell from 4th to 5th among membership management software worldwide.
  • Across the 11 months ending August 2026, MemberClicks held steady: its estimated Share of Search among membership management software worldwide moved less than 0.5 percentage points.

How did search popularity change for membership management software worldwide in August 2026?

  1. In August 2026, YourMembership lost estimated Share of Search among membership management software worldwide, from 3.7% to 3%.

  2. Estimated monthly branded searches for MemberClicks worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

  3. Estimated monthly branded searches for Wild Apricot worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

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