How popular isWild Apricot in search?
In August 2026, there were an estimated 9.9K branded searches for Wild Apricot worldwide which is down 18.2% over the last 11 months. Wild Apricot holds 29.8% estimated Share of Search among club management software worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
ClubSpark29.8%- Perfect Gym29.8%
Wild Apricot29.8%- Clubessential5.7%
- MemberClicks3.9%
- Jonas Fitness0.96%
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Which club management software compete with Wild Apricot?
Share of Search by month for ClubSpark, Perfect Gym, Wild Apricot, Clubessential, MemberClicks. The figures are in the table below the chart.
View monthly share of search table
| Month | ClubSpark | Perfect Gym | Wild Apricot | Clubessential | MemberClicks | Jonas Fitness |
|---|---|---|---|---|---|---|
| Oct 2025 | 23.1% | 28.2% | 34.5% | 8.3% | 4.6% | 1.4% |
| Nov 2025 | 21.4% | 26.2% | 39.2% | 7.8% | 4.2% | 1.3% |
| Dec 2025 | 20% | 30% | 36.7% | 7% | 4.8% | 1.4% |
| Jan 2026 | 21.7% | 26.6% | 39.7% | 6.4% | 4.3% | 1.3% |
| Feb 2026 | 23.4% | 28.6% | 35% | 6.9% | 4.6% | 1.4% |
| Mar 2026 | 31.4% | 25.7% | 31.4% | 6.2% | 4.2% | 1% |
| Apr 2026 | 38.3% | 25.6% | 25.6% | 6.2% | 3.4% | 1% |
| May 2026 | 33.7% | 27.6% | 27.6% | 6.7% | 3.6% | 0.89% |
| Jun 2026 | 29.8% | 29.8% | 29.8% | 5.7% | 3.9% | 0.96% |
| Jul 2026 | 34.2% | 28% | 28% | 5.4% | 3.7% | 0.9% |
| Aug 2026 | 29.8% | 29.8% | 29.8% | 5.7% | 3.9% | 0.96% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 29.8% | 9.9K | -18.2% | -4.4 points | |
| 2, held 2nd | 29.8% | 9.9K | 0% | +1.9 points | |
| 3, held 3rd | 29.8% | 9.9K | 0% | +1.9 points | |
| 4, held 4th | 5.7% | 1.9K | 0% | +0.4 points | |
| 5, held 5th | 3.9% | 1.3K | 0% | +0.2 points | |
| 6, held 6th | 0.96% | 320 | 0% | +0.1 points |
29.8%
Held 1st. 9.9K estimated branded searches, -18.2% vs prior month. Share -4.4 points.
29.8%
Held 2nd. 9.9K estimated branded searches, 0% vs prior month. Share +1.9 points.
29.8%
Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share +1.9 points.
5.7%
Held 4th. 1.9K estimated branded searches, 0% vs prior month. Share +0.4 points.
3.9%
Held 5th. 1.3K estimated branded searches, 0% vs prior month. Share +0.2 points.
0.96%
Held 6th. 320 estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare search popularity between Wild Apricot and its closest rivals

Wild Apricot vs ClubSpark: compare search popularity
Wild Apricot vs Perfect Gym: compare search popularity
Wild Apricot vs Clubessential: compare search popularity
Wild Apricot vs MemberClicks: compare search popularity
Wild Apricot vs Jonas Fitness: compare search popularity- Compare Wild Apricot with any brand
How has branded search demand for Wild Apricot changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Wild Apricot worldwide fell from 12.1K to 9.9K.
- Across the 11 months ending August 2026, Wild Apricot’s estimated Share of Search among club management software worldwide decreased from 34.5% to 29.8%.
- Across the 11 months ending August 2026, Wild Apricot’s estimated Share of Search among club management software worldwide peaked at 39.7% in January 2026 and was lowest at 25.6% in April 2026.
- Across the 11 months ending August 2026, Wild Apricot fell from 1st to 3rd among club management software worldwide.
How did search popularity change for club management software worldwide in August 2026?
6 changes
In August 2026, Perfect Gym gained estimated Share of Search among club management software worldwide, from 28% to 29.8%.

In August 2026, Wild Apricot gained estimated Share of Search among club management software worldwide, from 28% to 29.8%.

In August 2026, ClubSpark lost estimated Share of Search among club management software worldwide, from 34.2% to 29.8%.
Estimated monthly branded searches for Clubessential worldwide fell 34.5% over 11 measured months, from 2.9K to 1.9K in August 2026.
Estimated monthly branded searches for Jonas Fitness worldwide fell 33.3% over 11 measured months, from 480 to 320 in August 2026.
Estimated monthly branded searches for MemberClicks worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.
Where does Wild Apricot compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Membership platforms | 3rd of 5 | 0.15% | Show ranking |
| Club management software | 3rd of 6 | 29.8% | Shown above |
| Membership management software | 1st of 5 | 62.4% | Show ranking |
How is Wild Apricot measured?
Brandwave collects information about searches that people make online using Wild Apricot’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- wild apricot
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