Brandwave

How popular isPatreon in search?

In August 2026, there were an estimated 4.1M branded searches for Patreon worldwide which is up 22.1% over the last 11 months. Patreon holds 61.8% estimated Share of Search among membership platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Patreon61.8%
  2. Substack37.9%
  3. Wild Apricot0.15%
  4. MemberPress0.07%
  5. Memberful0.02%
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Which membership platforms compete with Patreon?

Patreon against membership platforms worldwide, by month

Share of Search by month for Patreon, Substack. The figures are in the table below the chart.

View monthly share of search table
MonthPatreonSubstackWild ApricotMemberPressMemberful
Oct 202570.2%29.3%0.25%0.21%0.05%
Nov 202570.1%29.4%0.25%0.21%0.04%
Dec 202566%33.6%0.2%0.16%0.05%
Jan 202665.9%33.7%0.24%0.16%0.04%
Feb 202665.5%34.1%0.24%0.16%0.05%
Mar 202666.1%33.5%0.2%0.13%0.04%
Apr 202661.8%37.9%0.18%0.12%0.04%
May 202666.6%33.2%0.16%0.09%0.03%
Jun 202666.2%33.6%0.16%0.09%0.03%
Jul 202661.5%38.2%0.18%0.08%0.03%
Aug 202661.8%37.9%0.15%0.07%0.02%
Sep 2026—————

  1. 1.Patreon

    61.8%

    Held 1st. 4.1M estimated branded searches, +22.1% vs prior month. Share +0.3 points.

  2. 2.Substack

    37.9%

    Held 2nd. 2.5M estimated branded searches, +20.6% vs prior month. Share -0.3 points.

  3. 3.Wild Apricot

    0.15%

    Held 3rd. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.MemberPress

    0.07%

    Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Memberful

    0.02%

    Held 5th. 1.3K estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare search popularity between Patreon and its closest rivals

How has branded search demand for Patreon changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Patreon worldwide rose from 3.4M to 4.1M.
  • Across the 11 months ending August 2026, Patreon’s estimated Share of Search among membership platforms worldwide decreased from 70.2% to 61.8%.
  • Across the 11 months ending August 2026, Patreon’s estimated Share of Search among membership platforms worldwide peaked at 70.2% in October 2025 and was lowest at 61.5% in July 2026.

How did search popularity change for membership platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Substack worldwide rose 79.4% over 11 measured months, from 1.4M to 2.5M in August 2026.

  2. Estimated monthly branded searches for Patreon worldwide rose 22.1% over 11 measured months, from 3.4M to 4.1M in August 2026.

  3. Estimated monthly branded searches for MemberPress worldwide fell 55.6% over 11 measured months, from 9.9K to 4.4K in August 2026.

  4. Estimated monthly branded searches for Memberful worldwide fell 45.8% over 11 measured months, from 2.4K to 1.3K in August 2026.

  5. Estimated monthly branded searches for Wild Apricot worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

Where does Patreon compete?

Patreon is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Membership platforms1st of 561.8%Shown above
Video monetisation platforms1st of 575.6%Show ranking
Creator membership platforms1st of 584.8%Show ranking
Podcast monetisation platforms1st of 596.9%Show ranking
Fan subscription platforms1st of 497.5%Show ranking

How is Patreon measured?

Brandwave collects information about searches that people make online using Patreon’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • patreon

Do you work for Patreon? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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