Brandwave

How popular isTrustpilot in search?

In August 2026, there were an estimated 2.7M branded searches for Trustpilot worldwide which held steady over the last 11 months. Trustpilot holds 97.8% estimated Share of Search among review collection platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Trustpilot97.8%
  2. Judge.me0.95%
  3. Yotpo0.71%
  4. Okendo0.31%
  5. Reviews.io0.26%
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Which review collection platforms compete with Trustpilot?

Trustpilot against review collection platforms worldwide, by month

Share of Search by month for Trustpilot. The figures are in the table below the chart.

View monthly share of search table
MonthTrustpilotJudge.meYotpoOkendoReviews.io
Oct 202597.4%0.93%1.1%0.26%0.38%
Nov 202598.2%0.64%0.71%0.21%0.26%
Dec 202597.8%0.93%0.84%0.21%0.26%
Jan 202698.1%0.76%0.7%0.21%0.26%
Feb 202697.7%0.93%0.85%0.22%0.31%
Mar 202697.6%0.95%0.86%0.26%0.31%
Apr 202697.5%0.95%1.1%0.26%0.26%
May 202697.7%0.95%0.84%0.26%0.26%
Jun 202697.6%0.95%0.85%0.26%0.31%
Jul 202697.6%0.95%0.86%0.26%0.31%
Aug 202697.8%0.95%0.71%0.31%0.26%
Sep 2026—————

  1. 1.Trustpilot

    97.8%

    Held 1st. 2.7M estimated branded searches, 0% vs prior month. Share +0.2 points.

  2. 2.Judge.me

    0.95%

    Held 2nd. 26.6K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Yotpo

    0.71%

    Held 3rd. 19.8K estimated branded searches, -18.1% vs prior month. Share -0.2 points.

  4. 4.Okendo

    0.31%

    Moved from 5th to 4th. 8.7K estimated branded searches, +20.9% vs prior month. Share +0.1 points.

  5. 5.Reviews.io

    0.26%

    Moved from 4th to 5th. 7.2K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

Compare search popularity between Trustpilot and its closest rivals

Every comparison with Trustpilot

How has branded search demand for Trustpilot changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Trustpilot worldwide held steady at 2.7M.
  • Across the 11 months ending August 2026, Trustpilot’s estimated Share of Search among review collection platforms worldwide held steady, from 97.4% to 97.8%.

How did search popularity change for review collection platforms worldwide in August 2026?

  1. In August 2026, Okendo rose from 5th to 4th among review collection platforms worldwide.

  2. In August 2026, Reviews.io fell from 4th to 5th among review collection platforms worldwide.

  3. Estimated monthly branded searches for Yotpo worldwide fell 33.2% over 11 measured months, from 29.6K to 19.8K in August 2026.

Where does Trustpilot compete?

Trustpilot is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Review platforms2nd of 527.1%Show ranking
Reviews management platforms1st of 697.4%Show ranking
Review collection platforms1st of 597.8%Shown above

How is Trustpilot measured?

Brandwave collects information about searches that people make online using Trustpilot’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • trustpilot

Do you work for Trustpilot? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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