Brandwave

How popular isTakeuchi in search?

In August 2026, there were an estimated 6.6K branded searches for Takeuchi worldwide which held steady over the last 11 months. Takeuchi holds 1.7% estimated Share of Search among mini excavators worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Kubota93.5%
  2. Bobcat2.5%
  3. Takeuchi1.7%
  4. Yanmar1.7%
  5. Caterpillar0.61%
  6. Komatsu0.04%
Takeuchi website (opens in a new tab)

Follow Takeuchi and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which mini excavators compete with Takeuchi?

Takeuchi against mini excavators worldwide, by month

Share of Search by month for Kubota, Bobcat, Takeuchi. The figures are in the table below the chart.

View monthly share of search table
MonthKubotaBobcatTakeuchiYanmarCaterpillarKomatsu
Oct 202594.1%2.5%1.4%1.4%0.61%0.04%
Nov 202593.1%3.1%1.7%1.4%0.73%0.04%
Dec 202592.1%4.5%1.4%1.4%0.6%0.03%
Jan 202691.8%4.5%1.6%1.3%0.6%0.04%
Feb 202693.2%3.1%1.7%1.4%0.61%0.04%
Mar 202693.5%2.5%1.7%1.7%0.6%0.04%
Apr 202693.9%2.5%1.7%1.4%0.5%0.04%
May 202694.2%2.5%1.4%1.4%0.5%0.03%
Jun 202694.6%2.1%1.4%1.4%0.5%0.03%
Jul 202693.8%2.5%1.4%1.7%0.61%0.04%
Aug 202693.5%2.5%1.7%1.7%0.61%0.04%
Sep 2026——————
  1. 1.Kubota

    93.5%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share -0.3 points.

  2. 2.Bobcat

    2.5%

    Held 2nd. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Takeuchi

    1.7%

    Moved from 4th to 3rd. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.3 points.

  4. 4.Yanmar

    1.7%

    Moved from 3rd to 4th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Caterpillar

    0.61%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Komatsu

    0.04%

    Held 6th. 140 estimated branded searches, -17.6% vs prior month. Share 0 points.

Compare search popularity between Takeuchi and its closest rivals

How has branded search demand for Takeuchi changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Takeuchi worldwide held steady at 6.6K.
  • Across the 11 months ending August 2026, Takeuchi’s estimated Share of Search among mini excavators worldwide held steady, from 1.4% to 1.7%.

How did search popularity change for mini excavators worldwide in August 2026?

  1. In August 2026, Takeuchi rose from 4th to 3rd among mini excavators worldwide.

  2. In August 2026, Yanmar fell from 3rd to 4th among mini excavators worldwide.

  3. Estimated monthly branded searches for Kubota worldwide fell 18.2% over 11 measured months, from 450K to 368K in August 2026.

  4. Estimated monthly branded searches for Bobcat worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

  5. Estimated monthly branded searches for Komatsu worldwide fell 17.6% over 11 measured months, from 170 to 140 in August 2026.

  6. Estimated monthly branded searches for Caterpillar worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.

How is Takeuchi measured?

Brandwave collects information about searches that people make online using Takeuchi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • takeuchi digger

Do you work for Takeuchi? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Takeuchi your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.