Brandwave

How popular isSennheiser in search?

In September 2026, there were an estimated 105K branded searches for Sennheiser worldwide which is down 14.2% over the last 12 months. Sennheiser holds 2% estimated Share of Search among wireless microphone brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. JBL81.4%
  2. DJI12.6%
  3. Shure4.1%
  4. Sennheiser2%
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Which wireless microphone brands compete with Sennheiser?

Sennheiser against wireless microphone brands worldwide, by month

Share of Search by month for JBL, DJI, Shure, Sennheiser. The figures are in the table below the chart.

View monthly share of search table
MonthJBLDJIShureSennheiser
Oct 202580.2%13.1%4.3%2.4%
Nov 202583.2%11.5%3.1%2.2%
Dec 202584.4%10.9%3%1.7%
Jan 202681%13.5%3.6%2%
Feb 202677.7%15.1%4.9%2.3%
Mar 202678.1%14.6%4.7%2.6%
Apr 202683.4%11.5%3.5%1.7%
May 202680%14.5%3.6%1.9%
Jun 202681.1%14%3.1%1.8%
Jul 202681%14.1%3.2%1.8%
Aug 202681.2%13.8%3.3%1.7%
Sep 202681.4%12.6%4.1%2%
  1. 1.JBL

    81.4%

    Held 1st. 4.4M estimated branded searches, -9.7% vs prior month. Share +0.1 points.

  2. 2.DJI

    12.6%

    Held 2nd. 674K estimated branded searches, -18% vs prior month. Share -1.2 points.

  3. 3.Shure

    4.1%

    Held 3rd. 219K estimated branded searches, +12.9% vs prior month. Share +0.8 points.

  4. Held 4th. 105K estimated branded searches, +4.9% vs prior month. Share +0.3 points.

Compare search popularity between Sennheiser and its closest rivals

How has branded search demand for Sennheiser changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Sennheiser worldwide fell from 123K to 105K.
  • Across the 12 months ending September 2026, Sennheiser’s estimated Share of Search among wireless microphone brands worldwide held steady, from 2.4% to 2%.

How did search popularity change for wireless microphone brands worldwide in September 2026?

  1. In September 2026, Shure gained estimated Share of Search among wireless microphone brands worldwide, from 3.3% to 4.1%.

  2. In September 2026, DJI lost estimated Share of Search among wireless microphone brands worldwide, from 13.8% to 12.6%.

  3. Estimated monthly branded searches for Sennheiser worldwide fell 14.2% over 12 measured months, from 123K to 105K in September 2026.

Where does Sennheiser compete?

Sennheiser is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Headphone brands9th of 90.39%Show ranking
Wireless microphone brands4th of 42%Shown above
Studio headphone brands4th of 62.3%Show ranking
Over-ear headphone brands5th of 58.4%Show ranking
Microphone brands4th of 69.8%Show ranking
DJ headphone brands3rd of 618.9%Show ranking
In ear monitor brands2nd of 622.9%Show ranking

How is Sennheiser measured?

Brandwave collects information about searches that people make online using Sennheiser’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • headphone sennheiser
  • sennheiser com
  • sennheiser headphones
  • sennheiser momentum

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How the Brand Demand Index is measured

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Is Sennheiser your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.