How popular isRODE?
In September 2026, people searched for RODE by name about 205,000 times worldwide, about the same as the previous year. These searches made up 5% of all global wireless microphone brand searches, placing RODE third out of five brands. When we asked both ChatGPT and Google AI Overviews about wireless microphone brands, RODE appeared in three of the four answers and was the second most recommended of the five.
RODE is the third most searched of 5 competitors and the second most recommended in AI answers.
JBLShare of searches 89.4%Mentioned in 1 of 4 AI answersPlace in AI recommendations –
ShureShare of searches 5.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 1st
RODEShare of searches 5%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
DJIShare of searches 0.29%Mentioned in 4 of 4 AI answersPlace in AI recommendations 4th
SennheiserShare of searches 0.01%Mentioned in 4 of 4 AI answersPlace in AI recommendations 3rd
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Top wireless microphone brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, RODE was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. RODE is the second most recommended of the five.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Shure1st
RODE2nd
Sennheiser3rd
DJI4th
JBL–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
DJI4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Sennheiser4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
RODE3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Shure2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
JBL1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
See every answer about wireless microphone brands
4 answers
Asked ChatGPT
“Which wireless microphone brand should I buy?”
Asked ChatGPT
“What are the best wireless microphone brands?”
Asked ChatGPT
“What's the best wireless microphone brand for video recording?”
Searched Google, AI Overview
“best wireless microphone”
Searched Google, AI Overview
“wireless mic for video”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which wireless microphone brands compete with RODE?
Share of searches by month for JBL, Shure, RODE. The figures are in the table below the chart.
View monthly share of searches table
| Month | JBL | Shure | RODE | DJI | Sennheiser |
|---|---|---|---|---|---|
| Oct 2025 | 88.6% | 5.6% | 5.3% | 0.39% | 0.02% |
| Nov 2025 | 91.4% | 4% | 4.4% | 0.23% | 0.01% |
| Dec 2025 | 92.3% | 3.9% | 3.6% | 0.22% | 0.01% |
| Jan 2026 | 90.2% | 4.8% | 4.6% | 0.33% | 0.01% |
| Feb 2026 | 87% | 6.5% | 6% | 0.45% | 0.02% |
| Mar 2026 | 87.3% | 6.2% | 6% | 0.52% | 0.02% |
| Apr 2026 | 91% | 4.4% | 4.3% | 0.26% | 0.01% |
| May 2026 | 90% | 4.8% | 4.8% | 0.29% | 0.01% |
| Jun 2026 | 90.6% | 4.3% | 4.9% | 0.29% | 0.01% |
| Jul 2026 | 90.5% | 4.3% | 4.9% | 0.29% | <0.01% |
| Aug 2026 | 90.7% | 4.4% | 4.7% | 0.27% | 0.01% |
| Sep 2026 | 89.4% | 5.3% | 5% | 0.29% | 0.01% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 89.4% | 3.7M | -8% | -1.2 points | |
| 2, moved from 3rd to 2nd | 5.3% | 219K | +12.9% | +0.9 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 5% | 205K | -0.91% | +0.3 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 0.29% | 12.1K | 0% | 0 points | |
| 5, held 5th | 0.01% | 480 | 0% | 0 points |
1.
JBL89.4%
Held 1st. 3.7M estimated branded searches, -8% vs prior month. Share -1.2 points.
2.
Shure5.3%
Moved from 3rd to 2nd. 219K estimated branded searches, +12.9% vs prior month. Share +0.9 points.
3.
RODE5%
Moved from 2nd to 3rd. 205K estimated branded searches, -0.91% vs prior month. Share +0.3 points.
4.
DJI0.29%
Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
0.01%
Held 5th. 480 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between RODE and its closest rivals
Every comparison with RODE
17 comparisons
How has branded search demand for RODE changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for RODE worldwide held steady, from 203K to 205K.
- Across the 12 months ending September 2026, RODE’s share of searches among wireless microphone brands worldwide peaked at 6% in February 2026 and was lowest at 3.6% in December 2025.
How did search popularity change for wireless microphone brands worldwide in September 2026?
4 changes

In September 2026, Shure overtook RODE to rank 2nd among wireless microphone brands worldwide, with 5.3% of the searches.

In September 2026, JBL lost share of searches among wireless microphone brands worldwide, from 90.7% to 89.4%.

Estimated monthly branded searches for Sennheiser worldwide fell 18.6% over 12 measured months, from 590 to 480 in September 2026.

Estimated monthly branded searches for DJI worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.
How are RODE’s branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using RODE’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- rode com
- rode mic
- rode microphone
- rode podcast
- rode podcast microphone
- rode podmic
- rode wireless pro
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Where does RODE compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Wireless microphone brands | 3rd of 5 | 5% | Shown above |
| Podcast microphone brands | 4th of 6 | 13.7% | Show ranking |
| Boom arm brands | 3rd of 6 | 16.2% | Show ranking |
| Microphone brands | 3rd of 6 | 23.7% | Show ranking |
| Microphone stand brands | 1st of 7 | 74.5% | Show ranking |
| Mic arm brands | 1st of 3 | 64.3% | Show ranking |

Is RODE your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.