Brandwave

RODE vs Shure:Which is more popular by branded search?

In August 2026, Shure had more branded searches than RODE among podcast microphone brands worldwide. Shure was estimated to have 110K branded searches compared to RODE’s 480, and held an 11.6% Share of Search versus RODE’s 0.05%. These are worldwide searches for English-language branded terms.

Share of Search among podcast microphone brands worldwide in August 2026Which is more popular in search, RODE or Shure?
RODE0.05%480 searches
vs
Shure11.6%110K searches

Follow RODE vs Shure and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, RODE or Shure?

Compare the podcast microphone brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

RODE and Shure among podcast microphone brands worldwide, by month

Share of Search by month for Shure, RODE. The figures are in the table below the chart.

View monthly share of search table
MonthAudio-TechnicaHyperXSamsonShureBlueRODE
Oct 202532.8%23.9%19.6%13.1%10.6%0.06%
Nov 202535%25.6%17.1%11.5%10.9%0.06%
Dec 202533.2%24.7%20.2%11.1%10.8%0.06%
Jan 202634.4%25.6%17.1%11.5%11.3%0.07%
Feb 202630.1%24.9%20.3%13.6%11%0.06%
Mar 202626.3%22.9%28%12.6%10.1%0.07%
Apr 202619.1%17.4%47.5%9.5%6.5%0.04%
May 202627.3%24.4%24.4%13.4%10.4%0.05%
Jun 202630.4%26.5%21.7%11.9%9.6%0.05%
Jul 202630.4%25.8%21.1%11.6%11.1%0.04%
Aug 202629.7%26%21.2%11.6%11.5%0.05%
Sep 2026——————

How has the RODE and Shure comparison changed over the last 12 months?

  • Shure was ahead of RODE in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, RODE’s estimated Share of Search among podcast microphone brands worldwide moved from 0.06% to 0.05%, and its estimated monthly branded searches moved from 590 to 480.
  • Across the 11 months ending August 2026, Shure’s estimated Share of Search among podcast microphone brands worldwide moved from 13.1% to 11.6%, and its estimated monthly branded searches moved from 135K to 110K.

How did search popularity change for podcast microphone brands worldwide in August 2026?

  1. Estimated monthly branded searches for RODE worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

  2. Estimated monthly branded searches for Shure worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using RODE’s and Shure’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

RODE

1 branded search term

  • rode com

Shure

1 branded search term

  • shure

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.